The Steve Harvey Morning Show

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Keith Milner. Purpose of the Interview The interview aims to inspire aspiring entrepreneurs by sharing Keith Milner’s journey from corporate America to entrepreneurship. It emphasizes discipline, leadership, risk-taking, and strategies for building generational wealth, particularly for underrepresented communities. Key Takeaways Foundational Lessons from Childhood Growing up in a disciplined, hardworking family taught Keith accountability, integrity, and the principle of choices and consequences. Education was highly valued in his household, shaping his drive for success. Corporate vs. Entrepreneurial Mindset Corporate careers can feel secure but are often riskier because you lack control over your destiny. Entrepreneurship offers greater control and potential for generational wealth. Leadership and Teamwork Lessons from sports—teamwork, discipline, and leadership—translate directly into business success. Establishing a common goal and coaching employees is crucial, but underperformers must eventually be let go. Risk and Value Many African-Americans view entrepreneurship as risky, but Keith argues it’s less risky than employment in an at-will state. Success depends on creating value that customers are willing to pay for. Franchising Journey Relationships opened doors to Jersey Mike’s franchise ownership. Entrepreneurship requires hands-on involvement—Keith still works in his stores when needed. Advice for Aspiring Entrepreneurs Adopt a growth mindset and positive attitude. Follow the Five P’s: Plan, Prepare, Produce, Pivot, Persevere. Understand that entrepreneurship is a daily grind—“Every morning in the jungle, the lion wakes up running.” Notable Quotes On discipline and accountability:“If you said you were going to do something, you did it. If you were told to do something, you got it done.” On choices:“We make choices every day, and if you don’t make the right choice, there are consequences.” On entrepreneurship vs. employment:“Entrepreneurship and small business ownership is the best way to create generational wealth.” On leadership:“There are very few things in life you can do alone. You need people, you need a team.” On success formula:“You control the inputs, and therefore you can charge what you want—as long as you generate enough value.” On entrepreneurial mindset:“Plan, Prepare, Produce, Pivot, Persevere.” Swahili proverb:“Every morning in the jungle, the lion wakes up running… The question becomes, who’s going to run the fastest?” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cathy Yoder. SUMMARY OF THE INTERVIEW (CATHY YODER x RUSHION McDONALD) In this Money Making Conversations Masterclass episode, Rushion McDonald interviews Cathy Yoder, known as the Queen of Air Fryers—a mother of eight whose air‑fryer passion turned into a thriving social‑media‑driven business. Cathy explains how she learned to master air fryers, built a YouTube channel with massive growth, developed ebooks and cookbooks, and built a business through authenticity and service-oriented content. The conversation blends cooking education, digital‑branding lessons, entrepreneurship, and personal purpose. PURPOSE OF THE INTERVIEW 1. Educate Viewers About Air Fryers Cathy breaks down what an air fryer is, how it works, how to choose one, and common mistakes. 2. Highlight How Social Media Can Build a Business Rushion explores how she grew from a blogger to a YouTube creator with hundreds of thousands of followers and multiple revenue streams. 3. Inspire Entrepreneurs to Pursue Authentic Branding Cathy’s journey shows how consistency, authenticity, and audience connection can turn a simple idea into a successful brand. 4. Illustrate the Emotional Impact of Serving an Audience Her stories of widowers, overwhelmed parents, and new cooks show how content can genuinely empower people. KEY TAKEAWAYS 1. Air Fryers Are Mini Convection Ovens They cook faster, often require no preheat, and can grill, bake, roast, and more—but not everything (like wet batters or funnel cakes). 2. All Air Fryers Are Not Equal Cathy stresses choosing 6‑quart, ~1700‑watt models and avoiding units that are too small or underpowered. Size and wattage matter more than brand. 3. Her Content Strategy Was Data‑Driven Initial uploads in various recipe categories revealed that air‑fryer recipes consistently outperformed, so she went all‑in on that niche. 4. YouTube Growth Takes Time Her first monetization check was $1.36, rising to $146, then $300, then to $8,000–$9,000/month by the time she reached 100,000 subscribers. 5. She Generates Multiple Revenue Streams YouTube AdSense Amazon affiliate links E‑books (first launch made $15,000 in a weekend) Physical cookbooks (first batch of 500 sold out immediately) 6. Authenticity Builds Trust She films mistakes, includes her kids’ real reactions (including spitting out bad food), and refuses to promote products she doesn’t believe in. 7. Listen to Your Audience Comments guided her content direction (like dropping background music, creating cookbooks, responding to questions). Audience feedback = brand refinement. 