Sixteenth Minute (of Fame) is a weekly show from Jamie Loftus that takes a closer look at the internet’s main characters – one part reported, one part interview...
Where do you go from pivoting your brand to nihilism? Horny, my friends. WILDLY horny. In our final installment of the Sentient Horny Brand series, Jamie speaks to the mind behind Duolingo’s chaotic, wildly horny social media presence Zaria Parvez. Remember when you couldn’t get the owl giving birth to sponges off your feed? Remember when you didn’t even WANT to? That was her, and getting there was a wild ride.We talk about her journey from nearly taking down a Christian school to changing the way that Gen Z and Gen Alpha consumes advertising, one shitpost at a time. Follow Zaria here: https://www.instagram.com/zariaparvez Join us on Reddit: https://www.reddit.com/r/SixteenthMinute/See omnystudio.com/listener for privacy information.
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1:15:08
why is my freezer steak tweeting nihilism: the steakumm saga
Picture this: it's 2020, you're clinging to sanity, and a frozen steak your mom used to eat after school called SteakUmm is now tweeting in the hopes of turning you into a socialist. But... what? Can one be radicalized by hot dog grade meat? Is what's being sold here an idea or microwaveable meat slop? In our penultimate installment of the Sentient Brands series, Jamie gets into the weeds with the mind behind the SteakUmm account, writer and social media director Nathan Allebach. Spoiler alert: we do, indeed, live in a society. Follow Nathan here: https://beacons.ai/nathanallebach?fbclid=PAZXh0bgNhZW0CMTEAAaaw8UJ_ctC-xxP2HrkYDPA5-9p2LBtn_w_NQsXsZhvZeBBYwiEzyZ6LooY_aem_Dm_8G9fFWhqyK0YAyD1JzQ Read Nathan's history of sentient brands: https://www.vulture.com/2019/06/brand-twitter-jokes-history.html Follow Yedoye Travis: https://www.instagram.com/yedoye_/?hl=enSee omnystudio.com/listener for privacy information.
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1:06:22
the wendy's twitter roast master: amy brown
In part two of our 'Sentient Brands on Social Media' series, Jamie speaks to the GOAT of online joke writing -- the great Amy Brown, who defined the Wendy's brand on Twitter, then got radicalized and left Twitter in a blaze of bullying Elon Musk. We take a look at the brief moment where getting replied to by a cheeseburger could get you on the national news, and take a look at how a girl from Ohio goes from "Amy from Myspace" at the mall to a generation-defining social voice. Next week: nihilism and piss! Follow Amy here: https://bsky.app/profile/amybrown.xyzSee omnystudio.com/listener for privacy information.
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1:14:42
the time the denny’s tumblr became an edgy teen
In part one of our ‘Sentient Brands on Social Media’ series, Jamie speaks with Serenity Discko, the original media writer behind the teenage edgelord Denny’s Tumblr account. But worry not, we go DEEP — Jamie sets the stage by tracing back our history of parasocial relationships with brands all the way back to World War I. Buckle in, the brands are getting angry, the brands are getting horny, and the brands want to be your best friend. Follow Serenity’s work here: Serenity Discko Watch The Century of the Self by Adam Curtis: https://youtu.be/eJ3RzGoQC4s?si=_eHsM0hadnUQA3Cr Read The Attention Merchants by Tim Wu: https://bookshop.org/p/books/the-attention-merchants-the-epic-scramble-to-get-inside-our-heads-tim-wu/8632123See omnystudio.com/listener for privacy information.
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1:09:59
the age of algospeak feat. the etymology nerd
This week, Jamie talks with Adam Aleksik aka The Etymology Nerd about how relying on algorithms to communicate is changing the way we talk and scream at each other, and the inevitability that your nephew is going to grow up to say "seggs" without a shred of irony. Learn more about Adam's work here: https://www.etymologynerd.com/ Pre-order Algospeak: https://www.penguin.co.uk/books/468266/algospeak-by-aleksic-adam/9781529949148See omnystudio.com/listener for privacy information.
Sixteenth Minute (of Fame) is a weekly show from Jamie Loftus that takes a closer look at the internet’s main characters – one part reported, one part interviews, and one part Jamie collapsing her permanently internet-damaged brain. Whether it’s an enduring meme or a dreaded Character of the Day distinction, it’s the kind of notoriety that often results in little money, unwarranted attention, and a confusing blurred line of consent. What do you do when you get more attention and judgement than any one person is built to handle? The Sixteenth Minute of Fame is the place where we figure that out, putting people in the context of the moment they've been frozen inside of.