Team Lead Talks

Fractional hiring gives real estate leaders a way to scale without committing to a full-time hire. In this episode, Kyle Willis, VP of Growth at BELAY, explains how fractional executive assistants and marketing assistants help business owners delegate administrative work, reclaim valuable time, and focus on growing their business.
In this episode:
How fractional hiring helps real estate professionals scale efficiently

Which tasks you should delegate first to an executive assistant

Why buying back your time leads to better business growth

How BELAY matches and supports remote assistants for long-term success

About Our Guest:
Kyle Willis is the Vice President of Growth at BELAY, where he helps business leaders scale with confidence by building high-performing teams and leveraging strategic support. A graduate of Ole Miss, Kyle has developed a strong track record in sales leadership and business growth across the healthcare and business education industries. Prior to BELAY, he served as President of StoryBrand and Business Made Simple, where he helped drive significant company growth while empowering entrepreneurs and organizations to communicate more effectively and grow with intention.
Passionate about helping busy leaders accomplish more, Kyle focuses on solving real business challenges through smart delegation, leadership development, and operational support. His experience in scaling organizations and guiding growth strategies gives him a practical perspective on what it takes to build sustainable businesses without sacrificing what matters most. Outside of work, Kyle enjoys spending time outdoors with his wife and their three boys and values meaningful connections with the people around him.
#realestate #realestateteams #leadership #delegation #virtualassistant #businessgrowth #teamleadtalks
Mentioned/associated with this episode: 
KYLE WILLIS
VP of Growth - BELAY
Email: kyle.willis@belaysolutions.com
Website: belaysolutions.com
Facebook: https://www.facebook.com/belaysolutions/
Instagram: https://www.instagram.com/belay_solutions/
LinkedIn: https://www.linkedin.com/company/belay-solutions
Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalks
Team Lead Talks Instagram: https://www.instagram.com/teamleadtalks
Team Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcast
Team Lead Talks Spotify: https://open.spotify.com/show/7mSwUWw3b8AFFhDMkCu2bc
Team Lead Talks Apple Podcast: https://podcasts.apple.com/us/podcast/team-lead-talks/id1867510015
Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcast
BILLIONS: https://joinbillions.com/
Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/
Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?
Become an integral part of an exceptional network of esteemed real estate experts.
Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.

Artificial intelligence is changing every industry, and real estate is no exception. Georgia Tech computer science student Jayce Walzer discusses why he created SilverKey, an AI-powered platform focused on helping buyers research properties, compare homes, and navigate one of life's biggest financial decisions more efficiently.
In this episode:
• Jayce's journey from AI research to building a real estate startup
• How SilverKey uses AI to simplify property search and evaluation
• Why consumer-focused real estate technology is evolving
• How AI could improve efficiency for both buyers and real estate agents
About Our Guest:
Jayce Walzer is the founder of SilverKey, a free AI-powered real estate platform designed to simplify how people search, negotiate, and purchase homes. After beginning his career in AI research at Georgia Tech, where he focused on artificial intelligence, explainability, and machine learning, Jayce recognized how much friction existed in the home-buying process and set out to build a better experience. He has since assembled a team to develop SilverKey into an end-to-end platform that helps buyers research neighborhoods, discover homes tailored to their priorities, analyze offers, and navigate the transaction with greater confidence. 
Before SilverKey, Jayce worked on multiple AI and real estate technology startups, experiences that shaped his vision for modernizing the consumer side of real estate. His mission is to use artificial intelligence to automate repetitive tasks, reduce complexity, and make buying a home more transparent and accessible. In this episode, he shares his perspective on AI in real estate, entrepreneurship, and the future of the home-buying experience. 
#realestate #artificialintelligence #realestatetech #homebuying #startup #innovation #teamleadtalks
Mentioned/associated with this episode: 
JAYCE WALZER
Founder & CEO - SilverKey
Email: walzerjayce@gmail.com
Website: https://usesilverkey.com/
Instagram: https://www.instagram.com/usesilverkey
LinkedIn: https://www.linkedin.com/in/jayce-walzer/
Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalks
Team Lead Talks Instagram: https://www.instagram.com/teamleadtalks
Team Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcast
Team Lead Talks Spotify: https://open.spotify.com/show/7mSwUWw3b8AFFhDMkCu2bc
Team Lead Talks Apple Podcast: https://podcasts.apple.com/us/podcast/team-lead-talks/id1867510015
Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcast
BILLIONS: https://joinbillions.com/
Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/
Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?
Become an integral part of an exceptional network of esteemed real estate experts.
Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.

