Coaching Inc with Tom Krol

• CIP - S2 - 041 - Why 95% of Online Coaches Fail (And How to Be the 5% That Don’t) with Marc Mawhinney

  Most online coaches are stuck—drowning in noise, chasing likes, and wondering why no one is booking calls. If you ever felt like that, this episode is your wake-up call.Tom Krol sits down with Marc Mawhinney, the “Coach of Coaches” and founder of the Coaching Jungle, to talk about why most coaches fail and how to beat the odds. Marc shares his timeless advice, from conquering limiting beliefs to embracing the awkward work that builds revenue. If you are ready to start building a real business, don’t miss this one.You’ll Learn How To:Avoid classic mistakes that most coaches makeTactics that get clients without getting burnt out or selling your soulShow up consistently, even when results don’t come right awayHarness the power of daily email and persistent visibilityReframe failure and stay in the gameWhat You’ll Learn in This Episode:(01:10) Why most coaches fail and their classic mistakes(05:25) Finding the encouragement for beginners who try one thing and it doesn't work(08:26) Why authentic gratitude is action, not just a feeling(09:19) 10 ways to organically drive a high dollar amount of sales every month(10:08) The importance of staying in the game and showing up every day(12:44) How a fear of success is often more paralyzing than fear of failure(14:04) Raise your prices, don't act out of desperation(16:59) The hidden power of language and self-talk in shaping results(21:53) “You are not your business”: How to detach identity from outcomesWho This Episode is For:Coaches and creators who are stuck in content creation with little tractionEntrepreneurs who are feeling the weight of slow growth or recent failuresFounders who need a reality check and a reason to keep pushingAnyone ready to move from survival to real successWhy You Should Listen:Marc Mawhinney has coached over 5,000 clients, built one of the most engaged coaching groups in the world, and sends daily emails that convert. In this episode, you’ll hear the raw truth about what it takes to succeed in today’s crowded coaching space, the importance of staying in the game, and the risk of the fear of success.Connect with Marc Mawhinney:Instagram: https://www.instagram.com/marcmawhinney Facebook: https://www.facebook.com/marc.mawhinney/ YouTube: https://www.youtube.com/@MarcMawhinney Join Marc’s Facebook Group - Coaching Jungle on this link: https://www.facebook.com/groups/TheCoachingJungle/ If you are serious about growing and scaling your coaching business and want to learn from the best in the industry, take action now! Visit https://coachinginc.com/ 

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• CIP - S2 - 040 - How to Generate 6+ Figures in 5 Days with Online Challenges with April Dawn

  Can you make six figures in just five days without a massive team, expensive ads, or cold DMs?April Dawn, the Queen of Challenges, joins Tom Krol to reveal exactly how she’s helping coaches and experts pull in six-figure paydays through high-converting 5-day challenges. This episode unpacks the strategy, the setup, and the structure you need to create an irresistible offer, deliver insane value, and close premium clients all within a week.If you are a coach or expert with something valuable to share but struggle with sales, this episode is for you!You'll Learn How To:Plan and structure a 5-day challenge that sellsAttract your ideal buyers without feeling pushyUse belief-based teaching to get conversionsHandle objections with confidence and clarityWhat You'll Learn in This Episode:(04:58) What is a five-day challenge?(05:17) Two core conversion events: Webinar and challenge(07:06) How to start with the five-day challenge from scratch?(09:51) Three core things you must do in a challenge: Build trust as a business owner, client, and the actual offer(11:28) The two most important non-negotiables to hit six-figure results(13:17) Why repeating the same challenge leads to scalable, predictable revenue(19:41) Organic vs. paid lead generation and when to layer in ads(22:48) How to design high-converting landing pages with simple, effective copy(24:06) What a “pop-up group” is and why it’s the ideal container for your challenge(26:00) April explains what retargeting is(28:50) A breakdown of the 90-day challenge cycle, including pre-party, challenge week, and sales week(30:35) The structure of a sales week that consistently converts(35:25) The 6 core pillars of a high-converting, high-cash launch(36:01) The “Dummy Test” – a 3-question messaging tool that instantly improves conversion(38:56) The importance of traffic strategy and consistent audience growth(40:08) Launch strategy essentials: bonuses, down-sells, prizes, and timingWho This Episode is For:Coaches and course creators with high-ticket offersExperts looking for a proven launch model with predictable resultsBusiness owners who are tired of low-converting webinars or adsAnyone who wants to run a live challenge that closes salesWhy You Should Listen:April Dawn is the strategist behind some of the highest-converting online challenges in the coaching space today. This episode reveals her exact process, from belief-building to pitch, to achieve six-figure results in just five days. Whether you are launching your first challenge or revamping an old one, this is the step-by-step plan.Connect with April Dawn: LinkedIn: https://www.linkedin.com/in/cmoatlas/?originalSubdomain=mx Facebook: https://www.facebook.com/cmoatlas/ Instagram: https://www.instagram.com/growthbyfunnels/?hl=en If you are serious about growing and scaling your coaching business and want to learn from the best in the industry, take action now! Visit https://coachinginc.com/ 

