Fuel Your Drive by Josh York

From building Ford Tauruses on an assembly line to leading one of the fastest-growing automotive digital marketing companies in the country and ultimately selling it for $205 million, Joe Chura's entrepreneurial journey is nothing short of extraordinary.

In this episode of Fuel Your Drive, Josh York sits down with entrepreneur, investor, endurance athlete, and Go Brewing founder Joe Chura to unpack the mindset, discipline, and relentless work ethic that transformed his life. Joe shares how reading college textbooks in 15-second breaks on the factory floor became the foundation for building a company that would eventually exit for $205 million.



But the story doesn't stop there. After achieving the financial success most entrepreneurs dream about, Joe made another unexpected decision—he quit drinking, rebuilt his health, completed Ironman races, and launched Go Brewing, one of the fastest-growing non-alcoholic beer brands in America.



This conversation is packed with real lessons on entrepreneurship, leadership, discipline, reinvention, and creating opportunities instead of waiting for them.

In this episode you'll learn:

How Joe Chura went from the Ford assembly line to a $205 million exit
The mindset required to build and scale a successful company
What really changes after selling your business
Why discipline beats motivation every time
The power of doing hard things on purpose
How fitness and entrepreneurship fuel one another
Why Joe quit drinking and started a non-alcoholic beer company
The importance of creating your own luck
Leadership lessons from scaling hundreds of employees
Practical advice for entrepreneurs chasing their biggest goals


Whether you're an entrepreneur, business owner, sales professional, or someone looking to level up your life, this episode delivers actionable insights you can apply immediately.

Success isn't built on perfect decisions—it's built on surviving the failures that most people never see.

In this episode of Fuel Your Drive, Josh York shares one of the biggest lessons he's learned after 18 years of building a business: failure isn't the opposite of success—it's the path to it.

From losing key employees and major clients to facing $400,000 in debt, Josh opens up about the setbacks, pressure, and difficult moments that shaped him into the entrepreneur he is today. If you're building a business, chasing a dream, or feeling like giving up, this conversation is the reminder you need to keep moving forward.

In this episode you'll learn:

Why failure is your greatest business teacher
How successful entrepreneurs think during adversity
The mindset that separates winners from quitters
How to overcome setbacks without losing momentum
Why resilience is the ultimate competitive advantage
The truth about entrepreneurship that nobody talks about
If you're an entrepreneur, business owner, salesperson, or someone striving to reach the next level, this episode will help you develop the mindset needed to win over the long term.

Success isn't just about working harder—it's about showing up with the right energy.

In this episode of Fuel Your Drive, Josh York breaks down one of the most overlooked skills in business, leadership, and life: learning how to control your energy instead of letting your environment control you.

Whether you're leading a team, closing sales, building a business, or pursuing ambitious goals, your energy determines how people respond to you—and ultimately the results you create.

Josh shares the practical mindset shifts and daily habits he uses before high-stakes meetings, major business decisions, and every important interaction to stay focused, confident, and in control.

In this episode of Fuel Your Drive, I sit down with Matt Friedman, co-founder of Wing Zone, to unpack one of the most inspiring entrepreneurship stories you'll hear. Matt shares how he and his business partner started Wing Zone with just $500 in a fraternity house kitchen, built it into a 100+ location franchise brand, and navigated the challenges of scaling, franchising, leadership, hiring, raising capital, and ultimately exiting the company after 27 years. We dive deep into the lessons every entrepreneur needs to hear—from surrounding yourself with the right people and finding mentors to overcoming setbacks, avoiding costly growth mistakes, and building a business that stands the test of time. If you're an entrepreneur, franchise owner, business leader, or anyone chasing a big vision, this episode is packed with real-world insights and hard-earned lessons you can apply immediately.

In this episode of Fuel Your Drive, I reveal one of my biggest recovery and performance secrets: how I burn up to 500 calories while sitting completely still. Most people think a sauna is just a place to relax, but when used correctly, it can become a powerful tool for fat loss, recovery, cardiovascular health, mental toughness, and peak performance. I break down my exact sauna protocol, why I spend 25 minutes in 170-degree heat multiple times per week, how it helps me train at a high level year-round, and why the last few minutes inside the sauna may be the most important part. If you're looking to improve recovery, increase endurance, reduce inflammation, and build the discipline required to perform at your highest level, this episode is for you.