The GaryVee Audio Experience

Today’s episode is from an interview that I did in 2019 with the founder and CEO of the GYMGUYZ fitness franchise, Josh York. We talk about his crazy story of being an entrepreneur, believing in what you’re selling and how it all comes down to perseverance. Make sure to hit me up and leave a review to let me know what you thought!

In this episode of The GaryVee Audio Experience, you're listening to a talk I gave to the Rutgers Football team in 2019 about the biggest thing college athletes and young people are sitting on right now: leverage. I encourage you to stop underestimating what this window in your life is worth and start using it to connect with people. I also discuss patience, playing offense over defense, and why judgment from people who don't know you should never slow you down.

You'll learn about:
• The Leverage You Have Right Now
• Patience And The Long Game
• How To Handle Judgment
• Flip Life And Small-Dollar Hustle
• Building A Brand From Your Soul

In this episode of The GaryVee Audio Experience, I talk about the key to content
success: documenting instead of creating. I break it down into the What, the How, and
the Where — the three pillars you need to actually start. I also discuss why
self-awareness comes before hustle, why macro patience matters, and why 147 views
is better than zero.

You'll learn about:
• Document Don't Create
• The What, How, and Where
• Self-Awareness Before Hustle
• Macro Patience
• Why 147 Views Beats Zero

In this Sunday episode of The GaryVee Audio Experience, I break down the new rules of social media in 2026 — the ones actually working right now. We don't live in social media anymore, we live in interest media, and that changes everything about how a business gets found. I explain why your third TikTok can fundamentally change your career even if you have zero followers (I just did it — 8.2 million organic views on a brand-new account), why the days of running paid ads on unproven creative are over, and why the world is becoming a barbell — extreme technology on one side, 1950s on the other, and if you don't pick a side you're going to lose. I also share why brand is the only defensible thing left in an AI world, why Substack is one of the most important new platforms of information, and why 2026 has to be an action year, not a
thinking year.

You'll learn about:
• Why Social Media Is Dead and Interest Media Is Here
• How to Get 8.2M Views With Zero Followers
• Why Organic-First Beats Boosted Ads Every Time
• Why Brand Is the Only Defense in an AI World
• The Barbell — Extreme Tech and the 1950s
• Why Substack Is a Lead Gen Machine
• How to Make 2026 an Action Year, Not a Thinking Year

In this episode of the GaryVee Audio Experience, I talk about how the truth of who you are will always beat the version of you you wish you were. I share why the number one mistake young creators make is overselling themselves instead of documenting the journey, and why nobody's writing a check to a person — you have to put your thing into a container that's investable. I also discuss why money isn't the problem, why the world will give it to you once you package it, and why nobody you've ever met got there without the hard work.
You'll learn about:
• Showing Up To The Funeral• Documenting The Journey• Packaging Yourself As An Investment• Document Over Create• Working On Yourself First