Strawberry Letter

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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Cheryl McKissack Daniel.
Topic: Legacy, resilience, and entrepreneurship of the McKissack family, as detailed in the book The Black Family Who Built America.
Cheryl shares the powerful story of her family's 230-year legacy in architecture and construction, making McKissack & McKissack the oldest minority woman-owned professional design and construction firm in the U.S. The conversation explores themes of generational resilience, Black excellence, business strategy, and personal growth.
🎯 Purpose of the Interview
Highlight the McKissack family’s historical and cultural impact on American infrastructure and Black entrepreneurship.
Promote the book The Black Family Who Built America as a record of legacy and inspiration.
Inspire small business owners and entrepreneurs with lessons on perseverance, succession planning, and self-identity.
Address the importance of preserving Black history in the face of cultural erasure.
🔑 Key Takeaways 🏗️ Legacy & Impact
McKissack & McKissack has contributed to major U.S. infrastructure projects like: Barclays Center
JFK Terminal One
LaGuardia Airport
Penn Station
Lincoln Financial Field

“We are the fifth generation. Right. And we're Black in America.”
📚 Historical Significance
The family legacy began with Moses McKissack, who was enslaved and later became a builder.
Cheryl’s ancestors were the first licensed Black architects in America (licenses 117 and 118 in Tennessee).
“They became the first Black licensed architects in America… and helped get licensed in 22 other states.”
💼 Business Wisdom
Cheryl emphasizes the importance of: Succession planning
Understanding both technical and political buyers
Building relationships before you need them

“You better have that relationship before you need it.”
🧠 The 5 Ps of Family Resilience
Perseverance
Persistence
Preparedness
Purpose
Prayer
“Sometimes you do get up in the morning and you say it's not for me… You have to come back and meditate on the fact that you're a winner.”
🧘‍♀️ Personal Growth & Mental Health
Cheryl discusses overcoming stress, rediscovering herself after a difficult marriage, and the importance of meditation.
“Being yourself is what we're talking about… I recognize that I am currently feeling stressed out. So what do I need to do?”
👩‍👧‍👧 Women in Leadership
Cheryl’s mother took over the business after her father’s stroke, despite societal barriers.
“She only knew the telephone number to the office at that time… but she knew deep inside that she wanted to hold on for the fifth generation.”
🎥 Representation & Media
The book and Cheryl’s story aim to counteract negative portrayals of Black people in media and history.
“You may not have known about Black excellence. You just ignored it. But we exist.”
💬 Memorable Quotes
“Black people built America. Now, that's the point we're making here.”
“You have to say the opposite to yourself. And you have to put one foot in front of the other.”
“This book is a receipt to say we are around. We have a foundation. We're not going anywhere.”

#SHMS #STRAW #BEST
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Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Michael Woodward.
Interview Overview
Guest: Michael Woodward
Host: Rushion McDonald
Show: Money Making Conversations Masterclass
Focus: Entrepreneurship, real estate, education, overcoming poverty, and building generational wealth
Company Featured: Woodward Property Group
Michael Woodward shares his journey from growing up in low‑income neighborhoods in Miami to becoming a successful real estate investor, contractor, and property management entrepreneur based in Atlanta. The conversation blends personal history, mindset lessons, and practical business guidance, especially for listeners from underserved communities.
Purpose of the Interview
The purpose of the interview is to:
Demystify success for everyday people by showing how discipline, education, and calculated risk can lead to financial freedom
Inspire listeners to move beyond circumstances of poverty or limitation
Teach practical strategies around education choices, real estate investing, side hustles, credit management, and seizing opportunity
Highlight community impact, mentorship, and “reaching back” to help others
Rushion McDonald consistently frames the discussion around helping the audience “stop reading other people’s success stories and start planning your own."
Key Themes & Takeaways 1. Poverty Is Relative — and Often Invisible
Woodward explains that many people grow up in poverty without realizing it because everyone around them shares the same conditions. He distinguishes between government definitions of poverty and lived experience.
Takeaway: Awareness is the first step to change; normal does not always mean acceptable.
2. Early Business Lessons Came from the Community
Woodward credits his grandmother—who ran an informal candy business in the housing projects—as his first exposure to entrepreneurship. Watching her manage inventory, customers, and cash taught him foundational business principles.
Takeaway: Entrepreneurship often begins long before formal education—especially in underserved communities.
3. Education as a Strategic Tool, Not Just a Degree
Initially planning to become a lawyer, Woodward changed direction after realizing law school would not provide the financial or social return he hoped for unless he reached elite status. A mentor guided him toward education as a pathway for impact.
He strongly recommends the Occupational Outlook Handbook as a practical guide for choosing careers based on income, longevity, and demand.
Takeaway: Choose education intentionally—based on outcomes, not prestige.
4. Service Before Profit: Two Decades in Education
Woodward spent over 20 years as a teacher and assistant principal, mentoring students, organizing college tours, and running summer STEM programs—often during his breaks.
Takeaway: Long‑term service builds perspective, discipline, and purpose that later pays dividends in business.
5. Turning a Side Hustle into Financial Freedom
While working in education, Woodward renovated homes at night and on weekends. Over time, rental income exceeded his school salary, allowing him to retire from education and focus on real estate full‑time.
Takeaway: Side hustles can become exit strategies when managed consistently and patiently.
6. Opportunity Comes from Relationships
A chance relationship with a Lowe’s executive changed Woodward’s business trajectory. When asked if he could do high‑end kitchens, he said yes—then partnered with the right experts to deliver. This led to contracts in seven Lowe’s stores across metro Atlanta.
Takeaway: You don’t have to know everything—just know who to call.
7. High‑End Thinking Changes Income Ceilings
Woodward explains the difference between standard and high‑end construction, describing six‑figure kitchens and appliances that cost more than many homes.
Takeaway: Understanding premium markets unlocks entirely different financial opportunities.
8. Two Core Business Rules: Persistence and Credit
When asked what advice he gives most often, Woodward gives two principles:
Never give up
Protect your credit
He shares how poor credit once forced him to reinvest profits just to buy tools, slowing growth. Managing credit later removed those barriers.
Takeaway: Credit is leverage. Without it, growth is harder and more expensive.
Notable Quotes
On poverty:
“A lot of people living in poverty don’t know that they’re impoverished because everybody around them looks just like them.”

