TheStockroom

• How Beverley Started Tobe Footwear With Just £800 ft. Beverley Tofour| TheStockroom Episode 102

  In Episode 102 of TheStockroom Podcast, we’re joined by Beverley Tofour — founder of Tobe Footwear — who takes us through her journey from retail to building her own sneaker brand. Beverley breaks down how she launched her first shoe with just £800, the realities of wear testing, pricing strategies, predicting trends, and why Tobe has never made apparel. We also get into the importance of storytelling through campaigns, running pop-ups, and the future of footwear design.Bolu, Eman and Michael also talk about Tobe Footwear's 7th silhouette, the recently launched Tobe Comet Sneaker and how Beverley went about coming out with the silhouette and the process of wear testing and sampling the shoe!#footwear #fashion #design Follow Beverley & Tobe Footwear: https://www.instagram.com/tobefootwearhttps://www.instagram.com/beverlleyFollow TheStockroom: https://www.instagram.com/thestockroompodFollow our personal platforms too from left to right:Eman: https://www.instagram.com/emansgram_Michael: https://www.instagram.com/them1showBolu: https://www.instagram.com/boluthebearCHAPTERS00:00 - Introducing Beverley Tofour Founder of Tobe Footwear03:40 - What Song Describes Your Week?07:34 - How Did Tobe Footwear Start & How Much Money Did She Start With?14:30 - Why Has Tobe Never Made Apparel?16:33 - How Does Tobe Predict Trends?18:30 - What’s On Foot?22:16 - What’s On The Table? - Tobe Comet Sneaker in ‘Chrome’25:05 - How Do You Go About Creating Silhouettes & The Production Process?29:02 - What Do You Enjoy About In Person Pop Ups?31:46 - Beverley’s Upbringing and Background In Retail & Management 45:50 - When Was The Last Time You Got Real Rest?48:33 - Blind Ranking Sneaker Features55:20 - What Materials Would Beverley Like To Try On Her Shoes In The Future?59:40 - What’s The Process Of Wear Testing For Tobe?1:01:22 - What’s The Most Random Cost’s You’ve Come Across As A Business Owner? & The Tariffs Issues1:04:53 - How Does Beverley Go About Pricing Across Tobe?1:08:05 - How Important Are Campaigns & Rollouts?1:13:19 - What’s The End Goal For Tobe Footwear? & Beverley Signs TheStockroom Force 1

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• Skate, Africa, & The Jordan 4 SB’s Legacy | TheStockroom Podcast Episode 101

  Welcome to TheStockroom! This week we’re speaking about innovation & globalisation as we talk about the evolving relationship between Jordan & SB! We touch on Jordan’s evolving relationship with Africa, whether brands can do more to show up within the continent and if the Jordan 4 SB will stand the test of time?Follow TheStockroom: https://www.instagram.com/thestockroompodFollow our personal platforms too from left to right:Eman: https://www.instagram.com/emansgram_Michael: https://www.instagram.com/them1showBolu: https://www.instagram.com/boluthebear#skateboarding #jordan #africa CHAPTERS00:00 - Welcome to Episode 101 of TheStockroom02:53 - What’s On Foot Today?05:15 - What‘s On The Table? - Air Jordan 4 SB 4 Navy08:30 - Kaws X Nike Launching A New Shoe?10:15 - Jordan Pushed The Boundaries By Highlighting Skate Culture With Their Waffles & Cream Campaign14:10 - Can Jordan & Other Brands Do More To Show Up In Nigeria & The Wider African Market?27:16 - Could Jordan Brand & SB’s Relationship Lead To Innovation Across More Silhouettes Or Would They Be Overdoing It?42:18 - Will The Jordan 4 SB Stand The Test Of Time?

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• Angelo Baque On Fashion, Culture & The Business Of Being First! | TheStockroom Podcast Episode 100

