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The Mortgage Rainmaker Podcast

Shayla Gifford
The Mortgage Rainmaker Podcast
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  • 41 | The Warrior to Leader Shift: How I Moved From Hustle to Flow with Jorge Montoya
    Hey there, Rainmakers!This one’s personal. I sit down with my longtime friend and teammate Jorge Montoya, one of Guild Mortgage’s most respected leaders — a man whose quiet strength, loyalty, and consistency have shaped an entire generation of Rainmakers.Together, we unpack what it looks like to evolve from the warrior phase of pure hustle into the leader phase of purpose, peace, and flow. Jorge opens up about betting on himself at 19, rebuilding from embarrassment, and redefining what “winning” really means after 20 years of success.This conversation is real, raw, and packed with wisdom for any loan officer ready to grow — not just in numbers, but in life.Key InsightsWinning isn’t about the numbers — it’s about raising good humans and leading with integrity.Embarrassment can be your greatest teacher if you let it refine you, not define you.The $2,500 coaching bet that changed Jorge’s entire trajectory.The two core things every successful LO must master to sustain long-term success.How to shift from warrior hustle to leader flow.Guest LinksJorge on Instagram: https://www.instagram.com/jorgemontoyahome/Jorge on LinkedIn:https://www.linkedin.com/in/jorge-montoya-5366965/Jorge on Youtube:https://www.youtube.com/@jorgemontoya-themortgageproGuild Mortgage:https://branches.guildmortgage.com/nv/reno/jorge-i-montoya-morales-569-thjxm.htmlAre you ready to make it rain? Let’s do this!If you liked what you heard, leave me a five-star review and tell me what hit home for you!PLUS—if you’re done chasing the next shiny idea and want real, proven strategies that actually move the needle, then it’s time to join my free weekly newsletter, Rainmaker Insider.Every week, I share one key lesson from my billion-dollar career in mortgage lending—from sales psychology and leadership to mindset and systems that create true freedom. No fluff. Just real-world insights that help you close more deals and lead with confidence.Subscribe now at shaylagifford.com and start leading like the Rainmaker you’re meant to be!Connect with Shayla:Shayla on Instagram:https://www.instagram.com/shaygiff/Shayla on LinkedIn:https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:Shayla's Website:https://shaylagifford.com/The Mortgage Rainmaker Podcast:https://shaylagifford.com/podcast/The Catalyst Coaching Community:https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/
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  • 40 | From Rock Bottom to Rainmaker: How Faith and Grit Built a $50M Comeback
    Hey there, Rainmakers!He hit rock bottom—literally stared death in the face—and decided this wasn’t how his story would end. Instead, he chose a new life, renewed faith, and a $50 million business built on purpose and redemption.At just 28 years old, PJ Crescenzo transformed a near-death experience into fuel for his greatest comeback. In this episode, we unpack how he went from broken and lost to one of the most inspiring new Rainmakers in the game.PJ’s story is raw, real, and powerful—a reminder that your past doesn’t define you, your decisions do. This is a masterclass in resilience, faith, and the mindset it takes to rebuild your life from the ground up.Key Insights:The mindset shift that turned PJ’s life around after a literal come-to-Jesus momentHow personal development became the secret weapon behind his fast-track successThe power of proximity—why environment determines your evolutionHow to move from default to design in business and lifeWhat it really takes to go from zero to $50 million in a year (and why most won’t do it)Why eagerness, gratitude, and choosing people over profit will always winPJ brings the kind of energy that makes you remember why you got into this business—to change lives, to build something real, and to become who you were meant to be. His story is proof that no matter where you start, you can rise, rebuild, and make it rain.Are you ready to make it rain? Let’s do this!Guest links:PJ on Instagram:https://www.instagram.com/pjcrez3/?hl=enPJ on Linkedin:https://www.linkedin.com/in/philip-crescenzo-iii-11679065/PJ’s website:https://pjcrescenzo.com/If you liked what you heard, leave me a five-star review and tell me what hit home for you!PLUS—if you’re done chasing the next shiny idea and want real, proven strategies that actually move the needle, then it’s time to join my free weekly newsletter, Rainmaker Insider.Every week, I share one key lesson from my billion-dollar career in mortgage lending—from sales psychology and leadership to mindset and systems that create true freedom. No fluff. Just real-world insights that help you close more deals and lead with confidence.Subscribe now at shaylagifford.com and start leading like the Rainmaker you’re meant to be!Connect with Shayla:Shayla on Instagram:https://www.instagram.com/shaygiff/Shayla on LinkedIn:https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:Shayla's Website:https://shaylagifford.com/The Mortgage Rainmaker Podcast:https://shaylagifford.com/podcast/The Catalyst Coaching Community:https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/
