Strawberry Letter

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Cameka Smith. Founder of The BOSS Network, from Money Making Conversations Masterclass: Purpose of the Interview The interview aimed to: Highlight The BOSS Network’s mission to empower women of color through entrepreneurship, career development, and community support. Share Dr. Smith’s personal journey from layoff to leadership, inspiring others to embrace entrepreneurship. Discuss strategies for business success, funding opportunities, and mentorship for Black female founders. Key Takeaways Origin of The BOSS Network Founded in 2009 during the recession after Dr. Smith was laid off from Chicago Public Schools. Initially started as local events in Chicago; now a digital community reaching 200,000 women nationwide. Mission: Bringing Out Successful Sisters (BOSS)—promoting small business spirit and career growth. Impact & Achievements Invested in 100 Black female founders through grants. Trained 50,000 women on business strategies. Coached 10,000 women on starting businesses. Created Boss Business University, offering mentorship and digital programs. Pivot During COVID Shifted from 35% event-based revenue to 75% digital. Launched Boss Impact Fund and Invest in Progress Grant: $10,000 grants + 4-year scholarships for recipients. Combined funding, mentorship, and marketing support for sustainability. Challenges & Mindset Entrepreneurship requires planning, resilience, and community support. Dr. Smith saved money before leaving her job and leveraged relationships for growth. Quote: “Entrepreneurs will work 80 hours for themselves but don’t want to work 40 hours for someone else.” Top 3 Mistakes Entrepreneurs Make Lack of research: Understand your industry, competitors, and market. No revenue model: If you’re not making money, it’s a hobby, not a business. Ignoring relationships: Networking and partnerships are key to success. Unique Marketing & Partnerships Dr. Smith built direct relationships with brands, bypassing agencies that offered “pennies on the dollar.” Created a dual revenue model: B2B (corporate partnerships) + B2C (community engagement). Core Philosophy Motto: Believe, Plan, Win. Quote: “Those that show up, go up.” Success is rooted in faith, persistence, and leveraging community. Notable Quotes “I was born to be an entrepreneur. My mother told me, until you become your own boss, you have to follow the rules.” “Less than 1% of Black women get VC funding—so we created our own fund.” “Relationships are your key to success. When social media goes away, your audience remains.” “If you have a business and you don’t have money, you’ve got a hobby.” “God will not birth anything inside of you that He will not give you the tools to deliver.” #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Justin M. Lee. Purpose of the Interview To showcase Dr. Lee’s journey from a young real estate agent to a multi-industry entrepreneur. To inspire listeners with strategies for wealth-building through real estate, construction, and logistics. To encourage financial literacy, ownership, and collaboration within underserved communities. To issue a call to action for minorities to explore opportunities like Amazon DSP and real estate investment. Key Takeaways Early Career & Education Started young in real estate, embraced discomfort in rooms dominated by older professionals. Leveraged millennial tech skills (social media marketing) to help veteran brokers grow. Earned a doctorate degree and became a licensed real estate broker. Social Media as a Business Tool Built a strong presence on TikTok (90K followers) and other platforms. Helped older real estate firms thrive by creating digital visibility. Emphasized that “business must look as good online as in person.” Financial Literacy & Homeownership African-American communities often lack foundational financial knowledge. Key barriers: misunderstanding credit, fear of debt, and lack of exposure to ownership benefits. Advocates teaching the difference between good debt (real estate) and bad debt (consumer credit). Real Estate Process Initial onboarding: credit score, income, tax filing. Connect clients with lenders, secure pre-approval, then negotiate and close within 30–45 days. Uses property tours as motivation even for those not yet approved. Pooling Resources for Wealth Industry dominated by white men and foreign investors who use syndication. Dr. Lee created a private family fund with fraternity brothers and friends. Acquired 150+ apartment units and commercial properties by pooling resources and forming LLCs. Amazon DSP Opportunity Owns an Amazon Delivery Service Partner business (42 trucks, 200 employees). Offers minorities a chance to apply for DSP with $10K grant. Taught him true CEO skills: HR, payroll, compliance, and scaling operations. Construction Business Entered construction after experiencing exploitation in fix-and-flip projects. Learned the business side (permits, change orders) and got licensed. Built major projects like a 10,000 sq. ft. restaurant in Atlanta. Advocates for Black representation in construction, an industry dominated by whites and Hispanics. Personal Background Raised in New Orleans during Katrina by a single mother and grandparents. Mother invested FEMA checks into real estate, teaching him property management and renovation skills early. Believes knowledge is power and emphasizes planning and consistency. Notable Quotes On embracing discomfort:“I learned to embrace the uncomfort and make it one of my biggest strengths.” On social media:“You have to make your business look the same way online as in person.” On financial literacy:“Real estate is always going to be good debt. Bad debt is the Macy’s card.” On collaboration:“Pooling resources shows how far we can go and how fast we can go—but together.” On planning:“If you don’t plan, you plan to fail. All you have to do is stick to the plan.” #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Laura Finney. A seasoned financial literacy educator and coach. Laura shares her deeply personal journey into financial education, sparked by a lack of preparedness in her own life and a family experience that resulted in the loss of generational wealth. Through candid storytelling and practical advice, she empowers listeners to take control of their financial futures with strategic planning, budgeting, and mindset shifts. 🧭 Key Themes Financial Empowerment: Building financial literacy to live life on your own terms. Generational Wealth: The importance of estate planning and legacy preservation. Budgeting & Cash Flow: Identifying spending leaks and creating emergency funds. Mindset Over Age: Rejecting age as a limitation to financial or personal growth. Community Impact: Educating underserved communities and promoting financial independence. 