The Vault Unlocked

Jim Edwards doesn't just teach marketing… he built the systems the modern internet still runs on. In this episode, we unpack the truth behind why most founders stay stuck: they chase funnels, tactics, and templates instead of mastering the promise, the avatar, and the emotional core of persuasion. Jim reveals the hard lessons from going bankrupt, living in a trailer, and ultimately driving over $500M in online sales. If you've ever wondered why your funnel "should" work but doesn't, this conversation gives you the clarity you've been missing. This is one of the most raw, practical breakdowns of ethical selling and real conversion you'll ever hear. ___________  Follow Jim Edwards:  instagram.com/thejimedwards  facebook.com/JimEdwardsFan  linkedin.com/in/thejimedwardsmethod  tiktok.com/@thejimedwards https://youtube.com/@jimedwards  Learn more about the work that Jim does: copyandcontent.ai  ___________  Follow Kayvon: instagram.com/kayvonkay facebook.com/kayvonkayy linkedin.com/in/kayvonkay tiktok.com/@kayvonkayy ___________  ✉️ Subscribe to my newsletter: https://www.kayvon.com 📞 Book a discovery call: https://www.kayvon.com/booking 📈 Let me help you scale your sales team: https://thesalesconnection.com/ 💰 Become a 9-figure sales expert (FREE): https://go.kayvon.com/optin1727282914508 📖 Grab my newest book:  https://www.amazon.ca/Pitch-Me-Art-Effortless-Selling/dp/B0F4XPJ7VF  Follow and rate us on Apple Podcasts!

The wealthy don't play by different rules; they just know the rules you were never taught. In this episode of The Vault Unlocked, Kayvon Kay interviews Sally Gimon, trust expert and founder of TheTrustIsYou.com, to uncover how high-income earners can legally save up to 90% in federal taxes using the same Rockefeller-style trust structure the elite have used for over 70 years. Sally shares how she went from a $94K tax bill to building generational wealth through asset protection, smart structuring, and the right legal setup. If you're a business owner or investor earning over $100K a year, this episode shows you how to protect your wealth, minimize taxes, and secure your family's future, all 100% legally.  

Credit isn't the problem, but mindset is. In this episode of The Vault Unlocked, Kayvon Kay interviews Herman Dolce, founder of Bella Sloan Enterprises and Bella Sloan Academy, who has helped over 6,000 people repair their credit and access $100 million in funding. Herman shares how he transformed $55,000/year and six figures in debt into a multimillion-dollar empire, utilizing credit education, consumer law, and funding strategies that foster real generational wealth. From discipline and mentorship to auditing your circle, Herman reveals how to shift from debt to ownership and why financial freedom starts with changing the way you think. If you've ever felt trapped by your credit score or your circumstances, this episode proves success is possible for anyone willing to put in the work.  

Over 2,000 events. Four decades. One formula that still works. In this episode of The Vault Unlocked, Kayvon Kay talks with Mitch Carson, a global event producer and speaker who's worked with icons like Tony Robbins and Jordan Belfort. Mitch reveals what really makes or breaks events, from choosing the right speakers to selling out seats before the doors even open. They unpack the secrets to long-term success in the speaking industry, including authority positioning, media exposure, and the importance of integrity on and off stage. If you've ever wanted to host, speak, or sell from the stage, this is your ultimate insider's guide to the business of influence.  

From a college side hustle to one of the top social media agencies in America. In this episode of The Vault Unlocked, Kayvon Kay interviews Keith Kakadia, founder of SociallyIn, the agency behind major campaigns for brands like Samsung and Carnival Cruise Line. Keith reveals how his team pulled off the largest TikTok dance at sea, why organic social is outperforming paid ads, and how low-production content is dominating modern marketing. They also dive into how AI, Reddit, and new algorithms are reshaping the digital landscape, and why authenticity, not automation, is the future of engagement. If you're a business owner, marketer, or creator, this episode is your blueprint for thriving in the next era of social media.