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The Mortgage Rainmaker Podcast

Shayla Gifford
The Mortgage Rainmaker Podcast
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  • 10 | April Sales Mastery: Why Knowing Your Rainmaker Archetype Will Boost Your Sales Strategy!
    Is your sales strategy aligned with your personality? If not, you could be missing out...Hey there, Rainmakers!In this game-changing April Sales Mastery community call, I reveal how knowing your Rainmaker Archetype is the secret to building a scalable, sustainable mortgage business — without burnout or cold calls.Are you a Trust Builder? Technician? Marketer? Or Networker?You’ll discover how to use your unique strengths, avoid your default pitfalls, and finally align your daily actions with a strategy that actually works for you.ALSO featuring powerhouse producers Amanda Ray and Allison Larson — two archetypes, two wildly different styles, one shared result: massive success.What we talk about:💡 The 4 Rainmaker Archetypes revealed — and how to find yours💡 Strengths, blind spots, and tactical focus areas for each type💡 Amanda’s top 5 strategies to meet realtors without cold calls💡 Allison’s 6-question closing sequence that wins relationships fast💡 How to match your prospecting plan to your Rainmaker archetype💡Why your tracking system must fit your workflow — or it won’t stick💡 How Amanda scaled to 219 closings and Allison hit $989K — using opposite stylesGuest Links:Amanda ReaOn InstagramOn LinkedInAt Guild MortgageAllison LarsonOn LinkedInOn InstagramAt Guild MortgageIf you liked what you heard, why not leave me a five star review, and tell me what you liked most about the show!PLUS :Do you feel like you've hit a plateau or lost some of your enthusiasm, focus, and fire? Has business become a grind and you often wonder what it’s going to take to get you excited again? Or do you feel like your world is constant chaos and you aren’t driving your life forward with clarity of vision?If so - check out my catalyst coaching community, where we accelerate your success!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 9 | Athlete, Coach and Leader: How Paula Nirschl Built a $50M+ Mortgage Business From Scratch
    What happens when a Division 1 basketball coach pivots into mortgage, moves to a new city, and decides to build a mortgage career from scratch, with ZERO connections? Paula Nirschl is what happens!Hey there, rainmakers!With over 18 years of experience in the mortgage industry, Paula is a passionate and dedicated leader who coaches and empowers loan officers to achieve their professional goals. And as VP of the Elevate Coaching Program at Guild Mortgage she oversees the training and development of a talented team, ensuring they have the skills, tools, and resources to succeed.In this episode, I sit down with Paula to explore how the lessons she took from her sporting success – both as an athlete and a coach – helped her grow a powerful referral-based business from literally nothing. Plus we get into how she's now impacting others through the Elevate Coaching Programme at Guild Mortgage.We talk about building trust, bouncing back from tough markets, and how to lead with discipline when everything feels uncertain. Whether you’re in production or building a team, this one’s got something for you.Are you ready to make it rain? Let’s do this. What You’ll Learn in This Episode:💡 The habits that helped Paula build a business from scratch in a brand-new city💡 How her coaching background shaped her approach to leadership💡 How systems (and one specific bit of tech) unlocked her scalability and growth💡 What Elevate Coaching is doing to transform careers at Guild Mortgage💡 Mindset strategies for staying in motion when the industry dips💡 Paula’s take on “failure is not an option” — and why it matters now more than everGuest Links:At Guild MortgageOn LinkedInOn FacebookIf you liked what you heard, why not leave me a five star review, and tell me what you liked most about the show!PLUS :Do you feel like you've hit a plateau or lost some of your enthusiasm, focus, and fire? Has business become a grind and you often wonder what it’s going to take to get you excited again? Or do you feel like your world is constant chaos and you aren’t driving your life forward with clarity of vision?If so - check out my catalyst coaching community, where we accelerate your success!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 8 | How to Win in Any Market: Inside Jason Jacobs' $73M Process-Driven Growth
    What if you could meet with fewer buyers, close more deals, and get realtors to send you leads because of your process — not despite it?Jason Jacobs isn't playing the volume game the same way everyone else is. He’s doing 261 units a year in St. Louis. In this episode, he shares exactly how he does it — step by step.In this episode of The Mortgage Rainmaker Podcast, Shayla sits down with Guild Mortgage superstar Jason Jacobs, who grew his production by 23% in a tough market—closing 261 loans in 2024. Jason breaks down his exact process, from how he coaches both clients and realtors, to why meeting every single borrower after pre-approval is his competitive edge. If you want a true behind-the-scenes look at what it means to be process-driven, referral-worthy, and relentlessly service-focused, this is your masterclass.Are you ready to make it rain? Let’s do this!What we talked about:✨Why Jason insists on meeting every client face-to-face (via Zoom or in person)✨The “4 Contingency Framework” he uses to help buyers win offers✨How he structures every realtor meeting for impact (and repeat business)✨Why a Circle of Trust text beats the old “just give them your number” handoff✨What Jason does differently with post-close client events for referral gold✨How coaching shaped his evolution — and what he's working on nextGuest Links:Jason Jacobs at Guild Mortgage – Chesterfield, MOJason on InstagramIf you liked what you heard, why not leave me a five star review, and tell me what you liked most about the show!PLUS :Do you feel like you've hit a plateau or lost some of your enthusiasm, focus, and fire? Has business become a grind and you often wonder what it’s going to take to get you excited again? Or do you feel like your world is constant chaos and you aren’t driving your life forward with clarity of vision?If so - check out my catalyst coaching community, where we accelerate your success!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 7 | Why Losing It All Became my Superpower with Amber Coleman
