Bao Podcast

• #42: Joachim De Vos (Living Tomorrow)

  In this episode we speak with Joachim De Vos, Co-chair and Managing Partner of Living Tomorrow, founder of TomorrowLab, and professor of scenario planning at Ghent University.Since the early 1990s, when the first House of the Future opened its doors, Joachim has helped organizations and policymakers prepare for what’s next through foresight, scenario planning, and innovation strategy.He is also the author of Why Innovation Fails, which examines the pitfalls of innovation and how companies can become “future fit.” The book features a deep dive into the Kodak case, developed with Steven Sasson, the inventor of the digital camera.We talk about the lessons of innovation success and failure, how to keep a strong vision alive inside complex organizations, and the future shifts Joachim believes will change how we live and work.Show notes: Living Tomorrow (https://www.livingtomorrow.com/nl/)TomorrowLab (https://www.tomorrowlab.com/)Joachim De Vos (https://www.linkedin.com/in/joachimdevos/?originalSubdomain=be)Frank Belien (https://www.linkedin.com/in/frank-belien-66a6b815/?originalSubdomain=be) Joachim De Vos - Why Innovation fails (https://www.lannoo.be/nl/why-innovation-fails-0) Evi Gruyaert - Waarom luisteren gelukkig maakt (https://www.pelckmansuitgevers.be/waarom-luisteren-gelukkig-maakt.html) Time stamps: 00:00 Intro03:35 Bill Gates at the opening of the house of the future9:00 About the first house of the future13:00 About the second house of the future14:45 About the current evolutions30:30 How does not being CEO anymore shift your focus? 39:30 What are good tools to better handle organizations?45:30 Thinking about the future is art48:00 Outro

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• #41: Steven Van Passel (University of Antwerp)

  In episode 41, we speak with Steven Van Passel, Professor in Environmental Economics and Vice-Rector for Valorisation and Sustainability at the University of Antwerp.Steven leads the EnvEcon group, a multidisciplinary research team focused on sustainability assessments in energy, food systems, and the circular economy. With a background in agricultural economics and years of experience advising climate and nitrogen panels, Steven offers a grounded, systems-level view on how to move from research to real-world impact.We talk about how to translate science into societal value, why systems thinking is essential, and what role technology should play in the sustainable transition of our built environment.Show notes:Steven Van Passel’s research + contact👉 https://www.uantwerpen.be/nl/personeel/steven-vanpassel/ENV‑ECON Research Group👉 https://www.uantwerpen.be/en/research-groups/env-econ/Planetary Boundaries (Stockholm Resilience Centre)👉 https://www.stockholmresilience.org/research/planetary-boundaries.htmlProgramma Aanpak Stikstof (PAS) – Nederland👉 https://www.rijksoverheid.nl/onderwerpen/natuur-en-biodiversiteit/stikstofIEA – Solar PV Market Report👉 https://www.iea.org/reports/solar-pvEllen MacArthur Foundation – Circular Economy & Plastics👉 https://ellenmacarthurfoundation.org/plasticsNature‑based Solutions (Oppla – EU-database)👉 https://oppla.eu/nature-based-solutionsGrand Hotel Europa – Ilja Leonard Pfeijffer👉 https://www.standaardboekhandel.be/p/grand-hotel-europa-9789029526227 Voorbij duurzaamheid – Op weg naar een ecorechtvaardige samenleving – Shivant Jhagroe👉 https://www.walburgpers.nl/nl/book/9789464564259/voorbij-duurzaamheidTimestamps:[00:00] Intro [02:00] How Steven became an environmental economist [03:03] What markets get wrong about sustainability [13:35] Nitrogen, farming, and the housing crisis [19:15] Trade-offs in climate policy and why timing matters [21:50] The real impact of solar panels and tech optimism [32:02] How oil prices affect recycling and circularity [32:55] Can Europe lead if others lag behind? [48:30] What gives Steven hope (and concern) [50:10] Why adaptation is no longer optional [55:50] Book tip & dream dinner guest [01:04] Outro

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• #40 Noor Huitema (Copper8)