8. Digital Marketing Tip: Serve People, Not Algorithms She emphasizes helping overwhelmed home cooks first—consistent service leads to trust, community, and natural growth. 9. Emotional Impact Matters Her biggest motivators are heartfelt messages, especially widowers learning to cook for the first time because of her tutorials. NOTABLE QUOTES FROM THE INTERVIEW On Air Fryers & Cooking “All air fryers are not created equal.” “If you can grill it or bake it, you can usually air‑fry it.” “Buying too small can make you come back and want to upgrade—now you’re wasting money.” On Starting Her Channel “My first check was $1.36… that’s a lot of work for $1.36.” “I believed I was filling a gap… there wasn’t enough good content.” On Content Strategy “They need to know within the first three seconds that you’re going to deliver on your promise.” “In the beginning, you just need to start publishing some crappy videos.” (On practicing, learning, and improving) On Authenticity “I will only share what I can authentically stand behind.” “If I make mistakes, I show them.” On Impact “If I was in a room with 10,000 people, that’s still a lot of impact.” (Perspective on viewer counts) “What matters is that person who felt hopeless now feels empowered.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Jeremy Anderson. SUMMARY OF THE INTERVIEW The conversation between Rushion McDonald and Jeremy Anderson on Money Making Conversations Masterclass covers Jeremy’s personal transformation, his mission-driven approach to motivational speaking, the creation of Next Level Speakers Academy, the power of environment and mindset, and his philanthropic work in South Africa. The interview highlights values such as purpose over profit, taking ownership, perseverance, and maximizing one’s potential. [ PURPOSE OF THE INTERVIEW The purpose of the episode is to: 1. Introduce Jeremy Anderson’s Work Showcase Jeremy’s role as a premier motivational speaker, founder of Next Level Speakers Academy, and co‑founder of Next Level Living, which feeds a thousand children weekly in South Africa. [ 2. Inspire Listeners Toward Purpose‑Driven Success Encourage viewers to move from “wasted potential” to purposeful, impactful living by believing in themselves and pursuing their gifts. 3. Demonstrate How Jeremy’s Principles Apply Broadly Rushion emphasizes that Jeremy’s business, branding, and mindset strategies apply not just to speakers, but to entrepreneurs, executives, and everyday people. 4. Promote Actionable Personal Growth The interview seeks to motivate listeners to take ownership, adopt non‑negotiable success habits, and maximize opportunities. KEY TAKEAWAYS 1. Wasted Potential is a Universal Struggle Jeremy defines wasted potential as having greatness inside but failing to believe in it or pursue it. Many people don’t lack talent — they lack belief and action. 2. Purpose Over Profit He warns new speakers not to chase “the bag.”Impact first → income follows. If your heart is for people, success comes naturally. 3. Your Story Is Your Superpower Every struggle someone has overcome is a testimony meant to help others. Keeping quiet keeps your gift hidden. 4. Maximize Every Opportunity Whether you’re speaking, laying concrete, or running a small business, get every drop out of every engagement — testimonials, photos, referrals, and relationship‑building. citeturn1search1 5. Environment and Mindset Matter True growth starts by changing your internal environment.Jeremy’s life changed when teachers chose to see the best in him, showing that belief from others can shift self-belief. 6. Non‑Negotiables Build Discipline Success requires habits you don’t negotiate with: early rising, prayer, meditation, cold plunges, challenging discomfort, and consistent personal development. 7. Extreme Ownership Replaces Excuses Greatness comes from responsibility, not excuses. Jeremy demands accountability from his teams and himself. 8. Brand Is Built on Transparency Jeremy’s brand centers on perseverance, faith, and family—not perfection. He shares both triumphs and private struggles. 9. Giving Back Is Central to His Purpose Next Level Living feeds 1,000 children weekly and sponsors students in South Africa through college. Impact must extend beyond business. NOTABLE QUOTES FROM THE INTERVIEW On Purpose & Potential “Don’t come to me for profits. Come to me for purpose. Don’t come to me for income. Come to me for impact.” “It’s only a testimony if you testify.” “Most people don’t believe and they don’t pursue — that’s wasted potential.” On Mindset & Environment “I wasn’t living a life of purpose… I had to stop blaming others and go all in on me.” “Sometimes the shackles we have are in our mind.” On Discipline “Success requires non‑negotiables.” (Waking early, prayer, meditation, discomfort training) “People want comfort — but everything great comes with discomfort.” On Value “If you want to be valuable, you must have value.” “They’re not paying me top dollar because I'm motivational. I solve a problem.” On Legacy & Family “My brand is perseverance and family.” “These things don’t happen to me — they happen for me.” On Accountability “No excuses — take ownership.” “I’ve never met anyone who became great from excuses.” On Giving Back “We’ve been feeding a thousand starving children every week since 2018.” “We put 60 kids through college — and we’re just getting started.