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The Mortgage Rainmaker Podcast

Shayla Gifford
The Mortgage Rainmaker Podcast
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5 of 35
  • 34 | Use My Catalyst Coaching 'PPC' Method to Crush Your Week in 7 Simple Steps
    This is the No.1 Tool I use that GUARANTEES I crush the week…instead of the week crushing me.Hey there, Rainmakers! In this episode, I reveal my No.1 system for staying on fire all week long: the Sunday PPC—Preparation & Pulse Check. This is my 45–60 minute framework that guarantees I crush the week instead of letting the week crush me.I’ll walk you through exactly how I use this tool to celebrate momentum, prime my energy, map my schedule, and lock in the Top 3 that keep my pipeline full and my life aligned. This is the weekly reset that takes me from chaos to clarity.💡 Key InsightsMy PPC Framework: a 7-step weekly reset to keep you focused, clear, and consistent.Why celebrating wins first fills your tank and sets the tone for the week.How to own what didn’t work—without shame—and recalibrate fast.The personal standards I track (sleep, workouts, water, walks) to prime my energy.Why calendaring the whole week—work + family + workouts—reveals the truth about what’s possible.The “Top 3” goals that actually move the needle and how I score them week to week.The sales scoreboard that predicts your future paycheck: leads, hot shoppers, pre-approvals, meetings, and upcoming units.Are you ready to make it rain? Let’s do this!Are you ready to finally break through your limits, execute with confidence, and achieve the life you know you’re capable of? Catalyst is the ultimate community-driven execution system designed to keep you focused, accountable, and moving forward. Enrollment is open from September 18th-25th. Just five days to get onboard. Don’t miss your chance!Grab your spot at shaylagifford.com/catalyst.Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 33 | Why the Mortgage Industry Is the Ultimate Career Change for Driven Young Professionals with Rachel Robole
    Hey there, Rainmakers!How do you go from planning weddings to building a powerhouse mortgage business doing nearly $50 million, all by the age of 28, while raising two babies, moving three times with your active-duty husband, and running a family team? That’s exactly what my guest, Rachel Robole has done.Rachel’s story is a masterclass in drive, resilience, and vision. She shares how she left behind her “dream job” in event planning, discovered the life-changing impact of homeownership, and jumped into the mortgage business alongside her father. Together, they set out to do $36 million this year — and they’re on track to blow past $50 million!What I love about Rachel is her clarity of purpose. She knows she’s building a legacy, not just a business. She’s navigating the messy middle of motherhood, leadership, and growth — and doing it with a mindset that every Rainmaker needs to hear.💡 What we cover in this episode:The turning point that led Rachel from wedding planning to mortgagesHow she balances military life, motherhood, and mortgage successWhy she believes in “stewarding her gifts” and leaving people bigger than she found themBuilding a family team with her dad and sister — and the lessons learnedThe power of Catalyst coaching, micro-decisions, and staying consistent in the chaosRachel’s approach to networking as a Trust Builder and connectorRachel is proof that with clarity, discipline, and heart, you can build a thriving business while living a full life. Are you ready to make it rain? Let’s do this!Guest Links:Rachel’s Instagram: www.instagram.com/rachelrobole_mortgage/reels/Rachel’s AnnieMac Page: www.annie-mac.com/lo/rachelrobole/?associate=trueRachel’s LinkedIn: www.linkedin.com/in/rachelroboleAre you ready to finally break through your limits, execute with confidence, and achieve the life you know you’re capable of? Catalyst is the ultimate community-driven execution system designed to keep you focused, accountable, and moving forward. Enrollment is open from September 18th-25th. Just five days to get onboard. Don’t miss your chance!Grab your spot at shaylagifford.com/catalyst.Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 32 | My $500K Mortgage Rainmaker Framework: How I Built A Thriving Life and Business
    Hey there, Rainmakers!When I first started, I was just a hair-on-fire salesperson—chaotic, hustling, doing whatever it took to survive. But if you want to step into true freedom, wealth, and impact, you can’t just have a job. You need a real business. That’s where my Rainmaker Framework comes in.This is the exact framework I used to move from survival mode to building a $500K+ mortgage business—one that’s stable, scalable, and gives you the power to choose your life. I break down the vision, the belief, the plan, the accountability, and the community that you need if you want to go from chaos to control and build a business you love.💡 What we explore:The 5 pillars of the Rainmaker Framework: vision, belief, plan, accountability, communityWhy 15 closings a month is the magic number for a stable team and incomeHow to build a top 50 partner list and generate 75+ leads every monthThe 5-3-2 prospecting plan and why consistency beats talent every timeHow to structure pre-approval meetings and promises that make agents beg to work with youWhy accountability and community are non-negotiables for building a business that lastsThis episode isn’t about chasing volume for ego—it’s about building something real. Something that gives you time, money, freedom, and legacy.Are you ready to make it rain? Let’s do this!Are you ready to finally break through your limits, execute with confidence, and achieve the life you know you’re capable of? Catalyst is the ultimate community-driven execution system designed to keep you focused, accountable, and moving forward. Enrollment is open from September 18th-25th. Just five days to get onboard. Don’t miss your chance!Grab your spot at shaylagifford.com/catalyst.Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 31 | Rainmaker Secrets: Build Your Dream Team in Mortgage Lending
