CI - S2 - 072 - How to Build a Fortune Through Affiliate Partnerships (Without Spending on Ads) with Steve Harward & Tommy Thornburgh
In today's episode, Tom Krol brings on two powerhouse affiliates who generate millions of dollars for other coaches, Steve Harward and Tommy Thornburgh of Prime Corporate Services (PCS).They reveal how top coaches are quietly earning millions through affiliate partnerships that don’t rely on ads. If you want to learn how to attract the right affiliate partners, what affiliates are actually looking for before they'll promote you, and the system for creating win-win partnerships that scale your coaching business without spending on paid ads, this episode is for you!You’ll Learn How To:Build win-win affiliate partnershipsIncrease client retentionTurn backend services into recurring, passive incomeProtect your brand and reputation while partnering with expertsWhat You’ll Learn in This Episode(05:10) What Prime Corporate Services does for coaches and their clients(08:08) Why affiliates help both your revenue and client success(09:38) The importance of client retention(10:54) The 4 core services PCS offers(13:23) Which affiliate partnerships work best for(17:17) How do they define success in the coaching business?(18:09) Why you should be your own best affiliate user(21:13) Your clients share the same vulnerabilities as you(23:59) The “three keys” framework: privacy & protection, tax benefits, and credibility(28:28) Ways to use affiliate materials to improve your funnel conversions(29:26) Fulfillment call vs sales call(31:06) Final book and mindset resources for entrepreneurs(31:52) The value of building relationships before transactionsWho This Episode Is For:Coaches and consultants who want to earn moreBusiness owners ready to turn partnerships into recurring revenueEntrepreneurs who want to serve clients betterWhy You Should Listen:Affiliate marketing isn’t just for influencers; it is also for top coaches who build thriving businesses with zero ad spend. Steve and Tommy show how to partner with purpose, protect your clients, and profit from genuine relationships that last.Connect with Steve and Tommy: Website: partnerwithprime.comResources:Apply now for Coaching Inc.’s private mastermind at coachinginc.com
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CI - S2 - 071 - The Hundred-Million-Dollar Event Formula That Fills Rooms With Buyers with Dustin Matthews
When we are clear who we are trying to attract, we can put an offer in front of them and sell them things. That is what we do in the coaching business.In this episode, Tom Krol sits down with Dustin Matthews, co-founder of WealthFit and creator of the Event Growth Formula, to reveal the proven framework that has driven over $100 million in sales through live events.Dustin breaks down the 5 Ps, a system that he used to help coaches, speakers, and business owners fill rooms, build credibility, and convert audiences into paying clients. You’ll also hear how Dustin turned small local seminars into a national speaking empire and the mindset shift that separates successful event marketers from everyone else.You’ll Learn How ToFill your events with the right audience who are ready to buyUse the “5 Ps” to design profitable live events from start to finishAvoid the common mistakes that keep coaches from selling on stageTurn small workshops into high-converting, scalable experiencesWhat You’ll Learn in This Episode(04:43) The story behind Dustin’s hundred-million-dollar event success(07:00) How small Florida seminars turned into national tours(09:55) Why picking a date is the first and hardest step to success(11:05) Looking for pockets of people and figuring out how you can market them(12:36) The 5Ps for profitable live events(12:46) Persona: You've got to know who you are targeting(13:25) How to identify your Ideal Client Persona(15:31) Positioning: The secret to positioning your event as a must-attend experience(19:03) Platform: Setting up a simple event platform and follow-up system(22:50) Promotion: Multi-channel promotion strategies that drive attendance(24:46) Performance: The key performance metrics that predict event success(26:49) The phone-call strategy that doubled attendance rates(30:56) Understanding influenceWho This Episode Is ForCoaches, speakers, and entrepreneurs who want to use events to attract clientsBusiness owners who are looking to convert audiencesAnyone who is tired of empty rooms and ready to master profitable live eventsWhy You Should ListenIf you’ve ever dreamed of hosting live events that sell, Dustin’s Event Growth Formula gives you the roadmap. His system has generated over $100 million in sales, and in this episode, he breaks down exactly how to do it.Connect with Dustin Matthews:Website: https://wealthfit.com/ Website: https://www.dustinmathews.com/ Facebook: https://www.facebook.com/thedustinmathews/Resources: eventgrowthformula.com/blueprint - The Blueprint to SuccessOther Resources:Apply now for Coaching Inc.’s private mastermind at coachinginc.com
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38:45
