Art + Audience

• Ep. 29: Is Leverage Your Art Worth It? Alumni Share Their Honest Results

  In this special episode, Stacie brings together a panel of alumni from her signature program, Leverage Your Art. These artists, from illustrators to surface pattern designers to product-based business owners, share their honest experiences, big “aha” moments, and how the course helped them grow thriving creative businesses. Whether you’re just starting out or looking to expand your art career, this conversation is packed with encouragement, practical advice, and powerful stories from artists who have walked the path before you. Today on Art + Audience: “Does this work for me?”: Alumni answer the most common questions, Can this course help traditional artists, non-digital artists, or international artists? The Mindset Shift: Why rethinking how you view your art, and how it can live in the world, is the first step to building a sustainable business. One Idea, Many Products: How alumni learned to maximize one piece of art across multiple income streams. International Success Stories: Why location isn’t a barrier in art licensing, and how artists from Canada, Australia, and beyond are thriving. When You Don’t Have a Big Portfolio Yet: Why you don’t need hundreds of pieces to start, and how design briefs inside the course can help build a powerful portfolio. Confidence, Pitching & Cohesion: Alumni share how they tightened their brands, gained the confidence to pitch, and landed licensing deals and wholesale accounts. Life-Changing Takeaways: Each alum shares their biggest “why this course changed everything” moment. Connect with the LYA Alumni: Ashley Paggi (Ash Cascade Design): ashcascade.com Kelsey Weigl: kelseyweigl.com Laura (Laura Sevigny Design):  laurasevignydesign.com Mable Tan: mabletan.com Megan Stringfellow: @stringfellowart Shirlee Fisher (Quiet Lines Design): quietlinesdesign.com Tiffany Grimes (Posterity Paper): posteritypaper.com   Connect with Stacie Bloomfield: Subscribe, Rate, and Review: Art + Audience Podcast Website: staciebloomfield.com | leverageyourart.com Instagram: @gingiber | @leverageyourart  Facebook: @ShopGingiber Pinterest: pinterest.com/gingiber Leverage Your Art: Stacie’s signature course, opening again this August 2025 Got questions? Call the Art + Audience Podcast hotline: (479) 966-9561  

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• Ep. 28: What No One Tells You About Licensing: Juliana Tipton on Boundaries, Burnout, and Creative Joy

  In this enlightening episode, Stacie sits down with surface pattern designer Juliana Tipton to talk about launching a creative career in your 40s, navigating art licensing, and staying grounded through the highs and lows of the design world. From graphic design and higher education to licensing with top retailers like Target and Barnes & Noble, Juliana shares how she pivoted careers, learned to trust her gut, and built a successful business centered around authenticity and perseverance.   Today on Art + Audience: Juliana’s Unconventional Start: How she launched her surface design career in her early 40s after two previous careers. Leveraging Graphic Design: How her background gave her a solid foundation but also revealed the challenges of working solo. Licensing Lessons: From being ghosted by a fabric company to finding better partnerships—what she learned and would do differently. Pitching and Portfolios: The importance of following up, crafting one-sheets, and using classes from Bonnie Christine and Shannon McNab to hone her process. Navigating Red Flags: How Juliana discerns between fear and instinct when evaluating licensing deals—and why good communication is non-negotiable. The Truth About Money: Why licensing isn’t always lucrative at first and how Juliana balances surface design with graphic design work. Honest Talk About Contracts: What Juliana looks for in licensing agreements and how she scrutinizes the fine print.   Connect with Juliana Tipton: Website: julianatipton.com Instagram: @jultipdesign   Connect with Stacie Bloomfield: Subscribe, Rate, and Review: Art + Audience Podcast Website: staciebloomfield.com | leverageyourart.com Instagram: @gingiber | @leverageyourart  Facebook: @ShopGingiber Pinterest: pinterest.com/gingiber Leverage Your Art: Stacie’s signature course, opening again this August 2025 Got questions? Call the Art + Audience Podcast hotline: (479) 966-9561  

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• Ep. 27: Carrie Cantwell on Building Confidence, Facing Rejection, and Finding Your Voice

