Enrollment for Ari’s Take Academy CLOSING SOON: https://aristakeacademy.com (use code NMB for 10% off!)Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business, Ari is joined by the founder of Purple Bite PR, Mikel Corrente. In the last few years Corrente adapted a “Zero-Risk” guaranteed or money back system that is very uncommon in the PR industry but it’s more transparent and fairer than the traditional PR system. Some examples of artists and companies that Corrente has worked with are: Sony Music, Kat Graham, Red Light Management, Mix Master Mike, Elohim, Jesse Jo Stark, Lauren Ruth Ward, BIIANCO, and many more.05:52 Welcome / background10:20 PR model ten years ago, shifting from publications to playlists15:55 What PR is and what a publicist does25:21 Evolution of press rates and artist feedback31:24 Relationship with fashion and music publication Lady Gun41:58 Pay-to-play PR model47:03 What is the point of music press right now?53:21 Purple Bite’s business model01:05:03 How Purple Bite guarantees placements01:09:50 What it means to make it in the New Music BusinessSubscribe to The New Music Business: https://aristake.com/nmbWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://instagram.com/aristake_TikTok: https://tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandConnect with Mikel Corrente:Website: http://purplebite.comInstagram: https://instagram.com/mikelcorrenteTikTok: https://.tiktok.com/@mikelcorrenteTwitter: https://twitter.com/MikelCorrenteEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take#MusicPR #MusicPress #MusicMarketing Hosted on Acast. See acast.com/privacy for more information.

Enrollment for Ari’s Take Academy CLOSING SOON: https://aristakeacademy.comOrder THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list: www.aristake.com02:00 How admin publishing works (CD Baby, SOCAN, ASCAP, BMI)18:03 The waterfall release strategy explained (Spotify, TikTok)23:08 Streaming growth and special media marketing28:39 Why does nobody talk about Pandora?31:03 How licensing for social media works34:00 At what point is it a good idea to have a lawyer on your team?37:22 Breaking down pricing norms for sync licensing dealsSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Enrollment for Ari’s Take Academy is now open: https://aristakeacademy.comOrder THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business podcast, we’re talking live music! Today’s episode compiles interviews from some of our favorite past guests in the touring industry. If you want to learn more about the performance side of the industry, this episode is for you! Tune in to hear insights from:02:47 Brandon Pankey (VP, Live Nation Urban)10:19 Tom Windish (Billie Eillish’s booking agent)26:59 Jordan Anderson (Troubadour’s talent booker)31:09 Bob Babisch (CEO of Summerfest, the world’s largest music festival)34:52 Theo Katzman (of Vulfpeck)39:59 Cory Wong (of Vulfpeck)46:54 Kam Franklin (of The Suffers)01:04:02 Carey Rayburn (of Good Co., $10k a gig playing PAC market)Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take#NewMusicBusiness #LiveMusicIndustry #TouringArtist Hosted on Acast. See acast.com/privacy for more information.

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week on the New Music Business podcast, we're talking all about sync licensing! Today's episode compiles interviews from our favorite past guests in the industry. If you want to learn more about pitching your music to sync, this episode is for you! Tune in to hear insights from Jen Malone, Lindsay Wolfington, Brian Vickers, Jenn Miller, Madonna Wade-Reed, Bank Robber Music, Blue Buddha Entertainment, and ATA's own Vo Williams.03:55 Jen Malone (music supervisor: Euphoria, Wednesday, Atlanta)21:03 Lindsay Wolfington (music supervisor: One Trill Here, The Royals, To All the Boys I’ve Loved Before)26:58 Brian Vickers (music supervisor: Disney, Keeping Up with the Kardashians)38:38 Jenn Miller (CEO and co-founder, Audiosocket)45:50 Madonna Wade-Reed (music supervisor: Smallville, Reign, All American)54:04 Bank Robber Music (sync agency)01:01:24 Blue Buddha Entertainment (sync agency)01:13:32 Vo Williams (hip hop artist, 1500+ sync placements)Subscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.

Order THIRD EDITION of How to Make It in the New Music Business here: https://book.aristake.comThis week Ari answers more of your questions! If you’d like to submit to our next round of questions, please sign up to our email list: www.aristake.com01:37 Who is the first team member an artist should look for?07:50 Is music PR worth it anymore?27:15 What made the best music attorney you've worked with "the best"?34:52 Do music libraries or sync agencies own your masters?37:37 Do you think AI-generated music poses a risk for artists looking to make it in sync?41:51 ConclusionSubscribe to The New Music Business: https://aristake.com/nmbAri's Take Academy (use code NMB for 10% off): https://aristakeacademy.comWatch more discussions like this: https://bit.ly/3LavMpaConnect with Ari’s Take:Website: https://aristake.comInstagram: https://www.instagram.com/aristake_TikTok: https://www.tiktok.com/@aris.takeTwitter: https://twitter.com/ArisTakeYouTube: https://www.youtube.com/user/aristake1Connect with Ari Herstand:Website: https://ariherstand.comInstagram: https://instagram.com/ariherstandTwitter: https://twitter.com/ariherstandYouTube: https://youtube.com/ariherstandEdited and mixed by Maxton HunterMusic by Brassroots DistrictProduced by the team at Ari’s Take Hosted on Acast. See acast.com/privacy for more information.