On education choices:
“I wanted to make a difference… and education allowed me to do that.”

On opportunity and courage:
“You don’t have to know everything. Just get the people in your corner that do.”

On advice to entrepreneurs:
“Never give up. And protect your credit. Credit is everything.”

On consistency:
“My phone number has been the same for 23 years. I ain’t going nowhere.

Overall Impact
The interview positions Michael Woodward as a practical role model—someone who combines humility, preparation, faith, and execution. Rather than promoting quick wins, the conversation emphasizes long‑term discipline, community uplift, and strategic decision‑making.
Core message: Sustainable success is built step‑by‑step—through education, relationships, credit discipline, and the courage to say yes before you feel ready.
#SHMS #BEST #STRAW
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Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed El' Deity Princey.
📝 Summary of the Interview
El' Deity Princey is a transformational master coach, author, and speaker with a background in social science, neuroscience, and trauma recovery. In this powerful and deeply personal interview, she shares her journey from childhood trauma and dysfunction to becoming a high-achieving coach helping others reprogram their minds, cut toxic ties, and build wealth-driven lives. Her book, Monetize a Mind That’s Colonized, and her coaching business, 11 Master Consulting, are tools she uses to empower others to transcend adversity and manifest success.
🔑 Key Takeaways 1. Mindset is the Foundation of Wealth
“Energy is currency.” True prosperity begins with internal transformation.
Reprogramming the subconscious mind is essential to breaking free from societal conditioning and limiting beliefs.
2. Cutting Toxic Ties
Toxic relationships—whether personal, familial, or professional—drain energy and hinder growth.
“When you cut toxic ties, you thrive.”
Applies to both employees and employers: focus on those who contribute positively to your mission.
3. Coaching vs. Therapy
Coaching focuses on present and future goals, while therapy often addresses past trauma.
El' Deity emphasizes accountability, strategy, and results in her coaching practice.
4. Routine Builds Wealth
Daily habits, environment, and self-care routines are critical to building internal and external wealth.
“Everyone has a gift. Everyone has a talent.” Routine helps unlock and monetize those gifts.
5. Healing from Trauma
She shares her personal experience with Adverse Childhood Experiences (ACES) and how childhood PTSD mirrors veteran PTSD.
Her journey from dysfunction and cult-like environments to academic and personal success is a testament to resilience.
6. Manifestation Requires Action
Her concept of “Coagulation Law” emphasizes that belief alone isn’t enough—resources and action are required to manifest goals.
Life is like Monopoly: strategy and movement are key to winning.
7. Empowering Language
Words shape reality. Avoid saying “I’m struggling”—instead, affirm your intelligence and capability.
“Speak life into yourself.”
8. Client Success Stories
She helped a client leave a toxic home, pursue her talents, and attract a supportive partner—demonstrating how mindset shifts lead to real-world success.
9. Accessibility & Services
Offers free live coaching on TikTok three times a week.
Book: Monetize a Mind That’s Colonized is available on Amazon under her real name, Princess Halo.
Coaching and courses available through 11 Master Consulting.
💬 Notable Quotes
“When you master your emotions, you master your reality.”
“Healing doesn’t take years—it takes intention.”
“I got tired of begging for crumbs of love and began to give myself loads of love.”
“Your self-image is what you attract.”
“Are you tired yet? If yes, it’s time to pivot.”
#SHMS #STRAW #BEST
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Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning!
Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed T.M. Robinson-Mosley.
Founder of The Playbook, an award‑winning mental‑health‑performance sports‑tech company—joins Rushion McDonald to discuss how her platform is transforming athlete care, team culture, and performance measurement. The Playbook uses AI‑powered, gamified psychological assessments to measure stress, resilience, and overall mental well‑being across youth, collegiate, professional, and military sports environments.
