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30 Minutes to President's Club | No-Nonsense Sales

Armand Farrokh & Nick Cegelski
Latest episode

668 episodes

  • 30 Minutes to President's Club | No-Nonsense Sales

    #625: 18 Deal Cheat Codes to Cut Your Sales Cycle in Half

    11/12/2026 | 27 mins.
    Nick Cegelski sits down with Sara Uy and Dana Hensler to share 18 actionable tactics for speeding up sales cycles. From building early momentum to navigating objections, negotiations, and legal reviews, they break down how to keep deals moving at every stage.

    🚀 Build momentum early: Get executive buy-in, ask tough questions upfront, and book next steps before ending the call.

    🤝 Strengthen your champions: Surface deal risks, multi-thread with stakeholders, and use pre- and post-meeting check-ins to build alignment.

    🎯 Accelerate the close: Trade discounts for commitments, set redline deadlines, and pre-schedule kickoff calls to keep deals on track.

    You’re one step closer to President’s Club!:

    🏋 30MPC Training: https://www.30mpc.com/course/team-training

    🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

    📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
  • 30 Minutes to President's Club | No-Nonsense Sales

    Cold Call Objection Roleplay: 20 Objection Responses in 30 Minutes

    11/10/2026 | 36 mins.
    Armand Farrokh and Giulio Segantini go head-to-head handling cold call objections in real time. Steal their word-for-word talk tracks for turning brush-offs, budget objections, and angry prospects into real conversations.

    🎯Disarm Objections: Use humor and unexpected responses to break the tension and earn another 30 seconds.

    📞Keep Prospects Talking: Ask permission-based questions to uncover the real objection instead of pitching harder.

    💰Handle Price & Budget Pushback: Separate genuine constraints from a lack of perceived value before taking your next shot.

    Partner Resources:

    18 Most Common Cold Call Objections: https://www.30mpc.com/blog/18-cold-call-objections-and-how-to-handle-them

    You’re one step closer to President’s Club!:

    🏋 30MPC Training: https://www.30mpc.com/course/team-training

    🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

    📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
  • 30 Minutes to President's Club | No-Nonsense Sales

    #623: My Sales Enablement System that 3x'd My Team's Quota Attainment

    11/05/2026 | 21 mins.
    Kayde Givens breaks down the exact weekly, biweekly, monthly, and quarterly operating rhythms that helped 3x her team's quota attainment. From running more effective meetings to tracking training adoption, she shares how to build a sales enablement system that drives revenue.

    You’ll learn:

    🛡️How to eliminate seller noise with a weekly "Shit Shield"

    📊The 5 Gong reports every enablement leader should track

    🎯How to prioritize quarterly training and set measurable OKRs

    Partner Resources:

    🗓️90-Day Enablement Onboarding Plan: https://www.30mpc.com/blog/90-day-enablement-onboarding-plan

    🎧Sales Enablement Listening Tour: https://www.30mpc.com/blog/sales-enablement-listening-tour

    🔎Sales Rep Focus Group Script + Questions: https://www.30mpc.com/blog/sales-rep-focus-group-guide

    📈Revenue Velocity Model: https://www.30mpc.com/blog/revenue-velocity-model

    You’re one step closer to President’s Club!:

    🏋 30MPC Training: https://www.30mpc.com/course/team-training

    🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

    📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
  • 30 Minutes to President's Club | No-Nonsense Sales

    #622: Sales Enablement Playbook: How To Win Your First 90 Days

    11/03/2026 | 30 mins.
    Kayde Givens 3x'd quota attainment in her first four months as VP of Enablement. She walks through her first 90-day playbook, from building her 30-60-90 plan to using seller feedback and revenue data to identify which enablement initiatives will actually move the needle.

    📋 First 30 Days: How to secure quick wins, run listening tours, and uncover problems through rep focus groups.

    📊 Revenue Velocity Model: How to analyze opportunity volume, ACV, win rates, and sales cycles to diagnose performance gaps.

    🎯 Enablement Priorities: Why she prioritized manager coaching, reducing seller noise, and fixing discovery instead of building training based on requests.

    Partner Resources:

    🗓️ 90-Day Enablement Onboarding Plan: https://www.30mpc.com/blog/90-day-enablement-onboarding-plan

    🎧 Sales Enablement Listening Tour: https://www.30mpc.com/blog/sales-enablement-listening-tour

    🔎 Sales Rep Focus Group Script + Questions: https://www.30mpc.com/blog/sales-rep-focus-group-guide

    📈 Revenue Velocity Model: https://www.30mpc.com/blog/revenue-velocity-model

    You’re one step closer to President’s Club!:

    🏋 30MPC Training: https://www.30mpc.com/course/team-training

    🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

    📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
  • 30 Minutes to President's Club | No-Nonsense Sales

    #621: How to Find the Buying Signals That Actually Close Deals | Angela Garinger Bennet

    10/29/2026 | 32 mins.
    Angela Garinger Bennett, VP of AI GTM Transformation at Outreach, breaks down how sales leaders can use buying signals and AI agents to accelerate deals, identify risks, and coach their teams more effectively.

    🚨 Build a signal-to-stage map that triggers the right sales play when deals are at risk

    📊 Reverse-engineer your closed-won deals to uncover the buying signals that actually drive revenue

    🎯 Use AI to identify coaching opportunities and shift your team's focus from activity volume to conversion rates

    You’re one step closer to President’s Club!:

    🏋 30MPC Training: https://www.30mpc.com/course/team-training

    🛠 Weekly Newsletter: https://hubs.li/Q02NJQ8p0

    📚 Things you can steal and use today: https://linktr.ee/30mpc_youtube
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About 30 Minutes to President's Club | No-Nonsense Sales
The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual. 30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, including: Prospecting: How to open conversations to triple your pipeline Discovery: How to ask questions that uncover massive pain Process: How to get big contracts over the line Leadership: How to hire and train world class teams. Your founding hosts are Nick Cegelski (3x top enterprise seller) and Armand Farrokh (VP of Sales at 29, ex-Pave, ex-Carta) joined by co-host Mark Kosoglow (CRO @ Catalyst, ex-Outreach). Whether you're a seller listening to the (SELL) show or leader tuning into the (LEAD) show… Get ready, you're going to President's Club.
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