Teacher Business School: TPT, Homeschool, & Beyond

• 100: How to Grow on Teachers Pay Teachers (TPT) while Working Full Time

  How to grow on Teachers Pay Teachers (TPT) While Working Full TimeIn this milestone episode, Lindsay shares practical, real-life systems that full-time teachers inside Teacher Resource Academy are using to consistently create, publish, and grow on Teachers Pay Teachers. You’ll hear mindset shifts, batching strategies, clever time pockets, and creative approaches that make TPT growth possible even with a demanding schedule.Key Discussion Points:[00:00:41] Why This Episode Matters for Full-Time TeachersA look at the unique challenges full-time teachers and homeschool parents face when trying to build a TPT store, and why smart systems make all the difference.[00:01:03] How Real TRA Members Make It WorkStrategies from Teacher Resource Academy members on carving out work time, batching tasks, and setting realistic creation goals each week.[00:01:55] Using Weeknight Routines and Weekend HoursExamples of intentional routines, including specific nightly work blocks and focused weekend sessions that help maintain momentum. [00:02:40] Monthly Calendar Planning for Built-In Work DaysHow teachers use school breaks, long weekends, and purposeful “CEO days” to get meaningful work done and stay consistent. [00:03:22] Batching Tasks for Faster CreationWhy batching covers, thumbnails, previews, and even entire units helps streamline your workflow and reduce stress.[00:04:15] Making the Most of Prep TimeCreative ways to maximize planning periods with themed workdays that eliminate decision fatigue and support steady progress.[00:05:51] Using Students as Your Idea ScoutsHow classroom questions and student misconceptions can spark profitable resource ideas and strengthen your niche.[00:06:36] Habit Triggers to Build TPT MomentumSimple “if this, then that” routines you can attach to everyday moments to keep your store moving forward. [00:07:39] Templates That Save Hours Every WeekHow cover, thumbnail, preview, description, and resource templates dramatically cut creation time and support consistency.[00:08:26] Why Topic-Based Batching Works for Many CreatorsThe benefits of creating multiple resource types within one unit or topic to speed up curriculum building and boost store revenue. [00:09:26] Mini Mission MomentsHow small pockets of 5 to 15 minutes can become powerful opportunities to complete meaningful micro-tasks.[00:10:14] Using Voice Memos to Capture Ideas on the GoSystems for voice-to-text brainstorming and how to use apps or ChatGPT to turn ideas into organized plans. [00:10:56] Accountability Structures That Keep You Showing UpHow coworking calls, partner check-ins, and scheduled work sessions help maintain motivation and consistency. [00:11:38] The Power of Monthly CEO DaysWhy treating your store like a business, even in small ways, can shift your mindset and lead to long-term growth. [00:13:33] The Theme Behind All Successful SystemsA reminder that you don’t need unlimited time, you just need intentional time, realistic planning, and grace for yourself on the hard days. [00:14:40] A Final Encouragement for Full-Time TeachersReassurance that building a thriving TPT store while teaching is possible, plus an invitation to join Teacher Resource Academy for deeper support.Connect further:Earn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may

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• 099: How to Get More Reviews on Teachers Pay Teachers (TPT)

  How to Get More Reviews on Teachers Pay Teachers (TPT)Ever felt that a single negative review ruined your week? You’re not alone.In this episode, Lindsay walks you through how to encourage more positive reviews on your Teachers Pay Teachers products and what to do when a less-than-glowing one shows up. You’ll learn exactly how TPT’s review system works today, how to use it to your advantage, and how to turn reviews (even bad ones) into growth opportunities for your store.Key Discussion Points:[00:00:41] Why Reviews Matter on TPTHow the TPT review process works today and why it plays a bigger role than you might realize in your store’s success. [00:02:38] The Evolution of the Review SystemA look back at TPT’s switch from a four-star to a five-star system and how that change shifted buyer behavior and seller ratings.[00:05:46] Understanding Four-Star ReviewsWhy four stars don’t always mean disappointment, and how to interpret your ratings with perspective.[00:06:46] How to Handle Negative ReviewsStep-by-step guidance for addressing low ratings professionally, including when to contact TPT Support and when to simply breathe and respond with empathy.[00:08:59] Crafting a Professional ResponseWhy your reply to a review matters just as much as the review itself and how it can build trust with future buyers.[00:10:23] Responding to Positive ReviewsHow engaging with happy buyers can boost your reputation and encourage more people to leave feedback.[00:10:42] Preventing Negative Reviews Before They HappenPractical tips to minimize mistakes, from proofreading and link checks to writing crystal-clear product descriptions.[00:12:43] Do Reviews Affect Search Rankings?Exploring whether reviews impact TPT’s algorithm and how conversion rates might influence visibility.[00:14:52] How to Encourage More ReviewsCreative, authentic ways to remind buyers to leave reviews such as inside your resources, in your descriptions, and through email or social media.[00:17:47] What Not to Do When Seeking ReviewsCommon mistakes to avoid, like marking a resource free just for reviews or over-focusing on ratings.[00:18:52] Final TakeawaysA recap of TPT’s review changes, how to respond with professionalism, and how to make review requests part of your overall selling strategy without stress.[00:20:35] Free Training for New TPT SellersLindsay’s free training for new sellers: a step-by-step plan to start and grow your TPT business successfully.Resources Mentioned:https://learn.lindsaybowden.com/subscribers-to-sales-194Connect further:Earn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

