Female Founder World

Jasmine, Paige, and Nat are all back together for your weekly group chat show by Female Founder World and they're kicking things off with some very exciting Beech Street Swim news (two words: Bethenny Frankel).

This week they're talking about the quiet revival of out of home marketing (billboards, wheat pasting, and interactive campaigns) and why physical advertising might actually be cheaper and more effective than another digital campaign right now. Then, Paige breaks down Tara Bosch's new brand Snackish, how she's building it with creators as co owners, and what the equity model actually looks like in practice. Plus: an honest update on the fundraising landscape, and why raising before you launch might be a trap, and what to do instead.

Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off.
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Jasmine and Paige are back for your weekly group chat show. First, they're unpacking the wild week in AI: Anthropic's Fable 5 release, why the US government ordered it pulled within days. Plus, they're getting into pop ups, with tactical advice on how to actually get people to show up, what it costs, and why you should be looking local. And finally, they dig into the rise of men's beauty. The stats behind the shift, the gap in the market, and the branding idea they basically built live on the show (someone please take it).

Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off.
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Jasmine and Nat are back for your weekly group chat show by Female Founder World - Paige is off getting married in Europe this week!

We're covering the Jessi Jean Yap Challenge and how a creator went from zero to $1.2 million in course sales by learning in public and launching the moment demand showed up, Olamide Olowe's viral moment admitting her Bread Beauty Supply relaunch flopped (and what that means for building in public when things go wrong) and why influencer friend-group collectives are the creator format brands should be watching right now.

Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off.
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Ash Raso, founder of Capsule Wardrobe, is on the show with Jasmine this week! Ash quit her job to start a fashion brand and went into entrepreneurship with one clear strategy: Build an audience intentionally around the concept of creating a capsule wardrobe, and then launch a fashion brand directly to them. Her launch hit six figures, and now the business has just crossed $1 million revenue. In this episode Ash walks us through her strategy to build this brand brick by brick.

Thank you to Omnisend for making this episode of Female Founder World possible.

Use the code FFW50 for 50% off at omnisend.com/femalefounderworld
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Jasmine and Paige are back for your weekly group chat show by Female Founder World, Natalie is off Euro summering in Portugal, so it's just the two of us this week.

First, we're talking about Loonen Water, the viral glass-bottle water brand that launched just six months ago, raised $6 million, and has Dua Lipa and Tinx obsessed. It got us asking the question: Is the microplastics conversation creating the next big consumer shift across every category? Then, we're doing something a little different: we're sharing the best business advice we've collected from years of building businesses, interviewing over 1,000 founders, and working with some incredible mentors. With advice from the founder of Smart Sweets to our shared business coach Barbara, we get into the gems that have actually changed the way we operate.

Thank you to Omnisend for making this show possible! Try Omnisend with the code FFW50 and get 50% off.

Jasmine and Paige spoke about Dr. Barbara Levin, our leadership advisor, on the show. Here's where you can find her: www.beboldgroup.co
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