Welcome back to The Paul Morris Podcast, brought to you by Entrepreneur Media. In this episode, I break down the exact criteria professional investors use to evaluate markets and share the top three U.S. cities that stand out heading into 2026. We’ll walk through the real data—migration trends, affordability, job growth, cap rates, and regulations—and why places like Knoxville, Tulsa, and Savannah are attracting attention from investors.
But more importantly, I explain why the city itself is never the whole story. The real opportunity comes from finding the right deal, understanding your local market, and preparing for the wave of distressed properties that could emerge as billions in debt comes due in 2026. If you’ve been wondering where to invest next, this episode will help you think like a professional investor and make smarter decisions in the year ahead.
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*Presented by Entrepreneur Media & Money News Network*
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Timestamps
00:00:00 Show Premise And Question
00:00:50 Investor Criteria Overview
00:02:13 Top Cities Revealed
00:02:20 How Migration Data Works
00:02:54 Knoxville Market Breakdown
00:04:06 Knoxville Cap Rates Math
00:04:35 Tulsa Starter Market
00:04:56 Tulsa Rental Demand Signal
00:05:28 Savannah Coastal Diversification
00:06:02 Savannah Prices And Rents
00:06:32 Recap The Three Picks
00:06:46 Why LA Still Feels Full
00:08:19 Neighborhoods Beat Averages
00:09:46 LA On The Five Factors
00:13:36 Deal Focus And 2026 Debt Wall
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