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• CIP - S2 - 039 - The $30,000 Client Playbook (You’re Probably Ignoring It) with Andrew Lucas

  What if you could land $30,000 in clients without relying on ads or doing endless outreach?In this episode, Tom Krol sits down with real estate coach Andrew Lucas to reveal the exact playbook he’s using to attract high-ticket clients without begging for attention. Whether you're a seasoned coach or just starting, this episode offers proven insights on building trust, closing premium clients, and staying in demand without burnout.You’ll Learn How To:Sign $30k+ clients without running paid adsUse small, in-person events to attract serious buyersTurn your podcast into a client-generating machineVet prospects to avoid refund nightmaresBuild a business model based on trust and deal splitsWhat You’ll Learn in This Episode:(05:52) The surprising channel that landed Andrew a $30,000 client(06:22) How one purpose-driven podcast changed everything(07:41) The 4 reasons every coach should start a podcast now(12:04) Why podcasts outperform YouTube for conversions(14:06) Smaller audience, way higher conversion(15:06) How Andrew’s meetups turned into a scalable coaching biz(17:07) From “chasing and convincing” to “attracting and rejecting”(19:05) The hard lesson on vetting clients before accepting money(19:56) Why exclusivity isn’t a marketing trick, it’s a business saver(21:54) Meet Andrew (and his secret weapon wife Michelle) in Nashville(23:12) Why “fake it till you make it” is killing your business credibility(24:58) The 5 voices to listen to in businessWho This Episode is For:Coaches selling high-ticket programs or mentorshipsReal estate mentors building authority locallyExperts who are tired of chasing leads and are ready to attract premium clientsFounders who want to turn meetups into moneyWhy You Should Listen:Andrew built a business that works without burnout. He is proof that $30K clients don’t require flashy ads or endless DMs, just by strategy, trust, and structure. If you want a no-fluff roadmap to earning more and serving better, this episode is your cheat code. Enjoy the show!Connect with Andrew Lucas:Website: https://dealfindersclub.com/ Instagram: https://www.instagram.com/theandrewrlucas Facebook: https://www.facebook.com/TheAndrewRLucas/ If you are serious about growing and scaling your coaching business and want to learn from the best in the industry, you need to take action right now! Visit https://coachinginc.com/ 

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• CIP - S2 - 038 - How We Built Multiple 7-Figure Businesses From Scratch - Step by Step with Darrin Bentley