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Teresa Edwards. Purpose of the Interview The interview aims to introduce Teresa Edwards’ book The Mirror Method: 12 Weeks to Stop Abandoning Yourself, a guided workbook designed to help individuals overcome people-pleasing tendencies, set boundaries, and prioritize their own needs without guilt. It focuses on personal empowerment, mental health, and rediscovering one’s authentic self. Key Takeaways People-Pleasing and Boundaries People-pleasing becomes harmful when you agree to things you don’t want to do, leading to stress and resentment. Setting boundaries is essential for self-respect and mental health. The Mirror Method A 12-week guided process to “unravel” harmful patterns and rediscover your true self. Emphasizes self-reflection, journaling, and gradual transformation at your own pace. Selfishness vs. Self-Care Edwards reframes “selfish” as a positive concept: prioritizing your health and happiness is necessary, not negative. You can’t be your best for others if you’re not your best for yourself. Health as a Wake-Up Call Stress is a silent killer; Teresa’s own health issues (high blood pressure) forced her to reevaluate her life. Happiness and well-being should not be age-limited—“You’re never too old to return to yourself.” Letting Go of Toxic Relationships Users often exploit people-pleasers; recognizing and removing such relationships is crucial. Fully committing to the Mirror Method means accepting hard truths and being okay with losing people who drain you. Therapy and Mental Health COVID accelerated acceptance of therapy in communities where it was previously stigmatized. Mental health is as important as physical health—“The mind is a muscle too.” Workbook Details Available on Amazon and at themirrormethodworkbook.com in print and downloadable formats. Exercises involve writing and self-reflection to confront truths and break patterns. Notable Quotes “Boundaries are key.” “Selfish is not a negative word—it’s perseverance of yourself.” “You can’t throw a party and be mad at your own party.” “Enough is enough—look in the mirror and say it.” “You’re never too old to return to yourself.” “Stress is that silent killer.” “Fully commit means accepting all those good, bad, or ugly moments—and being okay with letting go.” “The mind is a muscle too.” “Be okay with being okay.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Trey Haley. 🎯 Purpose of the Interview The interview aims to: Inspire creatives and entrepreneurs by sharing Trey Haley’s journey in the entertainment industry. Highlight the importance of persistence, self-belief, and strategic networking. Promote Haley’s current work, especially the BET+ series The Family Business. Educate listeners on the realities of Hollywood and the long-term mindset needed for success. 🔑 Key Takeaways 1. Origin Story & Early Influences Trey Haley grew up in Dallas-Fort Worth, with a mother in corporate sales and a father who was a criminal defense attorney. His passion for entertainment began early, influenced by music, Spike Lee scripts, and editing during college at North Texas. 2. Leap of Faith to Los Angeles Moved to LA with no backup plan, driven by passion. Took a courier job to network and eventually landed an internship with Morgan Freeman’s company, Revelations Entertainment. 3. Building Tri Destin Studios Co-founded Tri Destin Studios with Nikita De Brown Jones. Emphasized creating their own lane and owning their content. Their goal: “Change the perception of the world” through storytelling where “we always win.” 4. The Family Business Based on Carl Weber’s bestselling book series. Independently produced before BET+ picked it up. Features a star-studded cast including Ernie Hudson, Valerie Pettiford, Michael Jai White, and Javicia Leslie. 5. Industry Wisdom Success in Hollywood is about relationships, consistency, and character. Warns against shortcuts and “hook-up culture” in entertainment. Encourages young creatives to focus on talent, value, and long-term growth. 🗣️ Notable Quotes On taking risks:“My mother said, go jump off the ledge and go fly like a bird.” On self-belief:“Who told you you could be an attorney? Nobody. You figured it out. I’m going to figure it out too.” On breaking into the industry:“I took a courier job just to meet people in the studios. I dressed like I worked there so they’d see me the way I needed to be seen.” On creating value:“The most powerful people create their own companies, their own stories, and tell them consistently.” On longevity:“If your roots aren’t settled and strong, anything can take you out.” On perspective:“Your perspective in life is the key. If you see negative, you’ll get negative. If you see the win, you’ll fly high.” 📺 Current Project Highlight The Family Business Streaming on BET+ Multi-season crime drama with layered storytelling and strong character development. Haley serves as executive producer and director. #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.