CI - S2 - 070 - The Financial Mistakes Destroying Coaching Businesses Before They Start (And How to Fix It) with Chris Miles
Tom gets brutally honest about the biggest financial mistakes that destroy coaching businesses before they even begin.In this episode, Tom Krol joins Chris Miles on the Money Ripples podcast. He gets real about why hustle is only a season and why being a good steward of money is what separates the broke from the wealthy.Listen as he also reveals the simple weekly habits that create financial freedom, the only five people you should ever take money advice from, and how to think about success beyond just income. Enjoy the show!You’ll Learn How To:Stop confusing high income with real wealthBuild long-term financial habits that protect your businessShift from hustling for cash to managing money with purposeMeasure your net worth weekly to find what’s really brokenWhat You’ll Learn in This Episode:(03:58) Tom's transition to the coaching space(04:09) Success and wealth are different(06:04) Generational wealth isn’t money, it’s habits and values(09:04) Hustle is a season, not a lifestyle(09:48) The 40/60 rule: making money vs. managing money(11:45) Wealthy people look at their cash flow and net worth(12:58) Why leaders should think like captains, not engineers(13:49) Lessons from Alex Hormozi on testing and improving your offers(15:16) The number one predictor of success: pressure tolerance(15:58) The fear of success(17:38) The metric that matters most: your student success rate(20:18) Why recommitting to your clients builds true long-term wealth(21:48) The power of reading daily and learning from the right mentorsWho This Episode Is For:Coaches and consultants who make good money but never feel aheadEntrepreneurs who are ready to stop the never-ending hustleAnyone who wants to manage money with purpose and clarityBusiness owners who want to build wealth that lastsWhy You Should Listen:This episode isn’t about fancy financial tricks; it is about mastering the fundamentals that build wealth. If you’ve ever made good money but still felt broke, this conversation will change how you see money.Connect with Chris Miles:Website: https://win.moneyripples.com/ Instagram: https://www.instagram.com/chriscmiles/ LinkedIn: https://www.linkedin.com/in/chriscmiles/ YouTube: https://www.youtube.com/@moneyrippleswithchrismiles Resources:Apply now for Coaching Inc.’s private mastermind at coachinginc.comTom’s favorite resources: https://coachinginc.com/#
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26:20
CI - S2 - 069 - Live Coaching Call - How Mike Hambright Built a Multi-Million Dollar Mastermind (Part 2)
In this continuation of mastermind training, Mike Hambright returns to break down the business mechanics behind running a high-profit mastermind that lasts.If you’ve ever wondered how top coaches structure pricing, handle culture, and manage retention, this episode gives you the full picture. Mike shares how he screens members, runs overlapping event tiers, builds partnerships that work, and balances growth with quality.He also opens up about what happens as masterminds scale: the expenses, systems, and leadership challenges most coaches underestimate.You’ll Learn How To:Create a culture that attracts givers and repels takersStructure your mastermind pricing and tiers for profitManage high-level and entry-level members in one ecosystemBuild strategic partnerships without losing control of your brandAnticipate expenses as your mastermind growsWhat You’ll Learn in This Episode:(01:47) How to screen out takers early(04:08) Managing different member levels and pricing structures(05:13) The Gold vs. Platinum setup and event flow that keeps retention high(06:49) Segmenting members by business problems, not just revenue(08:11) Pricing breakdown: $1,500–$2,000/month or discounted annual options(08:45) The new collaboration model: revenue sharing with influencers(10:30) How top earners think and speak differently(12:00) Attract cold traffic and convert them at a higher level(14:25) What to know before starting a mastermind with partners(15:33) The #1 reason most partnerships fail(18:12) A partnership that has more professionalism(20:51) How to integrate referral partners and influencer networks(23:21) Why collaboration beats competition in today’s coaching world(25:18) What sets wealthy entrepreneurs apartWho This Episode Is For:Coaches and entrepreneurs building or scaling mastermindsBusiness owners running communities or private groupsLeaders who want to balance profit, impact, and cultureAnyone curious about how multi-million-dollar masterminds actually workWhy You Should Listen:This episode gives you a clear blueprint for building a mastermind that lasts without the burnout, guesswork, or revolving-door members. Mike Hambright reveals the systems and mindset behind one of the most successful masterminds in real estate and coaching.Connect with Mike Hambright:Website: https://investorfuel.com/investor-fuel-real-estate-show/ YouTube: https://www.youtube.com/@investorfuel LinkedIn: http://linkedin.com/in/mikehambright Resources:Apply now for Coaching Inc.’s private mastermind at coachinginc.com
