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Business Lunch

Roland Frasier
Business Lunch
Latest episode

246 episodes

  • Business Lunch

    Work Backwards: The Key to Effective Marketing and Sales

    05/21/2026 | 32 mins.
    In This Episode of Business Lunch: We explore effective marketing and sales strategies for high-ticket services, emphasizing the importance of working backwards from your end goals, focusing on the right customer journey, and structuring sales teams for success.

    Chapters:
    00:00 Introduction and May Madness
    03:04 Client Consultation Insights
    06:03 Lead Generation and Self-Liquidating Offers
    08:57 The Importance of Sales Teams
    11:53 Nurturing Leads Effectively
    15:05 Budgeting for Sales and Marketing
    18:02 Working Backwards from Goals
    20:57 Adapting Strategies for Different Products

    Connect with me on social:
    TikTok: Check out my TikTok Here
    Instagram: Check out my Instagram Here
    Facebook: Check out my Facebook Here
    LinkedIn: Check out my LinkedIn Here
    Subscribe to my YouTube 👉 Here

    Resources:
    • 7 Steps to Scalable workbook
    • Get my book, Zero Down, FREE
  • Business Lunch

    Why Your Lawyer Shouldn't Lead Your Exit

    05/19/2026 | 23 mins.
    In This Episode of Business Lunch: We discuss the critical role of negotiation in business exits and why relying solely on lawyers can jeopardize deals. They explore the backgrounds of M&A attorneys, the importance of having a dedicated negotiation strategist, and the preparation needed for successful negotiations. The conversation emphasizes the need for a multidisciplinary approach to exit strategies, highlighting the significance of structuring deals effectively and understanding buyer psychology.

    Chapters:
    00:00 Introduction to Business Exits
    03:04 The Role of Lawyers in Negotiations
    05:53 Understanding M&A Attorneys' Backgrounds
    08:57 The Importance of a Negotiation Seat
    11:58 Preparing for the Negotiation Battle
    14:57 Defending Your Valuation
    17:56 Structuring the Sale for Maximum Value
    20:55 Final Thoughts on Strategic Exits

    Connect with me on social:
    TikTok: Check out my TikTok Here
    Instagram: Check out my Instagram Here
    Facebook: Check out my Facebook Here
    LinkedIn: Check out my LinkedIn Here
    Subscribe to my YouTube 👉 Here

    Resources:
    • 7 Steps to Scalable workbook
    • Get my book, Zero Down, FREE
    Mentioned in this episode:
    Build Your CEO Dashboard
    Get one report every week of the key metrics you need to know with the CEO Dashboard!
    CEO Dashboard
  • Business Lunch

    The Secret to Authentic Connections (For People Who Hate Networking!)

    05/14/2026 | 28 mins.
    In This Episode of Business Lunch: We dive into the world of networking, something that many dread but is crucial for business success. They discuss the difference between transactional and relational networking, the importance of curiosity, and how to build genuine connections without feeling forced or awkward. You'll hear real-life examples of what works, what doesn’t, and how even self-proclaimed introverts can become great networkers by leading with curiosity and kindness.

    Chapters:
    00:45 — Why Most People Hate Networking
    03:55 — Transactional vs. Relational Networking
    07:05 — Curiosity Over Strategy
    09:30 — Networking for Introverts
    12:45 — Creating Opportunities for Others
    16:00 — The Power of Being Generous
    19:15 — Building a Trustworthy Network
    22:30 — Leveraging Super Connectors
    27:15 — Final Thoughts: Becoming a Great Networker

    Connect with me on social:
    TikTok: Check out my TikTok Here
    Instagram: Check out my Instagram Here
    Facebook: Check out my Facebook Here
    LinkedIn: Check out my LinkedIn Here
    Subscribe to my YouTube 👉 Here

    Resources:
    • 7 Steps to Scalable workbook
    • Get my book, Zero Down, FREE
    Mentioned in this episode:
    Build Your CEO Dashboard
    Get one report every week of the key metrics you need to know with the CEO Dashboard!
    CEO Dashboard
  • Business Lunch

    Building an AI Chief of Staff with Obsidian and Claude Code

    05/12/2026 | 20 mins.
    In This Episode of Business Lunch: We discuss how to transform note-taking apps into AI-powered chief of staff systems that manage daily operations, leveraging architectural insights and local data storage for security and efficiency.

    Chapters:
    00:00 Introduction to AI as a Chief of Staff
    00:29 The Limitations of Current AI Tools
    01:25 Architectural Insights and the Obsidian System
    02:14 Building a Memory-Enabled AI System
    03:13 Why Plain Text Markdown Matters
    04:34 The Web of Interconnected Notes
    06:03 Traversing the Knowledge Network
    07:00 Simulating a Human Chief of Staff
    08:27 Automating System Setup with a Single Prompt
    09:22 Ensuring Transparent and Permanent Memory
    11:45 From Thinking to Acting: Automating Operations
    12:12 Command Line Interface and External Tools
    14:30 Remote Control and Autonomous Agents
    15:01 Security Risks of Fully Autonomous AI
    16:29 Mitigating Prompt Injection Attacks
    18:26 Balancing Capability and Security
    19:23 Reflections on AI and Business Management

    Connect with me on social:
    TikTok: Check out my TikTok Here
    Instagram: Check out my Instagram Here
    Facebook: Check out my Facebook Here
    LinkedIn: Check out my LinkedIn Here
    Subscribe to my YouTube 👉 Here

    Resources:
    • 7 Steps to Scalable workbook
    • Get my book, Zero Down, FREE
    Mentioned in this episode:
    Build Your CEO Dashboard
    Get one report every week of the key metrics you need to know with the CEO Dashboard!
    CEO Dashboard
  • Business Lunch

    Building Collaboration and Ownership

    05/07/2026 | 25 mins.
    In This Episode of Business Lunch: We get into the importance of shared goals and alignment in achieving success, whether in business relationships or personal interactions. Join us as we explore strategies for fostering collaboration, owning mistakes, and reframing conflicts towards mutually beneficial outcomes.

    Chapters:
    00:00 - Matt's Dramatic Exit
    00:49 - Post-Integration Challenges
    03:15 - Mindset in Communication
    05:39 - Owning Mistakes and Finding Solutions
    08:02 - Establishing Clear Shared Goals
    09:58 - Addressing Goals and Misalignment
    10:26 - Unachievable Goals and Finger Pointing
    14:29 - Effective Communication Strategies
    16:50 - Collaborative vs. Combative Mindset
    24:02 - Embracing Collaboration

    Connect with me on social:
    TikTok: Check out my TikTok Here
    Instagram: Check out my Instagram Here
    Facebook: Check out my Facebook Here
    LinkedIn: Check out my LinkedIn Here
    Subscribe to my YouTube 👉 Here

    Resources:
    • 7 Steps to Scalable workbook
    • Get my book, Zero Down, FREE
    Mentioned in this episode:
    Build Your CEO Dashboard
    Get one report every week of the key metrics you need to know with the CEO Dashboard!
    CEO Dashboard
More Business podcasts
About Business Lunch
How much more successful would you be if you had lunch once a week with an insanely successful entrepreneur who shared their biggest secrets on how they think and achieve success? Well, now you can! Grab your seat at the table as successful entrepreneurs reveal their step-by-step strategies, fascinating stories, travel hacks and other delicious tidbits each week with serial entrepreneur/business strategist, Roland Frasier.
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