TWiB: Japan’s Kirin Holdings puts Four Roses for sale, Big Thirst and Pour Now launch new AI platform, Hardin’s Creek releases new Warehouse Series
It's This Week in Bourbon for October 31st 2025. Japan’s Kirin Holdings has put Four Roses up for sale, Big Thirst and Pour Now have partnered to launch an AI-driven e-commerce platform for the alcohol industry, and Hardin’s Creek Kentucky Straight Bourbon Whiskey is releasing the Warehouse Series.
Show Notes:
Castle & Key Distillery named Sherrie Moore, a veteran with five decades of experience who started at Jack Daniel's, as its new Whisky Plant Manager
Heritage Distilling is closing five retail tasting rooms to focus on high-margin contract production and DtC, aiming to reduce expenses by over $5 million
Japan’s Kirin Holdings put its Four Roses bourbon brand up for sale, with a $1 billion valuation expected, to focus on healthcare
Green River Distilling Co. is offering free, personalized labels for their bourbon bottles as a holiday gift to customers
Big Thirst and Pour Now launched an AI-driven e-commerce platform uniting online sales channels for the alcohol industry
Frank August released CASE STUDY: 06 | LEGACY RESERVE, a multi-award-winning, blended 8-to-10-year-old Kentucky Straight Bourbon
Hardin’s Creek released the Warehouse Series, a three-part, 11-year-old collection highlighting the impact of different aging microclimates
Rare Character Whiskey launched the inaugural annual release of Old Cassidy 2025, a cask-strength blend with an 18-year-old Kentucky bourbon base
Alan Jackson’s Silverbelly Whiskey is expanding with the limited-edition "Last Call" straight bourbon, commemorating his 67th birthday and final concert
Bluegrass Distillers released the limited 9-year single barrel Elkwood Reserve bourbon (inspired by Thorpedo Anna), with 50% of profits benefiting the Permanently Disabled Jockeys Fund
James B. Beam Distilling Co. introduced Knob Creek 21 Year Old at $249.99, the oldest expression in the brand’s history
Ross & Squibb Distillery brought back the limited-edition Remus Gatsby Reserve, a 15-year, 102.8-proof bourbon with Art Deco packaging
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