    Hey there, Rainmakers!For years, I thought I had to do it all — prove I was credible, trusted, and capable by being the Michael Jordan of mortgage lending. I was rebounding, shooting, defending, dunking… and burning out. The truth? Michael Jordan didn’t win championships until he had a team. And neither will you.In this episode, I’m pulling back the curtain and introducing you to the powerhouse professionals who help me run a thriving, scalable mortgage business. Together, we break down the exact roles, routines, and rhythms that transform your career from hustling solo to leading like a true Rainmaker.You’ll hear from:Shannon Giraldo, Team Lead Loan Processor, on the superpower of being the hub of the wheel and how daily workflows and communication drive flawless closings.Marcy Kramer, Pre-Approval Manager, on lightning-fast turn times, bulletproof pre-approvals, and how she manages 50–60 pre-approvals a month with ease.Stephanie McDowell, Loan Officer Assistant & Lead Admin, on tracking leads, working hot shoppers, and keeping your pipeline moving with precision.We also dive into practical strategies for hiring, creating culture, and building systems that let you step out of the grind and into your true role as a leader. And I share a sneak peek of my upcoming Slay with Shay Live Event, where we’ll take these strategies even deeper.💡 What you’ll learn:How to stop white-knuckling your business and start empowering othersThe daily rhythms of high-performing processors, pre-approval managers, and LOsHow to build trust, culture, and ownership inside your teamHiring strategies to find and retain A+ playersWhy building your dream team is the ultimate lever for growthAre you ready to make it rain? Let’s do this!PLUS–Slay with Shay Live is coming and trust me, you do NOT want to miss this! This September 15th - 17th in beautiful Lake Tahoe, I’ll bring you my entire playbook, plus a host of top producers, speakers and badasses, all carefully chosen by me to get you to that next level.Go to shaylagifford.com now, get your ticket and book your hotel. And yes...it will sell out!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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  • 30 | The 4 Mistakes That Kill Mortgage Sales Success — And How to Fix Them
    Hey there, Rainmakers! Ever feel like you’re doing all the right things, but your growth has stalled? Chances are, one of four sales mistakes is holding you back — and until you fix it, you’re stuck spinning your wheels.In this solo episode, I’m exposing the truth about the four big sales mistakes loan officers make — whether you’re a Trust Builder, Technician, Marketer, or Networker. I’ve lived these patterns myself, and I’ve coached hundreds of LOs who’ve been trapped by them. Today, I’m not just calling them out — I’m giving you the exact fixes that will put you back on track to becoming a true Rainmaker.From expanding your network beyond your comfort zone, to shifting from efficiency to real effectiveness, to turning your marketing into meetings, and making your networking actually convert — I’m laying it all out. If you’re ready for stability, confidence, and freedom in your business, it’s time to face the Achilles heel that’s been holding you back.💡 What we cover:Why playing it safe with the same small circle will stall your growth.The Technician trap of efficiency over impact — and how to break it.How to stop hiding behind marketing and start converting attention into partnerships.Why endless networking won’t work unless you’re strategic about it.My proven Top 50 system to track, rate, and deepen your most valuable relationships.How to reconnect with people around their goals and families to create true partnerships.PLUS–Slay with Shay Live is coming and trust me, you do NOT want to miss this! This September 15th - 17th in beautiful Lake Tahoe, I’ll bring you my entire playbook, plus a host of top producers, speakers and badasses, all carefully chosen by me to get you to that next level.Go to shaylagifford.com now, get your ticket and book your hotel. And yes...it will sell out!Connect with Shayla:On InstagramOn LinkedInShow Links:Shaylagifford.comThe Mortgage Rainmaker PodcastThe Catalyst Coaching CommunityGuild Mortgage
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About The Mortgage Rainmaker Podcast

What if the mortgage business could be more simple and fun? What if you could double and triple and quadruple your results with less complexity and less stress – and without the sales roller coaster?  I'm Shayla Gifford and this is The Mortgage Rainmaker Podcast. If you're a loan officer looking to sharpen your skills, grow your pipeline, and get fired up – you're in the right place. We bring you interviews with top performing loan officers, my personal insights, and success stories from within my Catalyst Coaching community. I've spent my entire career as a loan officer and helping loan officers. So I know you, I've been you. And now – I want to help you master your craft, dominate the mortgage game, and build a life and business that thrives. So...are you ready to be a Rainmaker? Let's do this!
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