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• 098: Seasonal Teachers Pay Teachers (TPT) Product Line Ideas + My Black Friday Offer

  Seasonal Teachers Pay Teachers (TPT) Product Line Ideas + My Black Friday OfferFeeling stuck on what to create for your TPT store during the winter months? You’re not alone. December and January are actually prime selling seasons for teacher authors if you know what your audience needs most. In this episode, Lindsay shares 20 resource ideas (10 for December and 10 for January), plus smart ways to turn them into product lines that keep selling all year long. She also reveals details about her limited-time Black Friday offer for Teacher Resource Academy, designed to help educators grow consistent four-figure TPT stores.Key Discussion Points:[00:00:41] Why December and January Still Sell on TPTTeachers are tired, often sick, and in need of easy, print-and-go classroom resources, making these months a major opportunity for sellers.[00:01:21] Ten Fresh Product Ideas for DecemberFrom holiday color-by-number activities to winter science experiments and “Holidays Around the World” projects, Lindsay shares ways to meet teacher demand for fun, low-prep lessons. [00:03:49] Sub Packets and Print-and-Go ResourcesWhy creating detailed sub plans with clear instructions, answer keys, and ready-to-use materials can make your store a go-to for teachers during cold and flu season.[00:04:41] Creative December Projects Across SubjectsIdeas like digital escape rooms, end-of-year reflections, and goal-setting writing prompts help teachers keep students engaged before winter break.[00:05:49] What to Create for JanuaryThink about teachers coming back to new students or fresh routines. Lindsay shares product ideas like New Year goal-setting flipbooks, review stations, and data-tracking sheets.[00:06:55] Using AI to Save Time and Spark CreativityPractical ways to use ChatGPT for writing passages, science experiment ideas, or even crafting themed stations while maintaining quality control as the educator.[00:07:37] Building Product Lines That Sell Year-RoundHow to turn standalone resources into ongoing product lines and bundles to boost visibility and passive income. [00:08:22] Black Friday Special: Teacher Resource Academy OfferLindsay reveals a limited-time 50% off Black Friday sale (Nov 28–Dec 1) with an exclusive bonus package including a Canva TPT planner, AI prompt library, 1,000 TPT ideas, and a December checklist to prep your store for 2026.[00:09:17] Next Steps for SellersEncouragement to take action: optimize your store, launch new resources, and use this season to set your TPT business up for a strong start to the new year.Connect further:Earn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

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• 097: How to Read Your Teachers Pay Teachers (TPT) Dashboard: Track Sales, Conversion Rates, and Top Products

