Money coach Jen Fontanilla spent 25 years designing for Disney before cracking the code on creative worth. Here's why you're undercharging — and how to stop.
She spent 25 years creating packaging for Disney, Sony, and Target. She was good at her job — great, actually. But here's what nobody knew: she had no idea how to handle her own money. None. And she is not alone — because if you are a creative, a designer, a writer, a maker of any kind, the system was literally built to keep you broke and grateful for it. Today's guest is Jen Fontanilla — TEDx speaker, seven-time author, and the woman who turned her own financial rock bottom into a career dismantling the 'Starving Artist' myth one belief at a time. We are going to get into why you keep undercharging, why your childhood shaped your rates, and the one mindset shift that changes everything. Do not go anywhere.
Connect With Jen:
IG: @itsjenfontanilla
Book: The Creative Code: https://amzn.to/43ADfZI
LinkedIn: https://www.linkedin.com/in/jenfontanilla
Dr. JC Doornick Links:
Web - www.makessensebook.com
YT - / @drjcdoornick
IG - / @drjcdoornick
FB - / @makessensepodcast
Makes Sense Book - https://tinyurl.com/makessensepurchase
MAKES SENSE PODCAST
Welcome to the Makes Sense with Dr. JC Doornick Podcast. This podcast explores topics that expand human consciousness and enhance performance. On the Makes Sense Podcast, we acknowledge that it's who you are that determines how well what you do works, and that perception is subjective and an acquired taste. When you change the way you look at things, the things you look at begin to change. Welcome to the uprising of the sleepwalking masses. Welcome to the Makes Sense with Dr. JC Doornick Podcast.
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0:00 - Intro
1:24 - Welcome, Jen Fontanilla
2:09 - What's it like to be you these days
4:42 - When did you first realize that people needed to rewrite their money story
9:05 - The habit wiring behind money problems.
12:46 - Why do people feel guilty about making money
15:39 - Why does somebody that knows they are worth more not charge what they're worth
27:03 - Do people take money too seriously
29:45 - Do you believe you can manifest money into your life?
35:20 - What is the creative code?
41:11 - What's the most important money concept
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