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We Fixed It. You're Welcome.

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We Fixed It. You're Welcome.
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  • Fixing Ben & Jerry's After the Meltdown
    Ben & Jerry’s, the iconic mission-driven ice cream brand, has hit a rocky patch. Co-founder Jerry Greenfield’s public exit after 47 years has raised big questions about what happens when a brand’s activist soul meets corporate strategy. Aaron, Melissa, and Qadira dig into how Unilever can protect Ben & Jerry’s social mission, rebuild trust with customers, and chart a bold path forward without its founding duo steering the ship.From how to handle vocal founders on the outside to doubling down on values inside, this episode is a masterclass in managing founder-brand tension and preserving legacy in the corporate era.🧠 What We Cover:The roots of Ben & Jerry’s mission-driven identityWhy founder departures can shake a brand’s coreHow Unilever can re-anchor Ben & Jerry’s in its valuesBalancing global business strategy with social activismGovernance, communications, and culture as tools for the fixTurning public tension into brand opportunity🧰 Key Fixes Discussed:Double down on the mission: Recommit publicly to the values that made the brand unique.Operationalize the values: Embed activism into business strategy, not just storytelling.Create a new “guardian of the brand soul”: A face or team dedicated to carrying the mission forward.Leverage Unilever’s scale: Use Ben & Jerry’s as a flagship for cause-driven campaigns across all brands.Anticipate founder pushback: Build a strong comms plan to stay steady in public discourse.Codify the culture: Make the mission bigger than any one founder.Subscribe for more deep dives where we fix big business problems with fresh perspectives.• Website – www.wefixeditpod.com• Follow us on:Instagram – https://www.instagram.com/wefixeditpodLinkedIn – https://www.linkedin.com/company/wefixeditpodYouTube – https://www.youtube.com/@WeFixedItPodIf you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  • REPLAY: TikTok – Ban Or Boom?
    In this big episode of “We Fixed It, You’re Welcome” our panel tackles the complex issue of the TikTok ban in the United States.Joined by guests Braeden Sorbo (TikTok influencer, actor & content creator), Dylan Conroy (talent agent & podcaster), and guest finance panelist Sam Palazzolo, we explore the multifaceted challenges facing the platform.The freewheeling discussion crosses into topics involving national security concerns, data privacy, content moderation, and the impact on creators and businesses. The panel debates potential solutions, including a proposed American ownership of the TikTok platform, algorithm transparency, and creator diversification across platforms.While acknowledging the complex viewpoints of those involved in this conversation, we each offer our own perspectives about balancing free speech, user safety, and business interests in the evolving social media landscape. The episode highlights the far-reaching implications of TikTok’s fate for creators, users, and the broader tech industry.Disclaimer:A quick disclaimer. We are going into this somewhat cold and nothing we say should be construed as legal advice, financial advice or anything that would get us in trouble. These are our views and opinions. We're here to ask the kinds of questions everyone's thinking. Have an engaging conversation and maybe come to some conclusions that we feel are worth exploring.By the end, if we fixed it, you're welcome. All trademarks, IP and brand elements discussed are property of their respective owners.Subscribe for more deep dives where we fix big business problems with fresh perspectives.Links:• Website – www.wefixeditpod.com• Follow us on:Instagram – instagram.com/wefixeditpodLinkedIn – linkedin.com/company/wefixeditpodYouTube – https://www.youtube.com/@WeFixedItPodIf you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  • Labubu’s Business Strategies Unboxed
    In this episode of We Fixed It, You’re Welcome, the panel dives into the surprising global phenomenon of Labubu—the bug-eyed, fang-toothed collectible from Pop Mart that has taken the toy and collectible world by storm.Our guest, Manuel Torres Port, brings decades of experience from Mattel, Nickelodeon,NBC Universal, and more, to unpack what makes Labubu not just a collectible but a cultural force. The panel dissects how scarcity, community, surprise, and user-generated content fuel the brand’s viral success—and where the risks lie.Together, Aaron, Melissa, Qadira, and Manuel explore:• The psychology of scarcity and surprise• The art of building community and identity around a product• Lessons learned from Beanie Babies, Pokémon, and LEGO• Corporate responsibility in marketing to kids• How brands can create momentum without flooding the marketThe episode culminates in a surprise – a live Labubu unboxing, giving everyone a firsthand experience of the dopamine hit that’s driving billions in sales. Whether you’re a marketer, brand strategist, or just fascinated by how fanbases are made, this episode breaks down the business strategies unboxed behind Labubu’s meteoric rise.Expect insights on:• How scarcity and surprise fuel billion-dollar collectible brands• Why Pop Mart’s experiential retail model is changing the game• What other businesses can learn from Labubu, LEGO, and Beanie Babies• The fine line between hype, community, and corporate responsibility• Strategies to keep momentum without bursting the bubbleKey Pull Quote"Don’t just copy the blind box model, make the reveal your own, give fans a world to live in, and a stage for your product to show."– Manuel Torres PortLinksSubscribe for more deep dives where we fix big business problems with fresh perspectives.Links:• Website – www.wefixeditpod.com• Follow us on:Instagram - https://www.instagram.com/wefixeditpodLinkedIn - https://www.linkedin.com/company/wefixeditpodYouTube - https://www.youtube.com/@WeFixedItPodIf you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends!Keep listening to find out how we fix companies and put them back better than we found them.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  • How Much Are Our Fixes Worth? Let's Find Out Together!
