#526 - The Ultimate Cold Calling Q&A: 16 Questions to Book Your Next Meeting
From Armand Farrokh and Nick Cegelski, the duo behind the 50,000-copy best-selling cold calling book, this episode breaks down the exact playbook top reps use to consistently book meetings. Learn the highest-converting openers, how to tailor context to any persona, the tactics they use to disarm prospects, and the triple-bypass method for getting past gatekeepers. You’ll also get strategies to avoid spam-tagging, boost connect rates, and keep momentum high during every dial block.
Timestamps:
00:01 Current top cold call opener (Tailored Permission)
03:33 Adjusting your opener for CFOs and senior decision-makers
04:43 How to make prospects laugh & break telemarketer resistance
07:26 Triple Bypass: Getting past gatekeepers without sounding salesy
09:49 How much research to do before each cold call
12:12 Blind vs researched dialing: Which books more meetings
13:35 Handling “call me later” and “I’m too busy” objections
16:10 When to leave voicemails (and the voicemail that doubles replies)
17:15 Should you double dial? Smart tactic or spam trigger?
18:29 Tools to speed up dialing and increase conversations
19:10 How to boost cold call connect rates (4 proven tactics)
21:03 Getting accurate phone numbers using data waterfall
22:27 How to prevent no-shows after the meeting is booked
23:32 What to say when someone says “cold calling doesn’t work”
24:59 The fastest way to instantly improve your cold calls
26:22 How to stay confident during a cold call losing streak
27:22 Most memorable cold call stories (good and bad lessons)
These Courses Will Get You to President’s Club
👥 Leadership Course: https://bit.ly/4o8KtMT
📧 Cold Email Course: http://bit.ly/44K6jy3
☎️ Cold Call Course: https://bit.ly/4jqQ4w2
🔮 Discovery Course: https://bit.ly/4cQYaM8
🛠️ Free Toolkits: http://bit.ly/4nZwvO5
Get More Tactics:
Cold Calling Sucks (And That’s Why it Works)
Join our weekly newsletter – https://hubs.li/Q02NJQ8p0
Things you can steal and use today – https://linktr.ee/30mpc_youtube
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#525 - Why Executives Ignore Your Sales Pitch (And How to Fix It Fast)
Buy "Brief and Brilliant' Here
Turn executive meetings into closed deals with Nate Nasralla’s 4-sentence framework, one-page business case, and proven tactics to speak the language of leadership and win buy-in fast.
🎙️ACTIONABLE TAKEAWAYS:
• Build a 4-Sentence Soundbite: Use Nate’s formula — Because of [shift], now’s the time to [act], to avoid [risk], and unlock [reward] — to frame every deal in language that resonates with decision-makers.
• Create a One-Page Business Case: Summarize the priority, problem, approach, outcome, and investment on a single white page using their metrics and internal language — not your logo or jargon.
• Write “Through” Your Champion: Every email should be forwardable. Write so your internal contact can easily share your message up the chain with clarity and confidence.
• Run Executive Meetings Like a Pro: Set a clear objective, use soundbites as anchors, get problem agreement first, and drive the meeting toward a single decision or blocker removed.
RESOURCES DISCUSSED:
One Page Business Case
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#524 - Outbound Prospecting Masterclass: Everything You Need to Book Meetings in 2026
Outbound is broken, not dead. In this masterclass, Jason Bay breaks down the new outbound playbook for 2025–2026 — how top reps are filling pipeline when cold calls, automated sequences, and mass emails stop working. You’ll learn how to prioritize accounts that actually respond, speak your buyer’s language with offers that earn replies, and sequence outreach across phone, email, and social the right way.
Key frameworks include the Martini-Glass Pipeline for targeting high-relevance prospects, the Messaging Matrix for crafting irresistible offers, and the KISS Sequencing System that boosts reply rates 20%+. Jason also shares cold call + cold email frameworks that book meetings today — plus how to use AI the right way with his 10-80-10 Rule to double output without sounding robotic.
RESOURCES DISCUSSED:
The Ultimate Cold Email Data Report
Jason Bay’s Cold Email ChatGPT Prompts
The Different Types of Offers
Jason Bay’s Outbound Sequence Template
The 30MPC Outbound Bundle
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#523 - How Top Sellers Find the Real Decision Makers in Deals | Kam Germany
Kam Germany breaks down how elite sellers win complex deals by uncovering the true decision makers, sparking internal alignment, and turning every stakeholder into a champion that sells for you when you’re not in the room.
🎙️ ACTIONABLE TAKEAWAYS:
Find the Shadow Decision Maker: Don’t assume the highest title holds the most influence—watch who answers impact questions to uncover who truly drives decisions.
Incite the Riot: Use one-on-one breakout meetings with every stakeholder to surface real pain points and build internal advocates who keep your deal alive.
Connect the Dots in the Demo: Tie each person’s problem to the larger business objective and show how your solution solves all of them together.
One Thing to Do: Pre-plan questions in your presentations that invite conversation instead of asking, “Any questions?”—this keeps buyers engaged and drives real dialogue.
RESOURCES DISCUSSED:
Join our weekly newsletter
Things you can steal
Save $50 on any 30MPC course with code “PODCAST”
Free Sales Templates, Scripts and Guides
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#522 - How Many Cold Calls Does It Take To Afford a Baby? (A Youtube Special)
Full YouTube Video HERE
(https://hubs.li/Q03SzGnP0)
Alex Murphy (Founding AE @ 30MPC) reveals the exact sales prospecting formula that took him from teaching to crushing 200% of quota month after month. By breaking big life goals—like buying a house or having a baby—into simple math, he shows how to turn financial dreams into measurable activity targets. Learn how to calculate your dollars per meeting, prospects per booking, and the exact outreach volume needed to transform consistency into life-changing income.
RESOURCES DISCUSSED
Join our weekly newsletter
Things you can steal
Save $50 on any 30MPC course with code “PODCAST”
Free Sales Templates, Scripts and Guides
About 30 Minutes to President's Club | No-Nonsense Sales
The #1 sales podcast in the world, fueled by hyper-actionable sales tactics from the top 1% sellers at companies like Salesforce, Gong, Outreach, Slack, LinkedIn, Keller Williams, Northwestern Mutual.
30 Minutes to President's Club cuts all the BS, fluffy mindset stories, and sales academia to give you the most actionable sales tactics that get you to President's Club. Every episode is a supercharged 30 minutes where you'll hear step-by-step breakdowns in every key dimension of sales, including:
Prospecting: How to open conversations to triple your pipeline
Discovery: How to ask questions that uncover massive pain
Process: How to get big contracts over the line
Leadership: How to hire and train world class teams.
Your founding hosts are Nick Cegelski (3x top enterprise seller) and Armand Farrokh (VP of Sales at 29, ex-Pave, ex-Carta) joined by co-host Mark Kosoglow (CRO @ Catalyst, ex-Outreach).
Whether you're seller listening to the (SELL) show or leader tuning into the (LEAD) show…
Get ready, you're going to President's Club.
Listen to 30 Minutes to President's Club | No-Nonsense Sales, REAL AF with Andy Frisella and many other podcasts from around the world with the radio.net app
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