Many real estate businesses know they need more conversations with qualified prospects, but hiring an Inside Sales Agent (ISA) isn't enough on its own. Gustavo Munoz-Castro explains why the right systems, training, accountability, and hiring process are what truly drive consistent lead generation and help real estate teams scale.
In this episode:
• Why an ISA should strengthen an existing lead generation system, not replace it
• How to hire and train ISAs who thrive in high-performance real estate teams
• The onboarding, accountability, and coaching process that produces better results
• Why tracking data and performance metrics is essential for long-term growth
About Our Guest:
Gustavo Muñoz-Castro is the founder of PowerISA, a leading real estate ISA company that helps agents, teams, and brokerages convert more leads through professional inside sales support and Speed to Lead services. After beginning his career as a software engineer at Microsoft, Gustavo transitioned into real estate, where he built a successful team and discovered the power of specialized Inside Sales Agents (ISAs) to drive scalable growth. That experience ultimately led him to launch PowerISA in 2015, combining his systems-thinking mindset with a passion for teaching and sales leadership. fileciteturn0file0
Today, PowerISA serves more than 600 active clients across the United States and Canada, supporting over 350 live campaigns and managing thousands of Facebook leads every month. Gustavo and his team specialize in real estate lead conversion, appointment setting, outbound prospecting, and Speed to Lead, helping agents maximize their existing lead generation systems instead of letting opportunities slip through the cracks. Known for his practical approach to ISA recruiting, training, and accountability, Gustavo is a trusted resource for real estate professionals looking to build predictable, scalable growth through inside sales.
#realestate #insidesales #leadgeneration #realestateteams #businesssystems #salesleadership #teamleadtalks
Mentioned/associated with this episode: 
GUSTAVO MUNOZ-CASTRO
Founder and CEO - PowerISA
Email: goosetavo@hotmail.com
Website: https://powerisa.com/
Facebook: https://www.facebook.com/gustavo.munoz.castro
Instagram: https://www.instagram.com/powerisa.us/
LinkedIn: https://www.linkedin.com/in/gustavomc/
Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalks
Team Lead Talks Instagram: https://www.instagram.com/teamleadtalks
Team Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcast
Team Lead Talks Spotify: https://open.spotify.com/show/7mSwUWw3b8AFFhDMkCu2bc
Team Lead Talks Apple Podcast: https://podcasts.apple.com/us/podcast/team-lead-talks/id1867510015
Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcast
BILLIONS: https://joinbillions.com/
Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/
Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?
Become an integral part of an exceptional network of esteemed real estate experts.
Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.