  In this inspiring episode, Stacie chats with Carrie Cantwell, a graphic designer turned licensed artist, Skillshare top teacher, podcast host, and creative coach. Carrie opens up about her transformative journey from the high-pressure world of film graphics to finding her artistic voice through art licensing. Her story is one of courage, reinvention, and learning to lean into the things that come naturally. Together, Stacie and Carrie dive deep into the realities of self-doubt, the power of creative bravery, and the freedom that comes with not needing external validation. Today on Art + Audience: From Film to Freelance: Carrie opens up about leaving a prestigious film career to pursue art that reflects her true creative vision. Discovering Her Artist Identity: Through trial and error, and a little spaghetti-throwing, Carrie found her style and embraced life as an artpreneur. Bravery Grows With Age: Carrie explains how courage isn’t innate, but something that builds with life experience, perspective, and choosing to show up anyway. Rejection and Resilience: A ghosted agency deal became a pivotal lesson in honoring boundaries, feeling disappointment, and choosing self-compassion. Confidence Is a Learned Skill: Stacie and Carrie discuss how confidence grows through repeated action, not through waiting to feel “ready.” Comparison and Social Media: A powerful story about Stacie’s daughter reveals how early artists can navigate self-worth in a digital world. What’s Next for Carrie: She’s setting her sights on editorial illustration, art that reacts, uplifts, and brings meaning to current events.   Resources: Book: Don't Believe Everything You Think by Joseph Nguyen   Connect with Carrie Cantwell: Website: carriecantwell.com Instagram: @carriecantwellart Podcast: Two Cranky Creatives Carrie’s Editorial Portfolio: carrie-cantwell.cargo.site/editorial-illustration-portfolio   Connect with Stacie Bloomfield: Subscribe, Rate, and Review: Art + Audience Podcast Website: staciebloomfield.com | leverageyourart.com Instagram: @gingiber | @leverageyourart  Facebook: @ShopGingiber Pinterest: pinterest.com/gingiber Leverage Your Art: Stacie’s signature course, opening again this August 2025 Got questions? Call the Art + Audience Podcast hotline: (479) 966-9561

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• Ep. 26: How I Built Two Creative Businesses That Generate $5 Million a Year

  In this episode, Stacie reveals the system behind her two creative companies generating a combined $5 million in annual revenue: the STAR Productivity Method. Drawing from humble beginnings at her dining room table to leading a powerhouse team, Stacie shares the weekly rhythm that has guided her journey. Whether you're a side hustler or full-time creative, this episode provides an actionable framework to gain clarity, stay focused, and make meaningful progress even with limited time. Today on Art + Audience: The Origins of the STAR Cycle: How Stacie developed the method during her early side hustle days with only five focused hours per week. A Peek into Her Themed Work Week: Discover how Monday through Friday is structured to maximize creativity and minimize chaos. The STAR Framework Explained: S – Strategize: Set goals and dream big. T – Think & Create: Dive into the creative process. A – Adapt: Refine, polish, and prepare. R – Reach Out: Share, launch, and gather feedback. Real-Life Examples: How Stacie used the STAR cycle to plan product launches and build a new mini course. How to Apply STAR to Your Own Projects: Implement the cycle on a personal project, complete with a free printable worksheet.   Resource: Download the printable STAR Cycle worksheet at staciebloomfield.com/blog Pre-Order Bonus: Get two copies of The Artist’s Side Hustle and receive Art That Works, Stacie’s flagship art critique course. Just email your receipts to [email protected]   Connect with Stacie Bloomfield: Subscribe, Rate, and Review: Art + Audience Podcast Website: staciebloomfield.com | leverageyourart.com Instagram: @gingiber | @leverageyourart  Facebook: @ShopGingiber Pinterest: pinterest.com/gingiber Leverage Your Art: Stacie’s signature course, opening again this August 2025 Got questions? Call the Art + Audience Podcast hotline: (479) 966-9561  

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• Ep. 25: Q&A | Licensing, Niches, and Newsletters – Your Roadmap to a Sustainable Art Business

  In this episode, Stacie answers real listener questions and dives into how artists can move from feeling overwhelmed by possibilities to finding strategic clarity. She offers empowering advice on balancing multiple passions, making smart licensing choices, and evolving your artistic style without confusing your audience. Whether you're at the start of a creative pivot or deep into the licensing world, Stacie's thoughtful insights will help you take confident, intentional steps forward.   Today on Art + Audience: Overcoming Creative Overwhelm: Sarah, a graphic designer, dreams of transitioning to a business that includes pattern design and needle felting. Stacie shares how to focus: Keep the steady income source, choose one creative passion to grow first, and use a newsletter to build community. The power of speaking to your future self and building one revenue stream at a time with intention. Licensing Wisdom – Finding the Right Markets: Mackenzie asks about the most profitable markets for art licensing. Stacie outlines top licensing markets: home decor, fabric, gifts, stationery, apparel, and big box retail. Key deal terms to watch: royalty rates, exclusivity, territory, and brand fit. Why licensing is just one slice of your business pie—and not the whole pie. Creative Expansion – Managing Multiple Styles: Hachiko, an illustrator, wonders how to present and market two different art styles. Stacie encourages embracing creative range: distinguish collections, tell your audience your story, and focus on the through line that ties your work together. Reassurance that your audience can follow your growth, and your art can hold more than one style. Connect with Stacie Bloomfield: Subscribe, Rate, and Review: Art + Audience Podcast Website: staciebloomfield.com | leverageyourart.com Instagram: @gingiber | @leverageyourart  Facebook: @ShopGingiber Pinterest: pinterest.com/gingiber Leverage Your Art: Stacie’s signature course, opening again this August 2025 Got questions? Call the Art + Audience Podcast hotline: (479) 966-9561  

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