Mosley explains how mental health—long treated as unmeasurable and stigmatized—is finally becoming trackable, private, and actionable. The Playbook provides real‑time alerts, data‑driven insights, and ecosystem‑wide tools for coaches, trainers, clinicians, and entire organizations.
She also shares her journey as a non‑coding tech founder, the scaling challenges brought on by the pandemic, and the broader impact The Playbook is poised to have across corporate, construction, military, and other high‑stress fields.
Purpose of the Interview 1. Introduce and explain The Playbook
To present The Playbook as a next‑generation mental health performance platform that quantifies mental well‑being, provides action plans, and enhances team culture.
2. Elevate the conversation around athlete mental health
Mosley breaks down stigma, highlights real athlete stories, and explains why mental analytics are as critical as physical analytics.
3. Show how the platform uses technology to prevent crises
The Playbook provides early detection, privacy protection, and immediate care support—catching problems before they become crises.
4. Highlight the expansion beyond sports
Although built in sports, the platform is already being requested by industries like construction, healthcare, first responders, and more. ]
5. Demonstrate the business model
As a SaaS B2B platform, The Playbook sells licensed subscriptions to organizations, teams, and associations.
Key Takeaways 1. Mental health can be measured—and must be
The Playbook converts psychological assessments into quantifiable metrics similar to heart rate or step count.
Athletes receive resilience, stress, and well‑being scores—like a “mental batting average.”
2. The platform offers real-time alerts
If an athlete’s score enters the “red zone,” coaches/clinicians receive immediate alerts with steps to take within 24 hours.
3. Privacy is paramount
The Playbook is HIPAA‑compliant, mobile, secure, and built to protect athlete data from misuse (e.g., contract negotiations).
4. Mental analytics are the next frontier of sports
Teams already use physical analytics. Now they can use mental analytics to track performance, prevent burnout, and reduce crises.
5. Built for the entire ecosystem—not just athletes
Coaches, front offices, sports medicine staff, and military leadership also use the platform—promoting culture-wide mental health.
6. The Playbook is expanding beyond sports
Industries with high stress—construction, medicine, law, emergency responders, veterinarians—are already approaching Mosley to adapt the system.
7. A critical solution for underserved communities
The platform makes mental health care accessible, private, digital, and stigma‑free—especially for youth and communities of color.
8. Performance is universal
Whether you’re an athlete, military member, parent, or worker—your mental state impacts how you perform. Performance is “agnostic.” [
9. Mosley’s journey shows innovation can come from anywhere
She is a non‑coding tech founder, originally trained as a psychologist working across the NBA, NFL, NCAA, and Olympic sports. [T.M. ROBINSON MOSLEY | Txt]
Notable Quotes On what The Playbook does
“We measure mental health metrics like resilience, stress and overall well‑being using gamified psych assessments.”

“Mental health becomes measurable—like a batting average.” [

On why athletes need this
“Elite athletes report battling depression and anxiety so severe they find it difficult to function, let alone perform.”
On the power of technology
“If we don’t measure something, we’re saying it doesn’t matter.”
“We use AI and machine learning to quantify mental health status.”
On privacy
“We are a HIPAA‑compliant platform… we don’t sell your data.”
On team culture
“Building a winning team culture is everybody’s everyday work.”
On mental and physical health
“If you are not mentally healthy, you are not able to perform at the highest level.”
On the future outside sports
“Who doesn’t want to train like an athlete?”
“Performance is agnostic.”
On purpose
“How do we make something exclusive accessible?”
“This is mental health care—it’s just a different version of it.”
In One Sentence
The interview reveals how Dr. T.M. Robinson-Mosley’s Playbook uses AI‑driven mental health metrics to revolutionize athlete care, provide real‑time performance insights, and expand mental wellness tools far beyond sports into everyday life.
#SHMS #STRAW #BEST
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The Strawberry Letter heard on The Steve Harvey Morning Show Wednesday, May 13th, 2026. Subject: "He Goes There To Unwind"
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