  For Episode 40 of the Bao Podcast, we welcome Noor Huitema-Hellemans, co-founder of Copper8, a consultancy helping organizations rethink value, governance, and collaboration.Based in Amsterdam, Copper8 challenges businesses to move beyond short-term profit and focus on long-term impact. Their work bridges research and practice, supporting clients in sectors like construction, finance, and manufacturing to drive systemic change.In this episode, we explore what it takes to lead a purpose-driven company, how to align financial and environmental value, and why true transformation starts with asking the right questions.Copper8 (https://www.copper8.com/)LinkedIn Noor Huitema-Hellemans (https://www.linkedin.com/in/noorhuitemahelleman/)Ellen MacArthur Foundation (https://ellenmacarthurfoundation.org/)Planetary Boundaries Documentary on Netflix (https://www.netflix.com/)CSRD - Corporate Sustainability Reporting Directive (https://finance.ec.europa.eu/capital-markets-union-and-financial-markets/company-reporting-and-auditing/company-reporting/corporate-sustainability-reporting_en)Mahatma Gandhi (https://nl.wikipedia.org/wiki/Mahatma_Gandhi)Time stamps:0:00 Intro1:55 Noor’s motivation for systemic change4:30 From traditional consultancy to founding Copper88:50 Choosing impact over growth: the 15-person team limit13:00 Bridging research and practice to accelerate change26:20 Circularity beyond materials: financial and environmental value34:10 The role of legislation and market awareness38:15 Who should reach out to Copper8?43:50 Outro

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• #39 Thomas Rau (RAU Architects, Turntoo & Madaster)

  Episode 39 of the Bao Podcast is a special episode - first, because it’s the first podcast recorded at an external location. And second, because of our guest: a man who needs no introduction... but I’ll give him one anyway - Thomas Rau!As founder of RAU Architects, Turntoo and Madaster, Thomas is a visionary thinker who challenges the way we design, build, and use materials. His concept of material passports and circular construction is reshaping the industry, proving that buildings should be seen not just as structures but as resource banks for the future. His innovative approach has not gone unnoticed - he has received numerous awards, including the ARC13 Oeuvre Award, the Circular Economy Leadership Award, and the World Green Building Council Chairman’s Award. Get ready for an inspiring conversation about innovation, responsibility, and the architecture of tomorrow!RAU Architects (https://anewdawn.rau.eu/) Turntoo (https://turntoo.com/) Madaster (https://madaster.com/) Time stamps:0:00 Intro01:30 How Thomas started his career07:30 Stories about accidents and diseases and how it changed his vision and motivation17:30 Sustainability vs circularity21:30 Changing mindset is the only way to make an impact28:45 Conflict cost - change39:00 Advising to the king of Bhutan48:30 Material passports57:30 Outro

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• #38 Kostas Anastasiades & Ben Moins (University of Antwerp & B.CYCLE)

  For episode 38 of the Bao Podcast, we welcome 2 people: Kostas Anastasiades & Ben Moins. Both are senior researchers at the faculty of Applied Engineering at the University of Antwerp.They are also linked to the service platform B.Cycle where Kostas serves as an expert on circularity and Ben is the program manager focussing on sustainability.Both of them are writing and doing a lot of research on circularity, recycling and waste management, sustainability assessment and much more.At Bao Living, all these issues are close to our hearts, and we also try to do our part to find solutions to these problems. So we’re very curious to hear more from their insights!Ben’s research + contact (https://www.uantwerpen.be/nl/personeel/ben-moins_19251/) Kostas’ research  + contact(https://www.uantwerpen.be/nl/personeel/kostas-anastasiades/) Circular value institute (https://www.circularvalueinstitute.com/team) B.CYCLE (https://bcycle.be/)Constantine The Great (https://en.wikipedia.org/wiki/Constantine_the_Great)Leonardo da Vinci (https://en.wikipedia.org/wiki/Leonardo_da_Vinci) Time stamps:0:00 Intro1:30 Ben’s research9:30 Kostas’ research18:30: Implementation of research30:15: About B.CYCLE34:45 Are there historical practices in construction that we can learn from today?39:30 Price vs sustainability47:45 Where do we see the construction industry in a couple of years?51:25 What are the barriers of today’s society to increase circularity in construction?54:20 Outro

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