Negotiate Anything

What does it really take to build a $745 million startup from the ground up? Hint: It’s messy, painful, and nothing like the glamorous success stories you’ve heard.

In this raw, unfiltered conversation, Kwame Christian sits down with Cas and Mike Lazerow—the entrepreneurial power couple behind the massive success of Golf.com, which they sold to Time Warner for $745 million. But behind the impressive exit lies a story of relentless struggle, countless pivots, and emotional battles most founders never talk about.

Cas and Mike pull back the curtain on entrepreneurship’s harshest realities, sharing:


How embracing brutally tough conversations transformed their business (and marriage).


The secret mindset shifts that separate those who rise from those who burn out.


Why falling in love with the hardest parts of your journey can become your ultimate competitive edge.

This isn’t just another success story. It’s an honest look at the intense emotional cost that comes with high-stakes entrepreneurship—and a masterclass in how to survive the darkest moments of building something great.

If you’re grinding day after day, wondering why success still feels impossibly far away, this episode offers the reset and insights you never knew you needed.

Welcome to the real journey. It’s time to start shoveling.

Hit play now, and discover what success truly costs.

⁠Buy The Book: Shoveling $h!t: A Love Story About the Entrepreneur’s Messy Path to Success⁠

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠negotiateanything.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

You can have the best facts in the world, but if you’re a bad storyteller, your message will never land.

In this special Masterclass edition of Negotiate Anything, we go deep into the art and science of Storytelling. You’ll hear from two experts with completely different lenses: Allegra Salomon, an award-winning fiction writer, and John Moore, a master of LinkedIn communication and IT marketing.

Whether you are writing a book, prepping a keynote, or trying to win a deal on LinkedIn, these strategies will help you move from being "just another voice" to being truly unforgettable.

Connect With Allegra

Book: https://bookshop.org/p/books/there-s-nothing-left-for-you-here-allegra-solomon/7c35def4fe3bc669?ean=9781961897441&next=t

Website: https://www.allegra-solomon.com/

Instagram: https://www.instagram.com/goldengxl/?hl=en

Connect with John Moore

Follow John on LinkedIn

Conflict doesn’t have to break relationships—it can actually strengthen them when handled the right way.

In this masterclass episode of Negotiate Anything, we explore the art and strategy of building rapport in even the most difficult conversations. Featuring insights from experts across law, business, and high-stakes negotiation, this episode reveals why connection—not control—is the real key to influence.

You’ll learn how top negotiators stay composed in tense situations, use curiosity to uncover what’s really driving conflict, and ask the kinds of questions that make people feel heard and understood . From emotionally charged disputes to everyday workplace friction, the ability to build rapport can completely shift the outcome.

But rapport alone isn’t enough. This episode also dives into the balance between empathy and strength—when to collaborate, when to hold firm, and how to position yourself strategically without damaging the relationship.

Whether you’re navigating tough conversations at work or looking to sharpen your communication skills, this episode will give you practical tools you can use immediately.

Narcissists don’t negotiate—they manipulate.

In this episode, negotiation expert Kwame Christian interviews attorney and bestselling author Rebecca Zung to break down how narcissists think—and how to outsmart them in any negotiation.

You’ll learn how to recognize narcissistic behavior, set strong boundaries, and protect yourself from manipulation. Rebecca shares her powerful S.L.A.Y. Method, designed to help you negotiate with high-conflict, toxic personalities at work, in relationships, and beyond.

Whether you're navigating divorce, workplace conflict, or family drama, this episode offers practical tools to handle narcissists with confidence, clarity, and control.

If you’ve ever felt powerless with a toxic person, this is your roadmap to take your power back.

⁠Follow Rebecca on LinkedIn⁠

⁠⁠Rebecca's website⁠

Contact ANI

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Request A Customized Workshop For Your Company⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠negotiateanything.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!

What if the reason you’re being overlooked isn’t your performance — but your relationships?

In this masterclass episode, we unpack the uncomfortable truth most high achievers avoid: doing great work isn’t enough. If you’ve ever watched less qualified colleagues rise faster, felt invisible in meetings, or wondered why your career isn’t matching your effort, this conversation will hit home.

Featuring insights from relational intelligence expert Ronen Olshansky and leadership veteran Mark Miller, this episode challenges everything you thought you knew about networking, influence, and leadership. You’ll discover why “networking” feels fake (and how to fix it), how small acts of generosity can transform your career trajectory, and the mindset shifts that turn relationships into your greatest competitive advantage.

We go beyond surface-level tactics and dive into:

The hidden reason top performers get passed over — and how to change it

How to build authentic, strategic relationships without feeling transactional

Why asking for help is actually a powerful act of leadership

The concept of “co-elevation” and how to create a network that actively lifts you

The leadership habits that multiply your influence — both in conversations and in life

Whether you’re a heads-down operator ready to step into leadership, or a seasoned professional looking to deepen your impact, this episode gives you a clear, practical roadmap to stop being overlooked — and start being remembered.

Because success isn’t just about what you do. It’s about who you bring with you — and who’s willing to speak your name when you’re not in the room.