    In this special episode of We Fixed It, You’re Welcome, the team welcomes back financial expert Lukas Sundahl to put real numbers behind our hypothetical business fixes.What’s the actual value of “fixing” a struggling company?Lukas analyzes three big names—Southwest Airlines, Party City, and Jaguar—and shows how our proposed strategies could have meant millions in revenue, survival, and long-term brand strength.Expect insights on:Why Southwest’s baggage fees could still work without killing loyalty?How Party City could have survived with community-driven retail?What Jaguar missed in its EV pivot and how to reclaim brand trust?This episode blends strategy + financial modeling, proving that fixing companies isn’t just theory—it’s measurable impact.Listen, learn, and maybe rethink how YOU approach business pivots.We dive deep into the real numbers behind our “fixes.” With returning guest Lukas Sundahl (CFO, financial strategist, LinkedIn thought leader), we analyze three case studies:Southwest Airlines: Would baggage fees really alienate customers? Or could they generate $350M–$450M while keeping loyalty intact?Party City: How localized inventory and community tie-ins might have saved them from bankruptcy—potentially adding $43M–$130M in value.Jaguar: The pitfalls of abandoning brand heritage in the EV race—and how aligning EVs with Jaguar’s legacy could mean $35M–$179M in gains.Chapters0:00 – Welcome to We Fixed It, You’re Welcome1:20 – Meet our guest: Lukas Sundahl2:40 – How we quantify “fixes”4:20 – Case Study 1: Southwest Airlines8:00 – Case Study 2: Party City14:40 – Case Study 3: Jaguar18:20 – The power of the pivot23:00 – Why grounding fixes in real companies works25:45 – Closing thoughts & where to find LukasKey Themes:The financial impact of strategic pivotsBrand loyalty vs revenue growthThe “power of the pivot” in corporate turnaroundsWhy storytelling + numbers matter in fixing companiesKey Pull Quote“The numbers—whether worst or best case—prove the power of the pivot. Even small strategic shifts could have meant hundreds of millions in value.” – Lukas SundahlSubscribe for more deep dives where we fix big business problems with fresh perspectives.Links:• Website - www.wefixeditpod.com• Follow us on:Instagram: @wefixeditpodLinkedIn: https://www.linkedin.com/company/wefixeditpodYouTube: @wefixeditpodIf you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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  • Meme Stocks & Why Most Investors Lose
    DescriptionIn this episode of We Fixed It, You’re Welcome, the team dives deep into the phenomenon of meme stocks like GameStop, AMC, Hertz, and Bed Bath & Beyond. What started as internet-fueled rebellions against Wall Street turned into massive financial chaos — with instant millionaires, bankrupt companies, and confused everyday investors.Guest: Matt Anthes – Digital strategist, social impact advocate, founder of Advocators.ai, mentor with Techstars and Stanford’s AI for Good, and builder of HooliCon.com.Together with our guest, the panel explores:✅ How online communities (Reddit, YouTube, Twitter) fueled the frenzy✅ Why meme stocks mirror influencer marketing & viral movements✅ The risks for small investors caught in FOMO✅ What companies like GameStop & AMC should do when their stock surges artificially✅ Corporate responsibility, employee impact, and investor psychology✅ How investors & companies can harness meme stock energy for goodFrom GameStop’s wild ride to AMC’s billion-dollar lifeline, this episode unpacks what happens when culture collides with capital.👉 Subscribe for more deep dives where we fix big business problems with fresh perspectives.Links:• wefixeditpod.com• Follow us on:Instagram - https://www.instagram.com/wefixeditpodLinkedIn - https://www.linkedin.com/company/wefixeditpodYouTube - https://www.youtube.com/@WeFixedItPodIf you liked this episode, don’t forget to subscribe, leave a review, and share it with your friends! Keep listening to find out how we fix companies and put them back better than we found them.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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About We Fixed It. You're Welcome.

Armchair quarterbacking isn’t just for sports anymore. We’re taking the same approach to companies: what would you do in their shoes? Each episode, our lively panel will debate a new issue ripped from the headlines involving a different well-known company. Between our instincts, experiences, and unsolicited opinions, we may just come up with gold. At the end, we’ll critique ourselves and see how we did. If we fixed it, you’re welcome! Look for it in the Fall of 2024. Subscribe to the podcast so you don't miss a single episode!
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