  What happens when two entrepreneurs stop following the rules and start writing their playbook?In this episode, Darrin Bentley, Co-Founder of Coaching Inc., joins Tom Krol to break down the real, raw steps they took to build multiple seven-figure coaching businesses from scratch. No ads. No list. Just pure execution, contagious enthusiasm, and smart, principle-based decisions.If you have ever felt stuck in overthinking, undercharging, or waiting for the perfect moment, this is the wake-up call you need.You'll Learn How To:Seven things to consistently generate significant amounts of revenueUse enthusiasm as a sales weaponTell your origin story in a way that creates a connectionApply real-world business rules like “Revenue in First Position”Break out of fear-based pricing and double your incomeWhat You'll Learn in This Episode:(03:36) How Darrin and Tom reverse-engineered success(08:42) Why authentic, contagious enthusiasm outperforms any script(11:07) How to use your origin story to magnetize the right people(12:41) Reminder: no one’s life is perfect—so stop selling perfection(13:32) Rule #1 in 88 principles in business: Revenue in first position(17:49) Focus on your strengths and double down on what brings income(19:00) Make many sales, double your prices(20:49) Why fear-based thinking kills your revenue potential(23:21) Be loud about your uniqueness, it’s your advantage(24:09) Know exactly who you're speaking to and why it matters(26:46) Darrin’s free methods for driving organic traffic that converts(29:06) Why getting around real people boosts your energy and clarity(33:01) Explosive success in the beginning explained(34:27) Rule #9 of the 88 principles in business: Know the rules of marketing(36:29) Motivation is optional; discipline is not(40:10) Future pacing: how to get your prospects to see their next chapter(43:20) Progress, not perfection: why preparation is often just procrastinationWho This Episode is For:Coaches stuck under $10K/month and ready for real growthNew entrepreneurs are second-guessing every moveBusiness owners are tired of theory and hungry for tractionAnyone who needs a fire lit under their “start now” mindsetWhy You Should Listen:Darrin and Tom don’t just talk about scaling; they built it from the ground up, with zero fluff. This episode is a no-excuses breakdown of what it takes to create a wildly profitable business using nothing but heart, hustle, and principle-based action.Read Tom Krol’s 21 Must-Read Books for Entrepreneurs: https://coachinginc.com/21books/ Connect with Darrin Bentley:Instagram: https://www.instagram.com/iamdarrinbentley/ Facebook: https://www.facebook.com/iamdarrinbentley/ 

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• CIP - S2 - 037 - The Secret to Building Challenge Funnels That Print Money with Sam Hodgett

  What if you could generate sales for a $5,000 program without getting on a single sales call?In this behind-the-scenes masterclass, Sam Hodgett, marketing strategist behind Joe McCall and other top performers, reveals the exact strategy for building challenge funnels that convert on autopilot. Whether you are running ads, working with warm traffic, or launching your first challenge, this episode is loaded with tactics to help you build belief, drive conversions, and scale fast.You'll Learn How To:Design a 5-day challenge funnel that turns leads into buyersSell high-ticket coaching without doing 1:1 sales callsUse VIP upgrades, breakout sessions, and bonus days for higher conversionsStructure your content to build belief, not just teachLaunch with confidence even if it’s your very first challengeWhat You'll Learn in This Episode:(03:01) Evergreen challenge funnel walkthrough: 3,600 leads, 83 sales, 2.3% conversion(05:35) Sam’s belief-first framework for all conversion campaigns(07:14) The goal of the campaign is to get them to take the next step(08:32) The mechanisms and framework of a funnel that turns leads into buyers(10:44) Influences from Bill Allen, Russell Brunson, Pedro Adao, and more(15:30) The 5 Leads in 5 Days challenge that worked like magic(16:04) Day 1 = Mindset (16:07) Days 2–4 = 3 Secrets(16:09) Day 5 = Transformation(19:25) Using breakout sessions to present your pitch in a no-pressure way(21:24) Recap and bonus sessions: when and how to pitch again(22:55) VIP upgrades: $7 access that converts 27% of buyers(26:24) Traffic temperature makes a huge difference in a funnel(30:35) What kind of offer fits best with this model? (Hint: not recurring)Who This Episode is For:Coaches and experts selling high-ticket programsLaunchers looking for a scalable, no-sales-call sales strategyFunnel builders ready to add a powerful conversion campaign to their stackCourse creators with a validated offer who want better conversion ratesWhy You Should Listen:This episode is not about a theory; it is exactly how Sam and his clients have generated millions using structured 5-day challenges that sell hard without being pushy. If you wonder how to combine automation with human connection, this is the blueprint.Follow Sam Hodgett here:Sam Hodgett LinkedIn: https://www.linkedin.com/in/samuelhodgett/ Sam Hodgett Email: [email protected] Want to build your own challenge funnel that prints money?Join Coaching Inc.’s mastermind at https://coachinginc.com/ and learn directly from the people doing it at scale.

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