PodcastsBusinessLiftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

Journalist, Startup and GTM whiz Keith N hosts the #1 Podcast for Super founders
Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights
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142 episodes

  • Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

    The First Wave of AI Is Over — What's Next for Enterprise AI? | Clint Chao

    07/07/2026 | 40 mins.
    The AI boom isn't over but the first wave is.
    In this episode of Liftoff with Keith, Keith sits down with Clint Chao, Co-Founder & General Partner at Moment Ventures, to discuss where AI is really headed, why enterprise software is entering a new phase, and what founders should focus on as the hype settles.
    They explore venture capital, AI adoption, enterprise transformation, startup execution, and what separates companies that create lasting value from those simply following the latest trend.
    Whether you're a founder, investor, operator, or simply curious about the future of AI, this conversation is packed with practical insights.
    Key Topics
    Why the first wave of AI is ending
    What comes next for Enterprise AI
    Building companies during technology shifts
    Venture capital perspectives on AI startups
    Enterprise software trends
    What investors are looking for today
    Long-term opportunities in AI
    If you enjoy conversations with world-class founders, investors and operators, subscribe to Liftoff with Keith.
    Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/Connect with Clint Chao:
    Website: http://www.momentventures.com/
    LinkedIn: https://www.linkedin.com/in/clintchao
    Subscribe for more founder insights and hit the bell for notifications!
    Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one.
    Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d
    Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589
    Substack: https://keithnewman.substack.com/
    Newman Media Studios: https://newmanmediastudios.com/
    LinkedIn: https://www.linkedin.com/company/liftoffwithkeith
    If you enjoyed this episode, don't forget to Like, Subscribe and Share.
  • Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

    Why Great Brands Win (Even When Ads Stop Working) | Bill Harper

    06/30/2026 | 38 mins.
    What separates unforgettable brands from businesses that constantly fight for attention?
    In this episode of Liftoff with Keith, branding expert Bill Harper, Founder of Brand Boss HQ and one of the world's Top 20 Branding Experts, shares why branding—not just marketing—is the ultimate competitive advantage.
    Bill explains why most companies spend too much time optimizing ads and too little time building a memorable brand. From GEICO and Volvo to startups and SaaS businesses, he reveals how successful companies create differentiation, simplify their message, and become the obvious choice for customers.
    We also discuss:
    Brand Strategy vs Brand Identity
    Why performance marketing alone eventually fails
    How AI is changing branding and marketing
    The psychology behind memorable brands
    How startups can stand out in crowded markets
    Real-world branding success stories
    Creating a brand customers actually rememberWhether you're a founder, entrepreneur, marketer, or business leader, this conversation is packed with practical branding advice you can implement immediately.
    Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/
    Connect with Bill Harper:
    Website: https://www.brandbosshq.com/
    LinkedIn: https://www.linkedin.com/in/brandbosshq/
    Subscribe for more founder insights and hit the bell for notifications!
    Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one.
    Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d
    Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589
    Substack: https://keithnewman.substack.com/
    Newman Media Studios: https://newmanmediastudios.com/
    LinkedIn: https://www.linkedin.com/company/liftoffwithkeith
    If you enjoyed this episode, don't forget to Like, Subscribe and Share.
    #Branding #Marketing #Startup #Entrepreneurship #BusinessGrowth #BrandStrategy #AI #MarketingStrategy #Founder #Podcast
  • Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

    Why Most Brands Stop Growing (And How To Fix It) | Stephen Cozzolongo

    06/23/2026 | 25 mins.
    Most businesses don't fail because they lack ideas.
    They fail because they struggle to execute, communicate their value clearly, and connect with the right customers.
    In this episode of Liftoff, Keith Newman sits down with Stephen Cozzolongo, Partner & CMO at Digital Position, to discuss growth marketing, customer acquisition, AI, business scaling, leadership, and the mindset required to build successful companies.
    Stephen shares why trying to market to everyone is one of the biggest mistakes businesses make, how AI is transforming marketing workflows, why great marketers aren't being replaced by AI, and how discipline and consistency influence every aspect of business and life.
    Whether you're a founder, marketer, entrepreneur, or business leader, this conversation is packed with practical insights on growth, execution, and long-term success.

    Topics discussed:
    Why most brands stop growing
    The importance of customer segmentation and ICPs
    How AI is changing marketing and advertising
    The future of content creation
    Paid media, SEO and growth strategies
    Leadership and company culture
    The mindset behind consistent execution
    Why "How you do one thing is how you do everything"
    Connect with Stephen Cozzolongo:
    Website: https://www.digitalposition.com/
    LinkedIn: https://www.linkedin.com/in/stephencozzolongo
    Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/
    Subscribe for more founder insights and hit the bell for notifications!
    Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one.
    Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d
    Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589
    Substack: https://keithnewman.substack.com/
    Newman Media Studios: https://newmanmediastudios.com/
    LinkedIn: https://www.linkedin.com/company/liftoffwithkeith
    #Marketing #GrowthMarketing #BusinessGrowth #Entrepreneurship #DigitalMarketing #AI #Leadership #SEO #PaidMedia #BusinessPodcast #LiftoffPodcast
  • Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

    How Healthcare Benefits Are Broken—and What Comes Next | Brandy Thompson, CEO of BenefitBay

