The Family Practice Podcast

Dr. Alie Wright sits down with Tatum Cannon, PX Marketing Engine (PXME) coordinator, to break down  how PXME stops leads from slipping through the cracks and turns your scattered marketing into one system that actually works. Tatum walks through what's inside: a HIPAA-compliant, all-in-one CRM that centralizes lead and patient communication, tracking, social posting, newsletters, funnels, workshops, campaigns, and more.
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Links & Resources: 
LEARN MORE ABOUT THE PX MARKETING ENGINE 
FREE PX Trainings
The Proven Path to a Thriving Family Practice
How Data-Driven Chiros Are Dominating with Today's Parents
The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership 
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
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Key Moments: 
03:41 What Is PX Marketing Engine
05:28 Inside the App and CRM
07:44 Automations, Content, and Funnels
09:47 Condition-Based Patient Journeys
12:34 Customization and Branding
14:06 Busy Practice ROI and Staffing
21:08 Getting New Patients and Reactivation
24:21 Nurturing Wellness Patients
25:16 How to Sign Up
26:14 Onboarding, Roadmap, and Support
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Subscribe to our YouTube channel.
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Dr. Matt Hill discusses rising ADHD diagnoses (11% of children per 2022 data) and how chiropractors can help families seeking drug-free options while staying philosophically congruent by focusing on the nervous system and staying within your scope of practice. He outlines a “perfect storm” leading to ADHD—prenatal/maternal stress, birth and delivery trauma, and early childhood inflammatory load (medications, antibiotics, food sensitivities) that drives sympathetic dominance, dysautonomia, and inefficient energy use (“dysponesis”). Dr. Matt describes a developmental progression from “raging bull” (sympathetic stuck tension) to “drunken bull” (disorganization/asymmetry) to “exhausted bull” (shutdown/maladaptation), contrasting this with medication-based suppression. He recommends using history and INSiGHT scans to identify a child’s stage, tailor care plan length and frequency, and communicate with parents.
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Links & Resources: 
FREE PX Trainings
The Proven Path to a Thriving Family Practice
How Data-Driven Chiros Are Dominating with Today's Parents
The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership 
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
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Key Moments: 
01:09 Parents Seeking Drug Free Help
05:43 The Perfect Storm Ingredients
09:28 ADHD Stats And Demand
10:03 Nerding Out On Science
10:22 Dysponesis And Energy Budget
14:33 Brainstem To Whole Body Load
18:01 Three Bulls Development Stages
22:31 Why Meds Miss The Mark
24:28 How Kids Climb Back Up
26:40 Training And Certification Break
27:58 Root Cause Framework Recap
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Want more of The Family Practice Podcast? 
Subscribe to our YouTube channel.
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Follow Dr. Matt Hill on Instagram

Dr. Allie Wright interviews Dr. Andrea of Somerset Family Chiropractic in rural Somerset, Kentucky, on building a cash-based pediatric and family practice while raising two young daughters. Dr. Andrea shares her path from pharmacy school to chiropractic ownership, hiring her first CA around nine months in, and bringing on associate Dr. Mo about a year in, before she felt ready, because the culture and mission fit were too good to pass up. She talks about the practice's rapid growth, staying grounded amid industry noise, and how PX mentorship has helped families travel up to two and a half hours for care, enough to have her planning a bigger space and more associates.
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Links & Resources: 
Follow Dr. Andrea & Somerset Family Chiropractic HERE
FREE PX Trainings
The Proven Path to a Thriving Family Practice
How Data-Driven Chiros Are Dominating with Today's Parents
The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership 
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
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Key Moments: 
2:08 From Pharmacy to Chiro
4:34 Team Makes It Work
10:29 First CA and Culture Fit
13:48 Biggest Month Yet
19:55 Chiropractic Is Enough
23:24 Marketing Rural Families
28:41 Mentorship and Confidence
31:24 Outgrowing the Office
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Want more of The Family Practice Podcast? 
Subscribe to our YouTube channel.
Follow The Pediatric Experience on Instagram
Follow Dr. Allie Wright on Instagram

Dr. Tony Ebel introduces The Family Practice podcast and presents a live, raw recording from a business mastermind hosted by Dr. Josh Axe for health and wellness entrepreneurs. He argues audiences want to feel understood, so leaders must stay closely connected to the people they serve as they scale through associates, teams, and tools like AI and automation. Sharing his path from an Iowa farm kid to building a million-dollar chiropractic practice that plateaued, he explains a breakthrough came from better mentors who revealed the need for real leadership and organizational structure, not more tactics. 
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Links & Resources: 
FREE PX Trainings
The Proven Path to a Thriving Family Practice
How Data-Driven Chiros Are Dominating with Today's Parents
The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership 
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
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Key Moments: 
07:31 Origin Story Farm Kid To Chiro
10:28 Success Trap And Plateau
13:52 Mentorship And Going Far Fast
15:36 Scaling The Business Ecosystem
18:16 Redefining What Winning Means
19:15 Mission Fueled NICU Story
21:40 Multipotentiality And Team Roles
24:38 Who Not How Hiring Lesson
25:22 Business Flywheel Weak Spots
27:36 Big Picture Daily Action
30:46 Staying Connected To Patients
36:24 Avoid Bad Influences
38:52 Who Not How Hiring
42:01 Metrics Dashboards Leadership
44:24 Invest In Mentors Team
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Want more of The Family Practice Podcast? 
Subscribe to our YouTube channel.
Follow The Pediatric Experience on Instagram
Follow Dr. Tony Ebel on Instagram

Dr. Tony Ebel explains why he left insurance to build a subluxation-based, nervous system-focused pediatric, perinatal, and family all-cash practice, and shares the nine-step checklist he used to make the transition: lean into frustration, follow insurance rules while you exit, use congruent language, shift your brand toward pediatrics and perinatal care, increase retention and transition patients to wellness auto-debit plans, drop small insurers first, clearly communicate the benefits of the change to patients, expect some initial patient loss, and run the real profitability math. 
He shares his own numbers: losing 50 to 100 patients, overhead dropping about $480,000, collections falling from $1.2M to $800K, and returning to $1.2M within about two and a half years, this time with lower overhead and higher profit.
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Links & Resources: 
PAIN TO PEDIATRIC COURSE
FREE PX Trainings
The Proven Path to a Thriving Family Practice
How Data-Driven Chiros Are Dominating with Today's Parents
The NeuroAGE of Perinatal Chiropractic is Here
Join 1,000+ Docs in the PX Membership 
Attend a Neuro-Tonal Certification & Adjusting Seminar (20 CEs!)
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Key Moments: 
1:12 Insurance Burnout Story
14:15 Step One: Frustration Fuel
19:45 Step Three: Congruent Language
21:21 Step Four: Brand Positioning
26:49 Step Five: Retention Leaks
37:13 Step Seven: Clear Exit Plan
44:30 Profitability and Time Gains
47:01 The Exact Financial Math
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Want more of The Family Practice Podcast? 
Subscribe to our YouTube channel.
Follow The Pediatric Experience on Instagram
Follow Dr. Tony on Instagram