How Studio DB took their firm out of its startup phase
Britt and Damian Zunino are a husband-and-wife duo whose creative partnership was a perfect match—bringing together expertise in architecture and design to create spaces where each discipline informs the other. But as the years went on, they realized they couldn’t do it alone—it would take a carefully curated team to produce the kind of results they had always dreamed of.This episode was sponsored by Dallas Market Center and Crate & Barrel. LINKSStudio DB Kaitlin PetersenBusiness of Home
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Ask Us Anything: Victoria Sass on how to get published
Victoria Sass joins the show to answer a question from a fellow designer who is hoping to land her young firm’s first magazine feature. She has a project she’s excited to share with the world—but finding press placement has been a challenge. The Minneapolis-based designer jumps in with advice on different approaches to working with a public relations agency, how digital placement can actually yield longer-term results for your business and why local press contains a wealth of value that’s often overlooked.This episode was sponsored by Four Hands.LINKSVictoria SassKaitlin PetersenBusiness of Home
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50:12
Why Beth Dotolo and Carolina Gentry get real about the design process on social media
Pulp Studios was born when Beth Dotolo and Carolina Gentry bonded over similar aesthetics—despite their very different working styles. On this episode of Trade Tales, they explain what it takes to operate a firm with employees and offices across the country, and how they’ve leveled up their approach to team development over the years.This episode was sponsored by Surya and The Shade Store.LINKSPulp StudiosKaitlin PetersenBusiness of Home
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Ask Us Anything: Dane Austin on taking design presentations to the next level
Boston designer Dane Austin joins the show to answer a question from a fellow designer who knows the basics when it comes to presenting design ideas, and is now looking for advice on how to take her strategy a step further, ultimately selling her vision—and commitment—to her clients. Austin offers advice on bringing a theatrical edge to big-picture design planning, a strategy for physically packaging ideas that invokes the world of luxury shopping, and the value of refining the decision-making process through three levels of presentations. Plus: Ask Us Anything is going live! Join host Kaitlin Petersen at High Point Market this month as she sits down with two former guests of the show to workshop designers’ business questions in real time. To RSVP, visit fourhands.com/event-rsvp. This episode was sponsored by Four Hands.LINKSDane AustinKaitlin PetersenBusiness of Home
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How making a handbook for her firm helped Isabel Ladd fall back in love with design
Isabel Ladd’s lifelong penchant for pattern and color set the stage for a maximalist approach to life and design. But after several busy years, she realized that she was falling out of love with her business—she explains how focusing on her process helped her recapture the spark.This episode was sponsored by Surya and The Shade Store.LINKSIsabel Ladd Kaitlin PetersenBusiness of Home
Business of Home's editor in chief Kaitlin Petersen talks to interior designers about nurturing creativity, finding a firm’s financial footing, setting goals and discovering their own version of success as a result.