    06/16/2026 | 20 mins.
    Healthcare costs continue to rise, employees have fewer choices than ever, and many employers are stuck navigating a system that feels increasingly unsustainable.
    In this episode of Liftoff, Keith Newman sits down with Brandy Thompson, Founder & CEO of BenefitBay, to discuss the future of healthcare benefits, employee choice, leadership, entrepreneurship, and building a fast-growing company in one of the most complex industries in America.
    Brandy shares why she believes employees should have greater control over their healthcare decisions, how transparency can improve outcomes, and why the future of benefits may look very different than today's one-size-fits-all model.
    The conversation also explores founder lessons, leadership, raising six children while building a career, and what it takes to lead through growth and change.
    About Brandy Thompson:
    Brandy Thompson is the Founder & CEO of BenefitBay, a Kansas City-based company helping employers modernize healthcare benefits through Individual Coverage Health Reimbursement Arrangements (ICHRAs). BenefitBay recently announced an $18 million Series A funding round to expand its platform and infrastructure supporting personalized employee healthcare benefits.
    Connect with Brandy Thompson:
    Website: https://www.benefitbay.com/
    LinkedIn: https://www.linkedin.com/in/brandy-thompson-24389536
    Benefitbay just raised a series A, which will lend itself to really good growth questions: https://www.einpresswire.com/article/914114134/benefitbay-raises-18-million-series-a-led-by-ten-coves-capital-to-scale-its-broker-first-ichra-platform
    Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth.
    We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/
    Subscribe for more founder insights and hit the bell for notifications! Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one.
    Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d
    Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589
    Substack: https://keithnewman.substack.com/
    Newman Media Studios: https://newmanmediastudios.com/
    LinkedIn: https://www.linkedin.com/company/liftoffwithkeith
    #Healthcare #Leadership #EmployeeBenefits #Entrepreneurship #FounderJourney #CEO #FutureOfWork #HealthInsurance #HealthcareInnovation #BusinessPodcast #LiftoffPodcast #BenefitBay
  • Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights

    Greg Whalen (CTO, Prove AI): Why Most AI Projects Fail Before Production

    06/09/2026 | 43 mins.
    In this episode, Keith sits down with an AI infrastructure leader to unpack what is really happening behind the current AI boom.
    While most conversations focus on models and hype, this discussion goes deeper into the engineering realities of building reliable AI systems at scale.
    The conversation explores why observability, telemetry, debugging, and system architecture are becoming critical as enterprises move from experimentation to production AI.
    They also discuss why terms like “agentic AI” are often misunderstood, why many AI projects end up being rebuilt from scratch, and why the future competitive advantage may come from the tooling built around models rather than the models themselves.
    Topics covered include:
    Why most AI systems fail due to poor observability
    The real engineering challenges behind enterprise AI
    Why “agentic AI” may be the industry’s most overused term
    The shift toward commoditized foundation models
    Why telemetry and debugging will define reliable AI systems
    The underrated founder skill of ignoring distractions
    What the AI stack could look like by 2028
    This episode is a practical conversation about the difference between AI demos and real AI infrastructure.
    Sponsor Info: We are strategic business advisors with decades of leadership experience and a proven track record of driving businesses’ growth. We specialize in creating custom-tailored strategies to introduce your company, drive growth, build leadership teams, and ensure companies implement appropriate compensation programs. Our mission is to utilize our expansive network to benefit your company https://www.compass-strategic-advisors.com/
    Connect with Greg Whalen:
    Website: https://prove.ai/
    LinkedIn: https://www.linkedin.com/in/greg-m-whalen
    Discord Server (Multi-Agent Systems Engineering Group) - https://discord.gg/sXpr2Hh
    Subscribe for more founder insights and hit the bell for notifications!
    Follow us on our channels for exclusive startup content and behind-the-scenes insights from interviews like this one.
    Spotify: https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD?si=f5a14e779777487d
    Apple Podcasts: https://podcasts.apple.com/ca/podcast/liftoff-with-keith-newman/id1560219589
    Substack: https://keithnewman.substack.com/
    Newman Media Studios: https://newmanmediastudios.com/
    LinkedIn: https://www.linkedin.com/company/liftoffwithkeith For sponsorship inquiries, please contact: sponsorships@wherewithstudio.com
    #AI #ArtificialIntelligence #EnterpriseAI #MachineLearning #SoftwareEngineering #AIInfrastructure #StartupGrowth #Leadership #FounderMindset #TechLeadership
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About Liftoff with Keith: Conversations with Super Founders and Growth Experts sharing useful insights
Former journalist turned Silicon Valley dealmaker and entrepreneur Keith Newman talks with Founders, Innovators and Influencers who share their stories of success, pain and impact with a bit of humor and nostalgia mixed in. Hear from great leaders of the past along with some of the latest founders and growth strategists like Maverick Mark Cuban, SuperAngel Ron Conway, Ann Winblad, Mitch Kapor, Steve Blank and Founders of GameStop, Ancestry, JotForm, Fry's, Intuit, and more. Find 150+ Episodes https://open.spotify.com/show/3cFpLXfYvcUsxvsT9MwyAD
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