ProjectME with Tiffany Carter – Entrepreneurship & Millionaire Mindset

You know you want more, so why do you keep talking yourself out of the very things that could change your life? 

 

One minute you're certain. The next, fear takes over and you're questioning everything. This identity ping-pong can happen when the version of you craving expansion collides with the version of you that still associates the familiar with safety. 

 

In this episode, we're talking about what happens psychologically during a major identity shift and quantum jump, why fear can get louder right before meaningful change, and how to recognize when subconscious protection is disguising itself as logic. 

 

RESOURCES MENTIONED: 

 

🔥 LIGHT IT UP Live (October 6th-8th)  

In one-time-only live online event, I will show you how to get more of the right eyes on your business, become unforgettable in your market, and communicate what you do in a way that makes the right people want to buy from you on repeat. Grab your ticket to Light It Up HERE 

 

JOIN THE POSSE with my brand-new Gift of Gab series + your personal Profitable Content Specialist GABBY I break down per type of content how to create each one, so you don't just get views, you get SALES. See the details + reviews >> JOIN HERE 

 

{End of Summer/Early Fall Applications-CLOSING SOON} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only  

 

CONNECT WITH TIFF: 

Tiffany on Instagram @projectme_with_tiffany  

Tiffany on TikTok @projectme_with_tiffany 

Tiffany on YouTube: ProjectME TV 

Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest 

 

You'll hear: 

• Why you can want something badly and still pull away from it
 

• How your old identity uses fear and overthinking to keep you safe
 

• Why identity shifts can trigger unexpected grief
 

• The difference between discernment and fear demanding certainty
 

• Why more success and visibility can activate old protective patterns

What do two successful entrepreneur best friends REALLY say to each other about money, business, success, and life? I'm joined by entrepreneur Regina Lawrence for an unfiltered conversation about the advice we normally only give each other. 

 

We're yapping about: 

-The business + money lessons we had to learn the hard way 

- What success actually looks and feels like behind the scenes 

- Our most unpopular opinions about entrepreneurship, money + personal growth 

- The boundaries and standards that become non-negotiable as you evolve 

- Relationships, friendships, ambition + building a life you actually want
The life advice we wish someone had given us years ago 

 

RESOURCES MENTIONED: 

 

JOIN THE POSSE with my brand-new Gift of Gab series + The GABLAB AI Playbook, where I break down per type of content how to create each one, so you don't just get views, you get SALES. See all of the community reviews and details >> JOIN HERE 

 

{End of Summer/Early Fall Applications-CLOSING SOON} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only  

 

CONNECT WITH TIFF: 

Tiffany on Instagram @projectme_with_tiffany  

Tiffany on TikTok @projectme_with_tiffany 

Tiffany on YouTube: ProjectME TV 

Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest 

 

CONNECT WITH REGINA LAWRENCE:  

 

Her Social Media Agency: allthethingssocial.com 

 

Tiktok: @thatbreathyb 

 

Instagram: @reginaalawrence
 

 

Consider this your invitation to eavesdrop on two entrepreneur besties who have built multiple businesses, lived through plenty of plot twists, and have no interest in giving you the polished answer. 

 

Whether you're an entrepreneur, business owner, fellow Virgo, or simply navigating your next chapter, expect plenty of laughs, hard-earned wisdom + a few opinions that may shock you.

If your business feels stagnant, you're struggling to get it off the ground, or you're simply not where you thought you'd be by now, four months is enough time to change the trajectory. 

In this episode, I'm breaking down exactly what I would do if I had September through December to start, grow, or completely turn around a business before 2027. 

RESOURCES MENTIONED: 

JOIN THE POSSE with my brand-new Gift of Gab series + The GABLAB AI Playbook, where I break down per type of content how to create each one, so you don't just get views, you get SALES. See all of the community reviews and details - JOIN HERE 

End of Summer Applications-CLOSING SOON - Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only  

CONNECT WITH TIFF: 

Tiffany on Instagram @projectme_with_tiffany  

Tiffany on TikTok @projectme_with_tiffany 

Tiffany on YouTube: ProjectME TV 

Tiffany's FREE Email Community: JOIN HERE - The Secret Posse Digest 

 

We're talking about: 

- What I would stop wasting time on immediately 

- Where I would focus my time, money, and energy for the greatest business growth 

- Why consuming more information and constantly changing strategies can keep you stagnant 

- The income-generating skills I would prioritize over chasing the latest marketing trends 

- What I would get exceptionally good at before to make more money online 

- How to create momentum when your business isn't growing as quickly as you expected 

Whether you're starting an online business, trying to grow an existing business, struggling to generate consistent clients and sales, or wondering why your business growth has stalled, this episode will help you identify what actually deserves your attention during the final four months of 2026.

