Thinking Out Loud with Dean Jackson

I give certain cafes a monopoly on me, and the Henry in Scottsdale is one. Here's what makes an experience you can't resist, and how to architect yours.

Show notes: https://deanjackson.com/podcasts/tol/151-experience-maxxing-how-to-design-experiences-your-people-cant-resist/

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I opened my mailbox this week and found two letters Gary Halbert would've cringed at. Nobody believes your fake handwriting. Write to one person.

Show notes: https://deanjackson.com/podcasts/tol/150-mailbox-blunders-that-would-make-gary-halbert-cringe/

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Offer maxxing starts with one question: what would I do if I only got paid when they got the result? Build the best, then price it. Certainty sells.

Show notes: https://deanjackson.com/podcasts/tol/149-offer-maxxing-more-certainty-more-money-period/

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In lead conversion there are only two timeframes: now or not now. You're not creating five star prospects. You're discovering them. Bake them a cookie.

Show notes: https://deanjackson.com/podcasts/tol/148-conversion-maxxing-find-now-buyers/

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The biggest mistake in lead conversion is treating every lead as guilty until proven ready. Flip it. Treat each one like a five star prospect.

Show notes: https://deanjackson.com/podcasts/tol/147-lead-conversion-maxxing-start-here/

Join me live on the next free 50-Minute Profit Finder call: https://50minuteprofitfinder.com/podcast