  How to Read Your Teachers Pay Teachers (TPT) Dashboard: Track Sales, Conversion Rates, and Top ProductsWhat if the key to growing your TPT store wasn’t more products, but smarter decisions based on data you already have?In this episode, Lindsay and her marketing and data-savvy teammate Johanna walk through exactly how to read, interpret, and use your Teachers Pay Teachers dashboard to drive growth. They break down what the new metrics mean, how to track your traffic and conversions, and why optimizing your listings with SEO tools can transform your results.In this episode, we’ll discuss:[00:00:41] Understanding Your TPT DashboardWhere to find your data, what each metric means, and how to use your dashboard to make better business decisions.[00:03:41] Exploring New Dashboard MetricsA look at the newest TPT data points, like earnings per cart and conversion rates, and how they can help you assess your performance more precisely.[00:05:40] Identifying Top-Performing ProductsHow to view your top 10 earning and most-sold resources, compare them by date range, and use that data to plan bundles and seasonal updates.[00:06:45] Tracking First-Time vs. Repeat BuyersWhy understanding your buyer types matters and how to use product lines and bundles to encourage repeat purchases.[00:08:45] Preparing for Seasonal and Sitewide SalesUsing last year’s sales data to optimize listings, pricing, and keywords ahead of events like the Cyber Monday Sale.[00:11:30] Understanding Traffic SourcesHow to see where your buyers are coming from (TPT search, email, YouTube, Pinterest, and more) and what those numbers reveal about your marketing. [00:13:00] How to Use the URL BuilderStep-by-step on creating trackable links, understanding attribution windows, and reading traffic reports accurately.[00:18:32] Using Product Statistics for Deeper InsightsBreaking down your sales, conversion rates, and performance by product type to see what’s working and where to improve.[00:23:00] Adjusting Prices Based on Conversion DataHow to identify when a product’s conversion rate signals it’s time for a price change and when to hold off.[00:24:30] Checking for Missing Previews and Optimization OpportunitiesA quick data-backed method to find which listings are missing previews or need updates for better visibility.[00:30:10] Using SEO Tools to Improve VisibilityA walkthrough of SEO Mantis, how to analyze your listings, and what scores and rankings really mean for your resources.[00:33:00] Exploring Your Data Playbook (YDP)An introduction to another powerful analytics tool and how it helps sellers track changes and make data-driven improvements. [00:35:40] Wrapping Up and Next StepsLindsay and Johanna recap the key takeaways and encourage you to use your data as a roadmap to grow your TPT store strategically.Resources Mentioned:SEO Mantis: https://chromewebstore.google.com/detail/seo-analyzer-for-tpt/hnmghdakjdmieehjfnhaeklbcaicgnjl?pli=1 use code BOWDEN for 25% off your first month Your Data Playbook: Get a free TPT store audit using this link - https://www.yourdataplaybook.com/a/2148182058/tQsoDhFd Connect further:Earn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! http://instagram.com/lindsaybowdenWatch full episodes...

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• 096: How to Grow Beyond Teachers Pay Teachers (TPT) with a Squarespace Website and SEO Strategy

  What if your website could do more than just look pretty? What if it could host your Teachers Pay Teachers (TPT) resources, grow your email list, and actually help you earn more all in one place?In this episode, Lindsay sits down with Squarespace web designer and marketing strategist Katie Lepore to explore how teachers can turn their Teachers Pay Teachers (TPT) resources into a full-fledged online business. Katie shares how Squarespace makes it simple to build a professional site, create a storefront, and start blogging for better SEO even if you’re not tech-savvy. Together, they unpack why having your own website matters, when to make the leap beyond Teachers Pay Teachers (TPT), and how to make your site work for you long-term. In this episode, we’ll discuss:[00:00:41] What to Expect from This EpisodeWhy hosting your Teachers Pay Teachers (TPT) resources on Squarespace can be a game-changer for teacher business owners ready to expand beyond the marketplace. [00:06:52] When to Start Your Own WebsiteKatie explains how TPT is a great testing ground for your products and when it makes sense to build your own site to grow independently. [00:08:26] WordPress vs. SquarespaceLindsay shares her frustrations with WordPress, while Katie breaks down why Squarespace is simpler, all-in-one, and easier to maintain without constant tech help. [00:11:24] SEO and Blogging in 2025Why SEO is no longer about the platform but the content itself, and how blogging still plays a major role in boosting traffic to your resources. [00:17:53] Setting Up a Storefront on SquarespaceHow to create a clean, organized digital shop for your Teachers Pay Teachers (TPT) products directly on your site, no complicated plugins required. [00:21:40] Key Pages for a Teacher WebsiteThe three must-have pages for teacher sellers (home, about, and shop) and how to structure them to build trust and convert visitors. [00:23:19] Building an Email List Right Inside SquarespaceKatie explains how Squarespace includes built-in email marketing tools, pop-ups, and automation features to help you grow your list fast. [00:25:07] DIY Websites vs. Hiring a ProWhy even a drag-and-drop website benefits from expert strategy, and how investing in professional help can save time and frustration. [00:28:09] Katie’s Signature Site ProcessA behind-the-scenes look at Katie’s two-week done-for-you website build and how it helps business owners launch quickly with confidence. [00:29:18] Katie’s Story of ResilienceKatie opens up about leaving an abusive marriage and rebuilding her life, showing how taking the first brave step can transform everything in business and beyond. [00:32:37] Generosity and Giving BackKatie shares her vision for offering quarterly service days for her future team, encouraging others to build generosity into their business model. [00:33:17] Final TakeawaysWhy having your own website is an empowering step toward financial freedom, ownership, and long-term business growth beyond TPT. Resources Mentioned:https://emberlyn.myflodesk.com/teachershttps://www.emberlyn.co/teachershttps://www.instagram.com/emberlynco/Connect further:Earn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me!...

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