What if the stress you thought you dealt with mentally…your body never actually let go of? 

I'm sitting down with Liz Tenuto, aka The Workout Witch, to talk about what happens when years of stress and unresolved trauma continue showing up in your body, and what you can actually DO about it.

Liz is the author of When the Body Speaks: How Somatic Healing Sets You Free, and her work has helped bring somatic exercises, nervous system regulation and releasing stored stress and trauma into the mainstream.  

RESOURCES MENTIONED: 

JOIN THE POSSE with my brand-new Gift of Gab series + The GABLAB AI Playbook, where I break down per type of content how to create each one, so you don't just get views, you get SALES. See all of the community reviews and details >> JOIN HERE 

{End of Summer Applications-CLOSING SOON} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only  

 

CONNECT WITH TIFF: 

Tiffany on Instagram @projectme_with_tiffany  

Tiffany on TikTok @projectme_with_tiffany 

Tiffany on YouTube: ProjectME TV 

Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest 

CONNECT WITH LIZ:
  

Get her programs + App: The Workout Witch 

Get her book: HERE  

All Socials @TheWorkoutWitch 

 

We get into:

>How stress + trauma can continue showing up physically long after the experience is over 

>The surprising ways your body tells you it's been living in survival mode 

>What somatic healing actually is and why movement can help 

>Why mindset work alone may not change every physical stress response 

>Simple ways to work with your body and nervous system when stress hits in REAL TIME 

>How to start releasing years of accumulated tension + stored stress from your body 

If you've ever wondered why you still feel stressed when nothing is technically wrong, how trauma affects the body, or how somatic exercises can help release stored stress, this conversation will completely change the way you think about what your body has been trying to tell you.

You can get thousands, hundreds of thousands, even millions of video views and still make almost no money from your content. 

 

Because getting people to watch your videos and getting the right people to BUY from you are two completely different skill sets. 

 

In this episode, I'm breaking down how to create profitable content that turns social media views into clients and sales without sounding pushy, overly salesy, scripted, or like every other AI-generated piece of content on the internet. 

 

We're talking buyer psychology, content conversion, messaging, hooks, calls to action, and how to strategically sell through your videos in a way that feels natural to you AND your audience. Because in 2026, getting attention is only part of the equation. The real skill is knowing what to do with that attention once you have it. Current content-marketing conversations are increasingly focused on that exact gap: turning views into clicks, buyers and revenue while maintaining a recognizable human brand voice in an AI-saturated market 

 

RESOURCES MENTIONED: 

 

{End of Summer Applications-CLOSING SOON} Exclusive 2-Month Private Customized Business Coaching Program: APPLY HERE (both established and new entrepreneurs use the same application) *serious applicants only  

 

**CELEBRATING 7-YEAR ANNIVERSARY OF THE POSSE with my brand-new Gift of Gab series, where I break down per type of content how to create each one, so you don't just get views, you get SALES  AAAAAAND introducing Gab Lab AI, your personal AI Content Director, Gabby trained on my proprietary profitable-content formulas, emotional sales techniques, top-converting hook formulas and methodology. >> JOIN HERE (*select the 6-month option to get Gab Lab AI) 

 

CONNECT WITH TIFF: 

Tiffany on Instagram @projectme_with_tiffany  

Tiffany on TikTok @projectme_with_tiffany 

Tiffany on YouTube: ProjectME TV 

Tiffany's FREE Email Community: JOIN HERE > The Secret Posse Digest 

 

In this episode, you'll learn: 

🔥 Why more views, followers and engagement don't automatically equal more sales 

🔥 How to create video content that attracts buyers, not just viewers 

🔥 The buyer psychology that moves someone from "I like this person" to "I WANT what they're selling" 

🔥 How to talk about your offers without giving people the ICK or turning every video into a sales pitch 

🔥 Why your hooks need to do more than stop the scroll if you want your content to make money 

🔥 How to use AI for content creation without losing your voice, personality or the emotional connection that makes people want to buy from YOU 

🔥 The difference between creating more content and creating profitable content 

 

PLUS: Something BIG is happening inside The PO$$E. 🔥 

I'm officially unveiling the completely rebranded PO$$E Community AND introducing GabLab AI, your personal AI Content Director trained on my proprietary profitable-content formulas, emotional sales techniques, top-converting hook formulas and methodology. 

 

Gabby helps you create hooks, video scripts, captions, content plans, images + more while saving you at least 50% of the time you're currently spending creating content. 

 

If you're done creating content just to feed the algorithm and want to start creating content designed to get you clients + sales, come join us.  

GET INSIDE THE PO$$E + MEET GABLAB AI 

 

It's time to stop posting for views and start creating content that fucking PAYS YOU.