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CI - S2 - 068 - Live Coaching Call - How Mike Hambright Built a Multi-Million Dollar Mastermind (Part 1)
What does it take to build a mastermind that people never want to leave? In this live coaching call, Tom Krol sits down with Mike Hambright, founder of Investor Fuel, one of America’s top real estate masterminds, to unpack the exact process of building and scaling a group that generates millions per year.From segmenting groups based on deal volume to fostering a culture of giving and connection, Mike walks through the real-world evolution of his seven-year mastermind, which has evolved into more of a family than a business.You’ll Learn How To:Build a mastermind that people stay in for yearsStructure meetings and deliver real, lasting valueCreate segmentation to serve different experience levelsTurn your network into a loyal, engaged communityWhat You’ll Learn in This Episode:(04:04) Failure, grit, and “honey badger” persistence built his success(04:40) Mike's early journey in the real estate(06:13) How Investor Fuel started(07:55) How Mike segmented his mastermind for different deal levels(09:38) The COVID pivot: how weekly online meetings built stronger bonds(10:46) Turning masterminds into lifestyle experiences(11:36) Why Investor Fuel feels like family, not business(13:45) Building a community where members come to see each other(17:04) What separates successful founders: vision, conviction, and imperfect action(18:36) How Mike attracts new members through podcasts and word of mouth(19:52) Why targeting the right audience matters more than ads(22:08) Pairing coaching students with mastermind partners for real deal flow(25:12) The one thing every successful mastermind needs: commitment and authenticity(27:26) The “fake ID” storyWho This Episode Is For:Coaches and consultants who are ready to start or scale their own mastermindBusiness owners who are looking to turn community into recurring revenueLeaders who want to serve others while building long-term relationshipsWhy You Should Listen:If you’ve ever dreamed of launching your own mastermind or coaching group, this episode is your playbook for doing it right, from vision to structure to the relationships that hold it all together.Connect with Mike Hambright:Website: https://investorfuel.com/investor-fuel-real-estate-show/ YouTube: https://www.youtube.com/@investorfuel LinkedIn: http://linkedin.com/in/mikehambright Resources:Apply now for Coaching Inc.’s private mastermind at coachinginc.com
Are you a coach, consultant, or expert, struggling to generate consistent leads, make more sales, and earn more income? Are you tired of wasting your time on old and outdated marketing strategies that just don’t work? Do you spend hours and hours creating content that doesn’t attract paying clients let alone build an audience? Are you starting to think that building a coaching business just might not be for you? Well, if you answered YES to any of those questions, you’re in the right place. I’m Tom Krol the founder of Coaching Inc and host of this Podcast. I’ve helped thousands (yes thousands) of people achieve massive success and generate mountains of revenue using my proven methods. I don’t say this to brag, it’s just a fact and it’s part of why I launched this Podcast. I see too many incredible coaches struggling to make money in this business and it truly breaks my heart. Well that stops TODAY! I want to show you how to (finally) get paid what you’re worth and start generating the income you deserve. And I want to teach you how to do this without spending hours creating content that doesn’t work, and without doing webinars, seminars, or building complicated funnels. The goal of this podcast is let you peak behind the curtain of some of the most successful coaches in the industry, so you can emulate their strategies and tactics and start getting immediate results, putting revenue in first position. This podcast isn’t about theory and it’s not filled with a bunch of fluffy words to make you feel good. I’m putting these incredible business builders in the hot-seat and getting them to share all of their biggest secrets, bam! If what you’ve been doing isn’t working and you want to get to revenue fast, this podcast is for you. If you follow folks like Alex Hormozi, Ed Mylett, Andrew Huberman, Russell Brunson, and Tony Robbins, welcome home. Twice a week, you’ll discover the most current strategies and tactics that are getting results and making people money in today’s online environment. We’ll be covering everything from choosing the right niche, to pricing your programs and services, to generating more leads than you can handle, and how to convert those leads into real income, right now. It’s about taking massive, imperfect action and adopting a “progress not perfection” attitude. Think of this podcast as having a mentor in your back pocket. If you’re willing to join me on this great adventure, and you’re a go-giver who is willing to step outside your comfort zone and do the work, this podcast is your lifeline. Let’s charge Rhinos! BAM!
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