🗂️ Episode Outline Introduction by Rushion McDonald Purpose of the show and encouragement to learn from others’ success stories. Meet Laura Finney Financial coach and educator with a mission to empower through financial literacy. Turning Point at 50 Laura’s wake-up call after her 50th birthday and the realization of financial unpreparedness. Family Legacy Lost A powerful story of losing family land due to lack of a will, now replaced by an Amazon facility. Common Financial Mistakes Taking advice without personalized planning. Misunderstanding retirement and financial independence. Advice for 30s and 40s Pay yourself first. Avoid inaccessible savings vehicles. Start planning early. Budgeting Tips Cut back on dining out, personal care, and entertainment. Build emergency funds—even starting with $1/day. Financial Misconceptions Living for today vs. planning for tomorrow. The myth of “having time” to save later. How Laura Works with Clients Initial consultation → personalized interview → strategic financial roadmap. Closing Thoughts Encouragement to take control of your financial future and live life on your terms. 💬 Notable Quotes “Nobody’s really retiring. We’re not great-grandma on the porch with lemonade anymore.” “Don’t let age define how you live your life.” “Everything starts with a budget.” “You can’t chase money. You have to plan for it.” “If you can save a dollar a day, you can build an emergency fund.” 👤 About the Guest: Laura Finney Laura Finney is a financial literacy educator with over eight years of experience in the financial services industry. She specializes in delivering personalized financial literacy programs, workshops, and one-on-one consultations. Her mission is to help individuals and families achieve financial stability and long-term success through education, strategic planning, and empowerment. 📞 Contact Laura Finney Website: LauraFinneyEnterprises.net #BEST #STRAW #SHMSSee omnystudio.com/listener for privacy information.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Kevin Cohee. Purpose of the Interview The interview aimed to: Highlight OneUnited Bank’s mission as the largest Black-owned and first Black-owned internet bank in America. Educate listeners on financial literacy, technology-driven banking, and economic empowerment in underserved communities. Promote OneUnited Bank’s products and services as solutions for financial challenges faced by Black Americans and others lacking access to traditional banking. Key Takeaways Historical Context & Mission The concept of a national Black-owned bank dates back to leaders like Booker T. Washington, W.E.B. Du Bois, and Martin Luther King Jr., who emphasized economic empowerment. OneUnited Bank was formed through acquisitions and later pivoted to technology-driven banking. Technology & Innovation OneUnited embraced AI and data aggregation over a decade ago to create products that help customers understand assets, liabilities, and net worth in real time. Banking has shifted from physical branches to digital platforms, enabling nationwide access. Financial Literacy Crisis 90% of Americans lack financial literacy, largely because it’s not taught in schools. Cohee advocates for mandatory K–12 financial literacy education, citing studies showing it can add $126,000 to lifetime net worth. Products Designed for Real Needs CashPlease: Short-term emergency loans at affordable rates. Second Chance Checking: Helps rebuild credit. Savings Programs: Often in collaboration with employers. These products address real-life challenges like low emergency savings and predatory check-cashing fees. Accessibility & Reach OneUnited offers nationwide banking via oneunited.com, surcharge-free ATMs, and partnerships with major networks. Customers can deposit checks online and access services without visiting physical branches. Economic Empowerment Technology enables entrepreneurship without owning physical products—leveraging branding and e-commerce. Cohee draws parallels between today’s tech opportunities and the historical wealth-building of Black Wall Street. Notable Quotes “We are FDIC insured, commercial bank like them. The only difference is we’re smarter and we have better technology.” “Technology and AI allow anyone to make decisions like they were an expert.” “If we taught financial literacy in schools, it would create over $100,000 in net worth per person over their lifetime.” “You don’t have to go to check cashers and get ripped off. Just go to oneunited.com.” “We’ve been working on AI for over a decade. We’re not coming to the party—we are the party.” “Our generation has technology and communication skills. We can change society.” #SHMS #STRAW #BESTSee omnystudio.com/listener for privacy information.

Two-time Emmy and three-time NAACP Image Award-winning television Executive Producer Rushion McDonald interviewed Elliot Holland. The managing partner of Guardian Due Diligence. Here’s a breakdown of the key topics and highlights: Key Themes & Highlights Buying Small Businesses vs. Franchises Holland explains the differences between purchasing a franchise and acquiring an independent business. He highlights the risk-reward balance, noting that franchises offer a structured model, while independent businesses can be more lucrative but require deeper due diligence. Financial Strategies for Business Acquisition He discusses the SBA 7(a) loan program, which allows buyers to acquire businesses with 90-95% financing, making ownership more accessible. Holland explains how leveraging financing can turn a small investment into a million-dollar business. Due Diligence & Avoiding Bad Deals He emphasizes the importance of financial diligence to ensure buyers don’t acquire failing businesses. Holland shares red flags to watch for, such as misleading financials and sellers masking poor performance. Masterclass for First-Time Buyers Holland introduces his Business Buying Masterclass, designed to educate entrepreneurs on the acquisition process. He provides one-on-one coaching, helping buyers navigate financing, negotiations, and deal structuring. Success Stories & Case Studies He shares examples of clients who successfully acquired businesses, including a 24-year-old entrepreneur and a 60-year-old investor. Holland highlights how his expertise helped buyers secure financing, conduct due diligence, and close profitable deals. About Elliot Holland & Guardian Due Diligence Elliot Holland is a Harvard MBA, private equity investor, and business acquisition expert. He founded Guardian Due Diligence to help first-time buyers confidently purchase profitable businesses. His firm specializes in financial diligence, ensuring buyers make informed decisions and avoid costly mistakes. Through his masterclass and consulting, Holland empowers entrepreneurs to build wealth through business ownership. #BEST #STRAW #SHMSSee omnystudio.com/listener for privacy information.