    What if the worst chapter of your life could unlock your greatest mission?Hey there, rainmakers!Amber Coleman has been a powerhouse at Guild Mortgage for years — but what you don’t see on the leaderboard is the hell she walked through to get here. I’ve watched her grow from 231 units to 435 in a single year — that’s an 89% increase, totaling $155M in volume. But her results are rooted in something bigger: pain, purpose, and passion.In this raw, high-energy conversation, Amber shares the turning point that redefined her career: losing her home, her health, and nearly everything else in 2008 — and how that loss fueled her obsession with selling homeownership, not just loans.We dig into the mindset that helped her bounce back, the strategies that actually moved the needle in 2024, and why being stretched to the edge was exactly what she needed to find her highest self.If you’re building a business, rebuilding your life, or carrying a chip on your shoulder, this one is going to speak to you.Are you ready to make it rain? Let’s do this!What we talked about:✨ Why “I sell homeownership” is more than a tagline — it’s a mission rooted in Amber’s personal loss✨ How to inspire clients by sharing your own story, not just stats and scripts✨ Amber’s mindset: competing with your highest self, not others✨ The real cost of renting — and the emotional power of building stability✨ How “weekly program pushes” replaced negativity with possibility in a tough market✨ The reality behind 12-hour days, staffing challenges, and staying in alignment with your why✨ Amber’s system for avoiding burnout: quarterly breaks, spiritual reminders, and honoring her pastGuest Links:Guild MortgageAmber on LinkedInAmber on InstagramIf you liked what you heard, why not leave me a five star review, and tell me what you liked most about the show!PLUS :Do you feel like you've hit a plateau or lost some of your enthusiasm, focus, and fire? Has business become a grind and you often wonder what it’s going to take to get you excited again? Or do you feel like your world is constant chaos and you aren’t driving your life forward with clarity of vision?If so - check out my catalyst coaching community, where we accelerate your success!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 6 | Is Your Biggest Strength Holding You Back? with Mortgage Nerd Denise Donoghue
    What if by holding on too tight...you’re holding yourself back?Hey there, rainmakers!This week I sat down with mortgage coach and powerhouse mortgage banker Denise Donoghue, aka The Mortgage Nerd, for a raw and inspiring conversation about growth, leadership, and the sometimes brutal journey of building a sustainable business.Denise Donoghue, known as "The Mortgage Nerd," is one of Dallas’ top 3% producing mortgage professionals voted by D-Magazine.We got real about what it means to be in the grind phase of your career—and why most people don't realize that you don’t graduate from it permanently. Denise shared how burnout became a wake-up call, forcing her to rethink how she led, hired, and communicated with her team. She walks us through the pivotal moment she realized that doing it all herself wasn’t leadership—it was survival mode. And she talks us through how she was able to scale her success and manage a sizeable operation – without the stress or the time-suck.What we talked about:✨ The “grind phase” is real—and it often returns. You’re never above doing the work.✨ Burnout is a red flag, not a badge of honor.✨ Leadership is about asking the hard questions and being open to feedback, even when it stings.✨ Building a team means letting go of control and investing in training, not just hiring fast.✨ You can’t scale a business if you’re still trying to do everything yourself.Guest Links:The Mortgage NerdDenise on LinkedInDenise on InstagramDenise on YouTubeIf you liked what you heard, why not leave me a five star review, and tell me what you liked most about the show!PLUS :Do you feel like you've hit a plateau or lost some of your enthusiasm, focus, and fire? Has business become a grind and you often wonder what it’s going to take to get you excited again? Or do you feel like your world is constant chaos and you aren’t driving your life forward with clarity of vision?If so - check out my catalyst coaching community, where we accelerate your success!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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About The Mortgage Rainmaker Podcast

What if the mortgage business could be more simple and fun? What if you could double and triple and quadruple your results with less complexity and less stress – and without the sales roller coaster?  I'm Shayla Gifford and this is The Mortgage Rainmaker Podcast. If you're a loan officer looking to sharpen your skills, grow your pipeline, and get fired up – you're in the right place. We bring you interviews with top performing loan officers, my personal insights, and success stories from within my Catalyst Coaching community. I've spent my entire career as a loan officer and helping loan officers. So I know you, I've been you. And now – I want to help you master your craft, dominate the mortgage game, and build a life and business that thrives. So...are you ready to be a Rainmaker? Let's do this!
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