Words That Win: How Intentional Speech Drives Results With Phil M. Jones and Jeff Dudan #224
What if the words you use every day are quietly deciding your success? In this episode of Unemployable with Jeff Dudan, we’re joined by one of the most powerful communicators on the planet — Phil M. Jones, the legendary author of Exactly What to Say and one of the world’s most in-demand speakers and sales trainers. Phil has taught millions of people across 59 countries how to transform results in business, relationships, and leadership — simply by mastering the language of influence. From boardrooms to living rooms, Phil shows how the right words, spoken with intention, can change everything — your income, your impact, and your relationships. You’ll learn how to create tension that drives attention, how to lead critical conversations with empathy and precision, and how to make every word you speak truly count. If you’ve ever lost a sale, fumbled a tough talk, or felt unheard, this episode will change the way you think about communication forever. 🎯 What You’ll Learn: • How to “say less and win more” — the secret of world-class communicators • The difference between influence and manipulation (and why intent is everything) • How to replace lazy language with high-impact phrasing that earns trust • The framework Phil uses to handle any critical conversation with grace • Why every word you say is either helping or hurting your goals — nothing is neutral 💡 About Phil M. Jones: Phil has delivered more than 3,500 paid presentations in 59 countries, written 11 bestselling books, and trained over 2 million people in the art of communication and persuasion. His book Exactly What to Say is the most listened-to nonfiction audiobook of all time, and his methods are used by global corporations, top entrepreneurs, and high-performing sales teams who want to win more business and build stronger relationships. 🔗 Guest links • Phil’s site: philmjones.com • Exactly What to Say exactlywhattosay.com • Instagram: 💼 Subscribe for More Business & Career Insights 📩 Follow me on Social Media for More: 👉 LinkedIn 👉 Instagram FREE COPY of Jeff's Book DISCERNMENT🔗 Homefront BrandsOther Helpful Links:🌎Visit us on LinkedIn💻Join and be a part of On The HomefrontConnect with Jeff DudanFollow Jeff Dudan on Instagram ✅ Subscribe for weekly entrepreneur episodes & Franchise Fridays Chapters / Timestamps 00:00 Cold open & why precision language matters 00:38 Guest intro & setup 01:05 Precision vs. extra words: intention beats volume 02:31 Practice, systems, and why lazy speech costs you 03:40 Preparation vs. “showing up” (be ready for the moment) 04:53 Fast feedback online vs. slow feedback in real life 06:33 Presence with family: focus on what they need 07:50 Better questions: “What did you do today?” beats “How was your day?” 09:07 “What happened?”—emotionally intelligent language for kids & teams 10:59 Coaching instead of commanding: teach people how to think 11:56 Cutting filler: hold tension, use the third speed of speech 13:46 Cadence creates attention (and why struggle can engage) 15:20 Media vs. stage vs. 1:1—choose the version of you for the moment 18:12 Corridor vs. stage: same tools, new setting 20:13 Performing vs. presenting: conviction, pacing, connection 21:24 Master the moment, not the script (proposal example) 23:52 Framework: story–point–point–story (setup & punchline) 24:42 Opening a room: variables that change your first 30 seconds 25:56 Story choice: why put your context in the story 27:59 Design for outcomes: confidence, specificity, collaboration 30:37 Running dual tracks (setup/punchline + story/point) 33:32 Critical conversations: isolate pivotal moments 35:56 Being right vs. getting the right result 41:43 Retail example: one upgraded greeting → better CX 42:24 The first 15 seconds when you re-enter home 49:01 Absolutes create friction—speak in the gray space 51:12 Influence vs. manipulation (intent is everything) 52:03 When saying nothing is the move (be the second mouse) 55:44 Use timeboxing + framing for sensitive calls 57:00 “You know I love you…”—framing tough talks 57:20 OFQ + Past/Present/Future framework walkthrough 1:02:28 Permission-based suggestions & activation timing 1:04:50 Move people by degrees; avoid 90° shocks 1:06:01 How to connect with Phil & next steps 1:07:14 If you had to start a business now… 1:08:36 Retraining experienced pros (and where franchising fits) 1:10:14 One-sentence closer: Make conversations count #PhilMJones #JeffDudan #UnemployablePodcast #ExactlyWhatToSay #WordsThatWin #CommunicationSkills #LeadershipDevelopment #PublicSpeaking #SalesTraining #NegotiationSkills #Influence #Entrepreneurship #FranchiseLeadership #BusinessGrowth #MindsetMatters #PersonalDevelopment #EmotionalIntelligence #HighPerformance #SuccessMindset #CriticalConversations Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.