  We’ve officially hit Episode 100, and we had to do it big — joining us in TheStockroom is none other than Angelo Baque, founder of Awake NY and former Brand Director at Supreme. In this milestone episode, we dive deep into Angelo’s journey, the legacy of streetwear culture, and what the future holds for him and the culture he's helped shape.From stories about his most memorable Stockroom moments to working alongside icons like Virgil Abloh, Tremaine Emory, and Chris Gibbs, Angelo brings nothing but real talk and reflections. We cover everything from NY vs London fashion, the power of ownership, to solidarity in Latino culture — plus an exclusive first look at the unreleased Awake x Air Jordan 5 .Let us know your favourite moment in the comments and don’t forget to subscribe for the next 100!#awakeny #jordan #angelobaqueCHAPTERS00:00 - Introducing Angelo Baque Founder Of Awake NY03:42 - If You Describe Your Week With A Song, What Would It Be? / Is Unc A Slur?11:12 - Angelo’s Most Memorable Stockroom Experience16:10 - Differences in Fashion Approaches Between London & New York26:50 - Angelo On Leaving Supreme & What He Learnt From Working With His Peers Like Virgil Abloh, Tremaine Emory, Chris Gibbs etc37:06 - The Importance of Ownership & The Compromise That Comes With It42:34 - What’s On Foot?46:34 - Exclusive What’s On The Table? - The Unreleased Awake x Air Jordan 51:01:50 - How Angelo Worked On The Immersive Experience Around The Virgil x Nike Off White 101:09:56 - Awake’s SS25 Lookbook and The Stylist Behind Awake’s Air Max 95 Neon ‘LEAK’1:17:29 - What Non Fashion Item Would Angelo Want To Work On?1:19:32 - The Importance of Solidarity In Latino Culture & How Its Affecting Fashion

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• Is Vintage Shopping The Key To Finding YourStyle? Ft. Missmallz | TheStockroom Podcast Episode 99

  Welcome to TheStockroom podcast Episode 99 and we’re joined by one of London’s hottest prospects Nyah aka Missmallz! An emerging Model, Stylist, Content Creator and all round powerhouse in the space!We talk about her biggest wins so far like styling Slawn & his family for the GQ Man of The Year Awards, as well as, creative directing a campaign for Upstream & also releasing her very own bag with her best friend! But we also get into some of her struggles being a petite woman and how vintage shopping helped her to find her personal style! It’s a great episode with a lot of gems so make sure to tap in!Follow Nyah here:https://www.instagram.com/missmallzFollow TheStockroom: https://www.instagram.com/thestockroompodFollow our personal platforms too from left to right:Eman: https://www.instagram.com/emansgram_Michael: https://www.instagram.com/them1showBolu: https://www.instagram.com/boluthebearChapter00:00 - Introducing Miss Smallz, Stylist, Model & Content Creator05:50 - How Did Miss Smallz Get Into Styling and Content?12:20 - How Do You Find Your Style?14:28 - What’s On Foot?18:18 - What’s On The Table? - Nyah’s First Nike Shox R420:38 - Nyah’s First Trainers & Her Influences Growing Up?25:07 - Why Don’t Brands Accommodate For Smaller Women? & Thrifting Etiquette30:26 - How Did Nyah Creative Direct A Campaign For Upstream?34:59 - How Nyah Met & Started Styling Slawn39:50 - What’s Something People Don’t Understand About Styling?41:36 - Blind Ranking Fashion Trends53:50 - Miss Smallz Made Her First Bag With Her Best Friend Barco!1:01:03 - What Advice Would Miss Smallz Give To People Who Want To Become Creatives?

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• 'I Dropped Out Of University To Become A Full Time Customiser' Ft. Latya Bennett | TheStockroom Podcast Episode 98

  On this episode of TheStockroom we are joined by the business savvy customiser and shoe restorer Latya Bennett! What started as a journey studying footwear design at UAL has evolved into Latya running her own business as a customiser, hosting workshops with Timberland and Snipes Paris and building a significant social media presence of nearly 600K+ followers!Bolu, Eman and Michael also dive into why she dropped out of uni to pursue customisation and the importance of her family's creativity, how that impacted her as an individual! Follow Latya: https://www.instagram.com/latyasartFollow TheStockroom: https://www.instagram.com/thestockroompodFollow our personal platforms too from left to right:Michael: https://www.instagram.com/them1showEman: https://www.instagram.com/emansgram_Bolu: https://www.instagram.com/boluthebearFor all enquiries email us on:[email protected]:56 - Latya’s Anime Customs03:36 - Thoughts Around The DN805:04 - How Latya Got Into Footwear?09:15 - Latya’s Footwear Customisation Background and The Difference Between Nottingham and London15:15 - Blind Ranking Accents From England27:03 - Why Did Latya Study Footwear Design?30:27 - What’s On Foot?34:05 - Latya’s Custom Timberlands40:07 - How Did Latya Grow Her Page To 400K+ Followers?49:03 - Why Did Latya Bring Footwear Restoration Into Her Business?53:10 - Latya Dropped Out Of Uni To Pursue Her Passion59:09 - Misconceptions About Customising1:02:50 - What’s Next For Latya?

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