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  • 39 | Rainmaker Spotlight: How Ally Cain Built a $100M Business Before 30
    Hey there, Rainmakers!Every now and then, you meet someone who reignites your fire. Someone who reminds you what’s possible when belief meets discipline. Today, I’m talking with Ally Cain, a 29-year-old powerhouse from small-town Welcome, North Carolina, who’s on track to close over $100 million this year.Ally’s rise didn’t come from luck or location — it came from relentless consistency, investing in herself, and saying “yes” before she felt ready. Five years ago, she was closing $16 million a year. Then she bet on herself, reinvested 30% of her income into coaching, branding, and team leverage, and built a scalable business that runs with heart, systems, and soul.What I love most about Ally is how she proves that soft and strong can coexist. She’s built a team that supports her so she can unplug, delegate, and still deliver an unforgettable client experience. She’s redefining what it means to lead as a young woman in this business—and doing it all from a town of just 3,600 people.Key insights:How Ally went from $16M to $100M in five yearsThe fearless decision to invest 30% of her income in growthWhat her 35-loan-per-month operation really looks like behind the scenesThe power of delegation, trust, and leaving your phone behindWhy she never cold calls — and still built 1,000+ agent relationshipsWhy real Rainmakers use fear as fuel, not an excuseThis conversation is your permission slip to go all in. No matter how small your market or how young your career, the ceiling is an illusion.Are you ready to make it rain? Let’s do this!Guest links:Ally's LinkedInAlly's InstagramAtlantic Bay Mortgage GroupIf you liked what you heard, leave me a five-star review and tell me what hit home for you!PLUS—if you’re done chasing the next shiny idea and want real, proven strategies that actually move the needle, then it’s time to join my free weekly newsletter, Rainmaker Insider.Every week, I share one key lesson from my billion-dollar career in mortgage lending—from sales psychology and leadership to mindset and systems that create true freedom. No fluff. Just real-world insights that help you close more deals and lead with confidence.Subscribe now at shaylagifford.com and start leading like the Rainmaker you’re meant to be!Connect with Shayla:Shayla on Instagram:https://www.instagram.com/shaygiff/Shayla on LinkedIn:https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:Shayla's Website:https://shaylagifford.com/The Mortgage Rainmaker Podcast:https://shaylagifford.com/podcast/The Catalyst Coaching Community:https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/
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  • 38 | Drop the Act, Do the Work: How Authenticity 10X'd My Success with Travis Smart
    Hey there, Rainmakers!Today’s episode is an absolute powerhouse. I sat down with Travis Smart—a Navy veteran, husband, father of four girls, and one of the most authentic, all-heart loan officers I know. I’ve had the honor of working alongside Travis for eight years at Guild Mortgage, and watching him rise from a brand-new loan officer barely closing 15 loans to a $40-million-a-year producer has been remarkable.Travis didn’t have a safety net or a silver spoon. What he did have was the same fire that drove him as a rescue swimmer—jumping out of helicopters into freezing water to save lives—and he brought that same grit, courage, and self-belief into mortgage. His story is a masterclass in leadership, resilience, and the power of being real in sales.He learned the hard way that you can’t fake confidence, connection, or care. The moment he dropped the act, stopped dressing to impress, and started showing up as himself—his business exploded. This is what it looks like when you build a career on authenticity, discipline, and heart.