Many real estate investors invest heavily in Google Ads but never see consistent results. Glen Petersen explains why successful PPC campaigns depend on more than just ad spend. From targeting motivated sellers to tracking every stage of the sales process, he shares how data-driven marketing helps investors generate better leads and improve return on investment.
In this episode:
• Why many PPC campaigns fail before a lead is ever contacted
• How Google Ads can identify motivated sellers searching for off-market solutions
• Why speed to lead and CRM processes have a major impact on results
• How tracking leads through contracts helps improve future campaign performance
About Our Guest:
Glen Petersen is the Head of Partnerships at Bateman Collective, bringing more than 15 years of marketing experience, including over a decade specializing in Google Ads, PPC advertising, and SEO. Before joining Bateman Collective, he served as Director of Search Marketing at Disruptive Advertising, where he led a team of 22 PPC specialists, managed more than $280 million in advertising spend throughout his career, and built data-driven systems that helped businesses scale with predictable, measurable results.
Today, Glen works closely with real estate investors to develop marketing strategies that generate consistent lead flow, protect profit margins, and support long-term business growth. His expertise spans paid search, performance marketing, reporting, and strategic partnerships, with a strong focus on turning marketing into a reliable growth engine. Backed by a 98% 12-month client retention rate and experience leading exclusive client events at Google headquarters, Glen brings a practical, results-driven perspective on scaling businesses through smarter digital marketing.
#realestate #realestateinvesting #googleads #ppc #digitalmarketing #leadgeneration #offmarket #teamleadtalks
Mentioned/associated with this episode: 
GLEN PETERSEN
Head of Partnerships - Bateman Collective
Email: gpetersen@batemancollective.com
Website: get.batemancollective.com/relp/?utm_source=partners
Facebook: https://www.facebook.com/Syko90
Instagram: https://www.instagram.com/nobleschlen/
LinkedIn: https://www.linkedin.com/in/glen-petersen-56499b90/
Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalks
Team Lead Talks Instagram: https://www.instagram.com/teamleadtalks
Team Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcast
Team Lead Talks Spotify: https://open.spotify.com/show/7mSwUWw3b8AFFhDMkCu2bc
Team Lead Talks Apple Podcast: https://podcasts.apple.com/us/podcast/team-lead-talks/id1867510015
Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcast
BILLIONS: https://joinbillions.com/
Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/
Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?
Become an integral part of an exceptional network of esteemed real estate experts.
Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.

AI isn't replacing real estate investors. It’s eliminating the operational bottlenecks that keep deals from reaching the closing table. Chris Bounds shares how he built an AI-powered system from his own investing business to capture more opportunities, improve follow-up, and simplify operations with fewer tools.
In this episode:
• The biggest lead management mistakes real estate investors make
• Why consistent follow-up generates a large share of closed deals
• How consolidating multiple software tools improves efficiency
• Where AI delivers the highest return in today's real estate business
About Our Guest:
Chris Bounds is a real estate investor, fund manager, and the founder of Pathwaize, an AI-powered lead management platform built specifically for residential real estate investors. He began investing at just 22 years old and, alongside his wife Jamie, has raised more than $19 million to acquire over 900 single-family and multifamily units, completed more than 200 fix-and-flip projects, and facilitated more than $90 million in real estate transactions while earning recognition as a top growth leader at eXp Realty.
Drawing from firsthand experience, Chris created Pathwaize to solve the operational challenges he encountered in his own investing business, including missed calls, inconsistent follow-up, and disconnected technology. Today, he helps wholesalers, fix-and-flip investors, and landlords leverage AI-powered lead management to centralize operations, automate seller follow-up, and ensure every motivated seller inquiry gets a response. Guided by his faith, family, and a disciplined mindset shaped by extreme fitness and aviation, Chris brings a practical, long-term perspective on building scalable real estate businesses through systems and technology.
#realestate #AI #realestateinvesting #automation #CRM #sales #businessgrowth #teamleadtalks
Mentioned/associated with this episode: 
CHRIS BOUNDS
Founder - Pathwaize
Email: chris@pathwaize.com
Website: https://pathwaize.com/
Facebook: https://www.facebook.com/ChrisBoundsTX
Instagram: https://www.instagram.com/pathwaize/
LinkedIn: https://www.linkedin.com/in/chrisbounds/
Team Lead Talks Facebook Page: https://www.facebook.com/teamleadtalks
Team Lead Talks Instagram: https://www.instagram.com/teamleadtalks
Team Lead Talks LinkedIn: https://www.linkedin.com/company/the-team-lead-talks-podcast
Team Lead Talks Spotify: https://open.spotify.com/show/7mSwUWw3b8AFFhDMkCu2bc
Team Lead Talks Apple Podcast: https://podcasts.apple.com/us/podcast/team-lead-talks/id1867510015
Team Lead Talks TikTok: https://www.tiktok.com/@teamleadtalkspodcast
BILLIONS: https://joinbillions.com/
Join our thriving Facebook community Real Estate Teams & Tech at https://www.facebook.com/groups/billions.realestateteams/
Are you eager to expand your knowledge and stay informed about the latest developments in the dynamic world of real estate?
Become an integral part of an exceptional network of esteemed real estate experts.
Here, you'll connect with like-minded professionals, all dedicated to learning, evolving, and fostering valuable connections in the industry.