💡Key insights:How Travis’ military training shaped his loan officer mindset and disciplineWhy authenticity and emotional connection are non-negotiable in mortgage sales successHow to gamify rejection and make prospecting fun againThe “protect your commission” rule that transforms realtor partnershipsHow to balance being a technician and a trust-builder in every dealThe importance of vulnerability, storytelling, and servant leadershipHow to stay consistent even when doubt creeps inWhat it really takes to build a $40M business from scratchIf you’ve ever felt like you’re grinding with nothing to show for it, this conversation will remind you: the breakthrough always lives on the other side of authenticity and persistence.Because being a Rainmaker isn’t about perfection. It’s about heart. It’s about showing up, doing the work, and refusing to quit—especially when it’s hard.Are you ready to make it rain? Let’s do this!Guest Links:LinkedIn Instagram Guild Mortgage If you liked what you heard, leave me a five-star review and tell me what hit home for you!PLUS—if you’re done chasing the next shiny idea and want real, proven strategies that actually move the needle, then it’s time to join my free weekly newsletter, Rainmaker Insider.Every week, I share one key lesson from my billion-dollar career in mortgage lending—from sales psychology and leadership to mindset and systems that create true freedom. No fluff. Just real-world insights that help you close more deals and lead with confidence.Subscribe now at shaylagifford.com and start leading like the Rainmaker you’re meant to be!Connect with Shayla:Shayla on Instagram:https://www.instagram.com/shaygiff/Shayla on LinkedIn:https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:Shayla's Website:https://shaylagifford.com/The Mortgage Rainmaker Podcast:https://shaylagifford.com/podcast/The Catalyst Coaching Community:https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/
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  • 37 | Rainmaker Secrets: How to Crush Your Cashflow and Build Wealth with Matt Lipscomb
    Hey there, Rainmakers!We’ve all been there—making great money, but wondering why it feels like it’s slipping through our fingers. As mortgage pros and top producers, we know how to generate income. But the real game? Learning how to keep it, grow it, and control it.That’s why I’m bringing you a powerhouse guest today: Matt Lipscomb, co-founder of K&L Capital and ranked #35 on Forbes’ Top Financial Security Professionals. Matt is the strategist who helped me and Galen put real structure to our financial world—and what he shared changed everything about how I see money, cashflow, and wealth building.In this conversation, Matt reveals the exact system high earners need to stop feeling out of control and start building true financial freedom. From his three-account model to discovering your real burn rate, this episode is loaded with strategies mortgage professionals can use right now to finally get a grip on their money.💡 Key Insights:Why even top producers in the mortgage industry often struggle with cashflowMatt’s three-account cashflow system: spend, future spend, and war chestHow to calculate your true burn rate so you’re never caught off guardThe missing piece in most CPA and tax strategies (and how to fix it)How mortgage pros can align money with goals to spend and save with confidenceWhy wealth isn’t built on chasing ROI, but on discipline and consistencyIf you’re a Rainmaker crushing it in commissions but feeling like your finances are still messy, this episode is your blueprint for control, clarity, and confidence.Are you ready to make it rain? Let’s do this!Guest Links:Matt on LinkedIn:https://www.linkedin.com/in/mattglipscomb/KL Capital:https://www.klcapitalco.com/team/matthew-lipscombIf you liked what you heard, leave me a five-star review and tell me what hit home for you!PLUS—if you’re done chasing the next shiny idea and want real, proven strategies that actually move the needle, then it’s time to join my free weekly newsletter, Rainmaker Insider.Every week, I share one key lesson from my billion-dollar career in mortgage lending—from sales psychology and leadership to mindset and systems that create true freedom. No fluff. Just real-world insights that help you close more deals and lead with confidence.Subscribe now at shaylagifford.com and start leading like the Rainmaker you’re meant to be!Connect with Shayla:Shayla on Instagram:https://www.instagram.com/shaygiff/Shayla on LinkedIn:https://www.linkedin.com/in/shayla-gifford-3019396/Show Links:Shayla's Website:https://shaylagifford.com/The Mortgage Rainmaker Podcast:https://shaylagifford.com/podcast/The Catalyst Coaching Community:https://shaylagifford.com/catalyst/Guild Mortgage:https://www.guildmortgage.com/
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About The Mortgage Rainmaker Podcast

What if the mortgage business could be more simple and fun? What if you could double and triple and quadruple your results with less complexity and less stress – and without the sales roller coaster?  I'm Shayla Gifford and this is The Mortgage Rainmaker Podcast. If you're a loan officer looking to sharpen your skills, grow your pipeline, and get fired up – you're in the right place. We bring you interviews with top performing loan officers, my personal insights, and success stories from within my Catalyst Coaching community. I've spent my entire career as a loan officer and helping loan officers. So I know you, I've been you. And now – I want to help you master your craft, dominate the mortgage game, and build a life and business that thrives. So...are you ready to be a Rainmaker? Let's do this!
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